Latest / The Peerbound Podcast
Lauren Turner (Director, Customer Marketing at Alyce) on the Power of Customer Voice
Explore the evolving landscape of B2B customer marketing with Lauren Turner, Director of Customer Marketing at Alyce. With prior career experience in product management and product marketing, Lauren brings a deep understanding and passion for the importance of the voice of the customer in guiding how to build products and programs. From the impact of budget cuts to the power of customer advocacy, discover the strategies and insights shaping this crucial function in the software industry.
In this episode, Lauren and Sunny dive into:
(00:57) Lauren’s predictions for the future of customer…
The skinny
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