Latest / The Real Estate Agent Playbook / The 5-Step Action Plan to Six Figures in Real Estate – Start NOW!
Transcript
- 0:00I talk to agents every single day and when I ask them
- 0:04especially new agents what
- 0:06they would like to do with their real estate business
- 0:09almost every single one of them
- 0:10says that they would like to make six figures
- 0:13now once you've been in the business a little bit
- 0:14we still use that term
- 0:16but we wanna make our next six figures
- 0:17so if that's you whether you're new
- 0:20or looking to level up your game by six figures
- 0:22this coming year please watch this video
- 0:25I'm gonna lay it all out there
- 0:26and five things you should be doing right now
- 0:28stay tuned
- 0:34what's up guys Jeremy Kane
- 0:35real estate agent playbook
- 0:37helping you win every real state
- 0:39if you are new here thank you so much for watching
- 0:42please watch this video till the end
- 0:44if you like what you hear
- 0:45hit that like button
- 0:47and if you really like what you hear
- 0:48subscribe to this channel
- 0:50I put out content
- 0:51helping agents make decisions to better their business
- 0:54every single day um
- 0:56my content comes out twice a week
- 0:58and I'm really excited to build this community up
- 1:01as we've been doing the YouTube thing for a long time
- 1:04we also are on podcast so if you're on the road
- 1:06wanna listen over there um
- 1:07I'd be ever so grateful for you
- 1:09sharing this with your real state pals
- 1:12but let's get into this one
- 1:13because I know that you wanna make six figures
- 1:16whether it's your first six figures in real estate
- 1:18or your next six figures
- 1:20these five things will absolutely help you get it done
- 1:22so first things first when I'm coaching agents
- 1:25and especially with the value that we provide
- 1:27within our brokerage and our organization
- 1:30the Wolf Pack
- 1:31I tell people you cannot have shiny object syndrome
- 1:34I actually created an entire course
- 1:37regarding this specific issue
- 1:39you need to pick 3 to 5 lead generation pillars
- 1:42and focus on them certainly
- 1:44you can
- 1:45you know network and do all the things
- 1:47and kind of have that sideline list of
- 1:50you know these great ideas that you can do one day
- 1:53but your business will never get going
- 1:55if you don't take three to five things
- 1:57and just ultimately focus on them
- 2:00you need to first brainstorm right
- 2:02what do you like to do what are you good at
- 2:04and then
- 2:04you need to make sure there's some differentiation
- 2:06right a lot of us are like yeah
- 2:08I'll have five pillars
- 2:09I'll do Facebook and Instagram and YouTube
- 2:11and all the things and all of that is digital
- 2:13technically that's one pillar in my opinion
- 2:16well I think
- 2:17you know it's great to have a wide reach
- 2:19as I do on multiple platforms
- 2:22it's very important when you're first getting going
- 2:24or first starting to leverage a platform
- 2:26for Lee generation that you focus on one
- 2:29dial that in so do me a favor
- 2:32only one social media pillar
- 2:34other things other programs
- 2:35other things that you're building
- 2:36first time home buyer programs
- 2:38you know heroes programs veteran programs
- 2:41whatever you're doing that can be another pillar
- 2:44and it's not to say that the pillars can't commingle
- 2:47but we need to have three to five things that were
- 2:50ultimately focused on we have a plan
- 2:52we're building those and if anything is
- 2:54outside of those lead generation pillars
- 2:56it will come naturally
- 2:58certainly we're not gonna say oh
- 2:59you're not one of these lead generation pillars
- 3:01I'm not going to you know serve you as a client
- 3:04but if you focus on building these things
- 3:06I promise you for the long term
- 3:08and in the short term event
- 3:10you will absolutely see your business grow
- 3:13also if you really like this idea
- 3:16you can uh
- 3:16check out the webinar below where I talk about
- 3:20you know building a business through listings
- 3:22and that'll eventually take you into
- 3:24you know an opportunity to look at my course
- 3:26and see if that's a good fit for you
- 3:28but for now let's just focus on those three to five re
- 3:32generation pillars that you can ultimately plan for
- 3:36the holidays are a good time
- 3:37maybe it's a little bit slower in production
