Latest / Billion Dollar Sellers
Amazon lets you get reviews before launching
Date: July 7th, 2025
Summary: Kevin King discusses Prime Day strategy and prep, Amazon's traffic hijacking tactics, new Vine pre-launch reviews, AI's impact on SEO citations, Helium 10's affiliate changes, and Fakespot's shutdown.
Key Points Discussed:
Prime Day 2025 expanded to 4 days (July 8-11) with competitor events overlapping
Sponsored Products dominated 86% of Prime Day 2024 sales - focus there over DSP
Amazon bidding on competitor brand terms during Prime Day to hijack traffic
New Vine program allows up to 30 reviews before product launch
Google AI Overviews cite Reddit (21%), YouTube…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.