Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint / Ask Nigerian ‘Big Boys’ for Investments The Smart Way: The 5-Step Script
Transcript
- 0:01Today on the podcast we are going to explore what to do when
- 0:06reaching out to tech Bros because you want to ask them for
- 0:09investments in your company. Now, if you've been listening to
- 0:12the podcast for the last 2-3 weeks, then of course this is
- 0:16the continuation of the series. You know the conversations with
- 0:21the tech pro, which was an event in Lagos, Nigeria where one of
- 0:29the bigger bosses in Nigeria gave a talk about what people
- 0:37should expect, what people should expect those who are
- 0:41entering into the Niger startup space newly.
- 0:45So he gave he gave a lecture about what to expect from a
- 0:50sales and marketing perspective. And I'm running some
- 0:54commentaries about what he got right, what he could have said
- 0:58better. And also to flesh out in more
- 1:01detail what to do if you're in a tech space, you're coming up
- 1:08with a start up and you've been listening to some tech bro or
- 1:12tech system on stage who said do this, do that.
- 1:16Like for instance, they talk about networking, but they don't
- 1:19ever tell you how to network. Or they say build relationships,
- 1:23but they don't tell you that this is how you go about
- 1:24building relationships. So this is me fleshing out some
- 1:27of some things in details. So today, how to reach out to a
- 1:32tech bro to ask for investments. Now, if you love these sorts of
- 1:37things, then subscribe to the podcast because these are the
- 1:40kind of things we talk about every single day.
- 1:43Well, every other day. So subscribe on Spotify, on
- 1:46YouTube, Apple, or any player of your choice.
- 1:50And if you'd love to connect with me, my name is Tavishima
- 1:52Ayede. I'm the host of the podcast and
- 1:55you can call, send me a text message or a WhatsApp message on
- 1:5808064662140. So again today reaching out to
- 2:06tech Bros asking for investments.
- 2:09So the tech bro now, by the way, I'm not going to disclose his
- 2:14name and I'm not going to say the name of the event.
- 2:18So the tech bro was on stage now and he told people that because
- 2:22he has a personal website, lots of people just assume that the
- 2:26guy has plenty money and people reach out to him for investment
- 2:31opportunities. I repeat, the guy has a personal
- 2:35website. Of course, you know, he has
- 2:37successfully launched, you know, one or two companies.
- 2:40So the guy profiled on the increase his profile is, you
- 2:45know, he's enlarging. God has enlarged his cost.
- 2:49So when people see the guy online, you see the website, you
- 2:52see the skin, you see his face guy, they look fresh.
- 2:56They just assume that he has plenty of money.
- 2:58And so people reach out to say how far you get one investment
- 3:02opportunity, blah, blah, blah, blah, blah, and they start
- 3:04flooding his inbox. In fact, there's something I can
- 3:07relate to because as the podcast grows, because, you know, I've
- 3:12been saying for the last month that we have 3500 subscribers on
- 3:16Spotify. I checked it today.
- 3:18It's actually now up to 3007. And yeah, so for those of you
- 3:23who joined, the 200 or so subscribers who joined in the
- 3:26last couple of weeks, welcome on board.
- 3:29Unfortunately, there's no way for me to verify how many
- 3:32subscribers I have on Apple and on other platforms.
- 3:36That's just because I host my podcast through Spotify.
- 3:40So what this guy is complaining about now, this tech bro, I'm
- 3:44feeling it first hand because me too, as my profile don't
- 3:47increase, small people are coming out of the woodworks.
- 3:51People assume I have money, financial assistance, investment
- 3:55opportunity, blah, blah, blah, things like that.
- 3:59And to be honest, I don't mind people reaching out to me.
- 4:02That's why I give my phone number at the beginning and at
- 4:05the end of every single podcast episode.
- 4:07And I love to talk to people who have questions, comments,
- 4:09queries, or people who want to collaborate on something.
- 4:12So yeah, if there's anything and money can come out of it, sure,
- 4:17no problem, hit me up. Let's talk.
- 4:20But sure, I understand what this Bros is going through.
- 4:23People assume that he has money, so they reach out to him.