- 3:39you can really outline a bulletproof plan
- 3:42if you need help with that
- 3:43you can always reach out but this is where it happens
- 3:46where you get
- 3:47ultimately focused on the things that actually
- 3:50create real estate production
- 3:51business for you
- 3:53and you take those to the next level right here
- 3:55right now with a plan and then immediately execute
- 3:58don't wait till January 1st
- 4:00No. 2 you need to develop a service oriented mindset
- 4:03this will make all of your conversations so much easier
- 4:06if you're going into a conversation of how you
- 4:09as an agent can serve right
- 4:12and it doesn't have to be regarding real estate
- 4:14you are a human you have access to a lot of people
- 4:17um you need to understand that
- 4:18if I'm going into this relationship is
- 4:21how can I help what problems can I solve
- 4:23what if they have nothing to do with real estate
- 4:25what if they have to do with
- 4:27you know something completely
- 4:29you know random
- 4:30whether it's making a connection the community
- 4:32fixing something you know
- 4:34at a friend's house or you know
- 4:36just you know
- 4:37having social events to attend
- 4:38whatever that is
- 4:39that have absolutely nothing to do with the real estate
- 4:42if you become the problem solver
- 4:44and you can connect and solve these problems
- 4:47for the people that you're communicating with
- 4:49that's absolutely the case
- 4:51if they're in another industry
- 4:52how can you help them build your business
- 4:54how can you guys work alongside each other
- 4:55we'll talk about that one in a second
- 4:57but if you go into these general conversations
- 5:01with a heart to serve instead of
- 5:03do you know how someone who's gonna buy or sell
- 5:05are you planning on buying or selling
- 5:07I don't know how many times I've heard
- 5:09when I'm talking to agents
- 5:10about increasing their conversations
- 5:12they say well
- 5:14you know they're not gonna buy or sell
- 5:15they just bought a house they did this
- 5:17they did that that's not the point
- 5:19the point is to come in
- 5:21as a resource to as many people as possible
- 5:24because
- 5:25when the resource of real estate is needed by them
- 5:28or someone they know they will immediately think of you
- 5:30because you are a service and a resource
- 5:33in all aspects of their you know
- 5:36home life of their community of all the things
- 5:39so that leads us into you know
- 5:41building partnerships with industry partners
- 5:43or community partners for mutual growth right
- 5:47I go into every conversation
- 5:49if there's somebody that I can
- 5:51you know incorporate directly into my business
- 5:53whether they're a contractor
- 5:54a lender and appraiser and inspector
- 5:57you know whatever
- 5:58but also whether they're a business owner
- 6:00in the communities that I'm moving people to
- 6:02out into and out of right
- 6:04if they're moving company
- 6:05if they're whatever
- 6:07if I can have a whole squad of people
- 6:11that I'm helping them kind of build their business
- 6:13we can you know
- 6:14co sponsor events we can
- 6:17you know do a ton of things
- 6:18I'm actually out surfing you know
- 6:20the social media platforms right
- 6:23when somebody in my you know
- 6:25circle says I need access to a mover
- 6:28or I need access to someone who can bake a cake
- 6:30or I need access to someone who can do my hair
- 6:33I'm pulling those people in and saying hey
- 6:36I have this person and I'm making that connection right
- 6:39hey I have you know this lady she owns a salon
- 6:42she cuts my hair boom here's a connection
- 6:44I'll make a text message connection right now
- 6:46she's the answer she's the very best right
- 6:49so I'm outwardly helping people build business
- 6:51if you're you know
- 6:53not new to this channel
- 6:53this is absolutely nothing new to you
- 6:55this is how I have scaled my business
- 6:57and how I have maintained my production levels
- 7:01um while starting multiple other businesses as well
- 7:04is exactly this right
- 7:05if I have a connect if there's a connection to be made
- 7:08I wanna make it and I wanna make it directly
- 7:11so that not only the person that needs that connection
- 7:14gets what they need out of it
- 7:15the haircut the you know plumber
- 7:17the whatever
- 7:18but also that person that's also an entrepreneur
- 7:21building a small business knows that I'm the reason
