Episode 17: Diving into M&S Corporate Gifts' 'unforgettable' campaign with Kristina Haddrell

B2B Marketing Podcast · Mar 25, 2021 · 11m

In this week's episode, we sat down with another award-winning campaign by Really B2B. Here, Editor for B2B Marketing David Rowlands spoke with Kristina Haddrell, group account director for Really B2B about their brilliant sales focused campaign for M&S, which scored them three Golds including: 'Most commercially successful campaign', 'Best corporate decision-maker-targeted campaign' and 'Best lead generation or nurturing campaign' at the B2B Marketing Awards last November. To find out more about the groundbreaking case study, check it out here…