
The Strategic Planning Playbook with Annie Robertson Hockey
In this episode of Skytale Insights, Annie Robertson Hockey, President at Skytale, breaks down what the most successful healthcare and consumer businesses are doing to prepare for 2026. Drawing from Skytale’s work with hundreds of clients across the country, Annie explains what strategic planning is and what it is not, why disciplined planning separates top performers from average organizations, and how leaders can build a roadmap that drives measurable results.
She walks through the five pillars of an effective strategic plan, highlights the most common mistakes organizations make, and…
The skinny
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