A How-To Guide On Getting Inside Of A Customer's Brain

The Duct Tape Marketing Podcast · Nov 25, 2022 · 25m

In this episode of the Duct Tape Marketing Podcast, I interview Nancy Harhut. Nancy is the co-founder and Chief Creative Officer at HBT Marketing. A frequent conference speaker and author of Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses.

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HBT Marketing

Get a copy of her book — Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

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