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218 - Do Growth Loops Actually Work?
Ready to pump up your marketing game? Then sit back and unwind as Daniel chats with Eva Thouvenot, VP of Marketing at Bonsai, about how to take advantage of growth loops and levers in your everyday marketing strategy.
Eva unravels the concept of growth loops, diving into the ways in which they impact SEO, content, traffic, and revenue streams. Eva shares her thoughts on balancing the speed of a growth loop and the long-term payoff of SEO efforts—how can looking at metrics such as blended CAC and CAC payback help you to evaluate the success of a growth loop?
Plus, Eva reveals why optimizing…
The skinny
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