The When, Why and How of Marketing with Steve DeWitt
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Successful digital marketing starts by asking "What am I marketing and who am I marketing it to?" But it doesn't stop there.
With a rich history in the industry, Steve DeWitt of automotiveMastermind shares his unique perspective on the transformation of automotive retail, focusing on data-driven strategies and customer-centric approaches. The conversation covers a range of topics, from the importance of understanding consumer behavior to leveraging technology for more effective dealership management.
Steve's journey, from his early days questioning the establishment of an…
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