Latest / Content Marketing, Engineered Podcast | TREW Marketing
LinkedIn | Stop the Sales Noise with Susan Tatum
More and more salespeople have turned to LinkedIn to network and connect with prospects, and aided by automation, the volume of outreach has gone up exponentially. How do salespeople cut through the noise and make real connections with prospects?
In this episode, Susan and I discuss key ways salespeople can leverage LinkedIn, and how marketing can help.
Key takeaways:
Marketing focuses on one-to-many communications while sales focuses on one-to-one; the approach to LinkedIn should follow this same principle
When it comes to LinkedIn prospecting, you'll produce better results with quality, not…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.