Sales Expert Paul Leon on Creating Your Value Proposition as a Writer
As a writer, you live in two worlds: the world of business and the world of creative thinking. Creative types tend to focus on making the product and spend less time on marketing and selling it. My guest today is here to help us develop our business chops as writers. Paul Leon is a training leader and sales manager with nearly twenty years of experience providing sales management in many industries. He has extensive experience developing and delivering sales training materials, including developing curriculum aligned with product training, facilitating new hire training, providing in-person…
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