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The Evolution of Social Media (with Hugh Stephens, Founder of Sked Social) | 326
What do you get when you mix scheduling, stories, auto posting, and Instagram? You get Sked Social. But things haven’t always been this way…
This episode’s guest, Hugh Stephens, created Sked Social as an all-in-one tool for Instagram back in 2013. Remember your feedback then? It has evolved from hipster filters and casual posts to algorithm-driven feeds and AI-generated content. Now, it’s a battle for creativity and a battle against the algorithm AND sameness. How should you stand out? When’s the best time to post? Who even dictates this?
And, what does brand voice have to do with community?…
The skinny
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