- 7:24right and if I can come up with them
- 7:26as many times as possible
- 7:27that's exactly what I need to do
- 7:29and so this is a huge opportunity
- 7:32when you are having these conversations of service LED
- 7:35how am I gonna solve the problem
- 7:37then the next level is connecting that
- 7:39with industry partners and that's absolutely the key
- 7:42so along those same lines
- 7:44all of these lead generation tactics
- 7:45the pillars that you choose
- 7:47all of them are in relation not to get leads
- 7:51but to get more conversations
- 7:53and what better time than right now
- 7:55to reach out
- 7:56and make connections with people from your past
- 7:58I don't care if they're in a different market right
- 8:00did you know as a real estate agent
- 8:01you can refer another realtor and get 25%
- 8:04so if you just move from a market
- 8:07and you're new to a different market
- 8:09don't forget about that old market
- 8:10you can still make connections and make referrals
- 8:13within that so
- 8:14we need to up
- 8:15our conversations with people that are already
- 8:18in our sphere whether you have a CRM
- 8:20or you just go through your phone
- 8:22and use that as a CRM make connections
- 8:24the holidays are an amazing time to reach out
- 8:27and have natural conversation
- 8:29oh I'm
- 8:30you know so grateful for our friendship of five years
- 8:33I'm so grateful for you know
- 8:35what you did for my family when we moved out of town
- 8:38all of those things you can have legitimate
- 8:41genuine conversations especially around the holidays
- 8:44you have Thanksgiving you have Christmas
- 8:46you have New Years you have
- 8:47all the other holidays that are kind of jam packed
- 8:50um in November and December and then in the January
- 8:53and so make sure that you're having these authentic
- 8:56you know conversations where you can
- 8:58right and it's again
- 9:00not to get that referral from an old family member
- 9:02but it's just to talk to them and say
- 9:04I'm grateful for you this is what I got going on
- 9:06what do you have going on right
- 9:08and you can have those subtle conversations
- 9:11and certainly there is you know
- 9:14a method to the madness but
- 9:16the ultimate goal of your
- 9:17conversation is just connection
- 9:19it's not hey
- 9:20do you know someone who wants by yourself
- 9:22did you know that you know
- 9:23I could get 25% of the commission
- 9:26um you know
- 9:27if you did make a move or someone you did there
- 9:29because I can connect you with an agent
- 9:31you know that's not what we wanna say
- 9:32we wanna say I could be a part of your
- 9:35you know real estate transaction
- 9:37or I still have a ton of connections out there
- 9:39so if you ever need anything
- 9:40please reach out because as a real estate agent
- 9:43I can still be a part of your journey
- 9:44even though we're not in the same market
- 9:46that's very different you know
- 9:48if the conversation goes to that route
- 9:50so what I'm gonna encourage
- 9:51you to do is make sure that you are
- 9:53I would say five to 10
- 9:55xing
- 9:56your one on one conversations in these three months
- 9:59November December
- 10:00January right
- 10:01cause January you can talk about the New Year
- 10:02you can talk about what their goals are
- 10:04all the things and so if you can literally
- 10:085 to 10 x those conversations
- 10:10make it a minimum I wanna have at least
- 10:12five times more conversations than I've had
- 10:15you know in the past
- 10:16a lot of time as real estate agents
- 10:18we count conversations as
- 10:19you know oh
- 10:20that person's under contract
- 10:21so I talked to them today
- 10:22check no new conversations
- 10:25you have the ability to start it up November
- 10:27December January
- 10:28so at least 5 x
- 10:30and if you have if you're at zero right now
- 10:32I need you to be having 10 conversations a day
- 10:35with people over the next 90 days
- 10:37think about that that's 900 conversations if you really
- 10:41you know amp that up
- 10:42so if you're able to take that challenge
- 10:44I can promise you that if you have 900 conversations
- 10:48from a genuine giving
- 10:49you know connecting spirit
- 10:51you will absolutely have some sort of
- 10:54you know income coming in
- 10:56in the real state world
- 10:57because you've had those conversations
- 10:59so it's up to you right here
- 11:00right now you have the opportunity
- 11:01there's no excuse there's no awkwardness
- 11:04you can reach out to people in your database
- 11:06I know I will I know I always do
- 11:08and that's why I've built this business
- 11:10that is pretty much just a recurring piece
- 11:13I don't do a ton of Lee generation right
- 11:16and I sell 40 houses 50 houses a year
- 11:18and so if we're we're working through that
- 11:20it really is a massive opportunity
- 11:23so don't hide behind you know
- 11:25the happy holidays social post
- 11:27don't send out you know
- 11:28the Christmas letter that's all the same
- 11:30you know that's just very surface level
- 11:33if you're going to do some sort of holiday mailer
- 11:36a Christmas card or a Christmas letter
- 11:38make it personal right at tell them about your family
- 11:41tell them about you know
- 11:42you as a person not just you as a real estate agent
- 11:45hiding behind a headshot that's probably 10 years old
- 11:48this is a massive opportunity
- 11:50so 10 conversations a day or 5 x your
- 11:54you know conversations that you start
- 11:56your new conversations with old people
- 11:59um in your database
- 12:01so that's absolutely the key to all of this
- 12:04and as you can see
- 12:06three of these things you can do are all inner related
- 12:09so I told you how to do it with leading with value
- 12:11I told you to make sure that you you know
- 12:14up those connections with industry partners
- 12:16community partners don't just be like
- 12:18oh you're you're in life insurance
- 12:20so I can't we can't work together
- 12:22really work alongside those people
- 12:23to do the work on the front end
- 12:25so that when those connections do start to come on
- 12:27because remember you're gonna have 900 conversations
- 12:30in the next three months
- 12:31that you have those people to connect
- 12:33and if you're connecting say
- 12:35a lender or an inspector
- 12:36or a contractor
- 12:37to three to five people over the next three months
- 12:40you don't think that
- 12:41that's gonna open their eyes and start to have them
- 12:43you know build your business in partnership with you
- 12:46absolutely it will I can promise you it will work
- 12:50and then the final thing is prioritize your mental
- 12:52physical and spiritual well being uh
- 12:54these times are sometimes extremely hard if we've
- 12:57you know lost some loved ones that we used to you know
- 13:00have such an amazing time with
- 13:01but also there's so much food there's so much
- 13:04you know distraction and all the things
- 13:06we need to make sure that we are keeping on a schedule
- 13:10right don't forget your workouts
- 13:11don't forget your you know
- 13:12water consumption don't forget your you know
- 13:15mental toughness to not have six pieces of pie
- 13:18you know
- 13:19from from Thursday to Sunday on Thanksgiving weekend
- 13:22and so those are the things that we need to
- 13:25really hyper focus in on and stay in your routine
- 13:28so many people get off of their routine
- 13:31especially in these these times that you know
- 13:34they're basically like okay
- 13:36it's a wash right markets terrible in November December
- 13:39so I'm gonna go to January you cannot do that right
- 13:42and if you do these things
- 13:43if you stay these five things along the next
- 13:46you know 60 to 90 days
- 13:48I can guarantee you will have a epic 2025
- 13:52and there is no possible way that you will not make
- 13:55your next six figures
- 13:57probably within the first six months of the New Year
- 14:00but especially by the end
- 14:03so if six figures on your radar and you wanna do this
- 14:07you know definitely commit to yourself
- 14:09you can comment below committed and we can definitely
- 14:12you know be accountability partners
- 14:14whatever you need
- 14:15but if you take these five steps right now
- 14:17I guarantee you that you will make six figures
- 14:21at least in the next year
- 14:23but I'm guessing if you take complete action
- 14:26900 conversations between now and then
- 14:28with this framework that I just gave you
- 14:30you will absolutely crush
- 14:32every single goal that you created
- 14:34in 2025 let's go get it
- 14:36let's not sleep on separation season
- 14:39and let's take the next steps to your next 6 figures
- 14:43please like comment subscribe
- 14:44share this with your favorite real estate agent
- 14:46let's go get a win today bye bye