- 4:29Now, it's not a good thing. That is what I want us to
- 4:32consider. Is that good?
- 4:36In a way it's good because at least if you're looking for
- 4:39investment opportunities, you're looking for people to drop money
- 4:43for your app, for your business opportunity, it is good.
- 4:46They're not just sitting at home and doing nothing.
- 4:48It's good they're reaching out to people.
- 4:50But there's something I've said on the podcast that I want to
- 4:52repeat again, the problem with this kind of strategy.
- 4:59Oh, OK, this guy is outside. This woman is outside.
- 5:01Therefore, let me approach her. The problem with that is people
- 5:05like that, they're, they're swamped.
- 5:09All of you have the same assumptions and you never really
- 5:14bother to check whether this person might be perfectly suited
- 5:19for this, your investment opportunity, and for this, your
- 5:22business. So in a way, it's good that
- 5:25you're not just sitting down doing nothing or the problem is
- 5:29the way you're picking your prospects, the way you're
- 5:32picking your targets is not a very good idea.
- 5:36Don't wait until you see somebody with a public profile
- 5:39and say, let me try this guy. No, that's not what guarantees
- 5:43whether you get good investment opportunities or not.
- 5:46It's not based on who is public, OK, the babe, the public, the
- 5:51guy profile is on a high level. Therefore, let me approach him.
- 5:55No, it's not like that. Quite frankly, I think for those
- 6:00of you who are looking for people to drop money for
- 6:04investment opportunities, I think you're better off looking
- 6:07for targeted introductions for people who are in your space or
- 6:11people who are in your field. So you're on the tech space.
- 6:15You're better off asking around in networks.
- 6:18This is my idea. This is my idea.
- 6:19This is what I'm trying to do. I'm looking for investments.
- 6:22Boss, I beg who do you think I should talk to?
- 6:25And then they call one or two names.
- 6:27Now even though the names that you hear they don't have public
- 6:33profile is not big. I really think you stand a
- 6:35better chance this way because you might be getting some
- 6:40targeted introductions. So it's not always that when you
- 6:45see somebody's profile outside, you now shoot your shot.
- 6:49Everybody is shooting their shot precisely because this guy or
- 6:54this girl has a public profile, but they may not be best suited
- 7:00to be an investor in your opportunity, in your app, in
- 7:07your business idea. Then the tech bro also said that
- 7:14people assume that he wants to invest or they assume that he
- 7:19knows how to invest. I hope you guys can now hear the
- 7:22Coco of what I'm trying to say because somebody's profile is
- 7:26outside. You see that people are writing
- 7:29about her a lot. Her Instagram profile is big.
- 7:33Or maybe you see how on NTN news or you see how on DSTV you say,
- 7:36OK, let me try and raise investment for her.
- 7:39You're assuming that he or she wants to invest or that they
- 7:44know how to invest. Now for this tech bro, that is
- 7:47not the case. Yes, the guys build some
- 7:50companies and yes, the guy's profile is on the increase right
- 7:56now. He doesn't want to drop money on
- 7:57nothing because he doesn't even know how to drop money on
- 8:01anything. He built a successful company
- 8:05does not mean he knows how to invest in companies.
- 8:09It's not the case. And now for those of you who've
- 8:13been listening for a while, I hope you see the rationale
- 8:16behind what I teach, which is when you approach people,
- 8:19instead of assuming, how about asking First, ask some
- 8:23questions. Ask so that if the person is
- 8:27interested, good, Continue to yarn.
- 8:30If the person is not, exit yourself.
- 8:33In fact, I had to put that in practice today.
- 8:36Did some outreach, wanted to know if the person wanted to
- 8:40have a chat about how they could improve their sales and
- 8:43marketing efforts. The person responded with two
- 8:48letters. NO, guess what I did?
- 8:52I didn't try to convince them. I responded immediately.
- 8:56I said thank you very much for your honesty.
- 8:59I understand perfectly. I will remove you from my
- 9:03contact list and I'm not going to be in touch again.
- 9:06Enjoy the rest of your day and have a wonderful weekend.
- 9:09Bam, just like that. And then she responds thank you,
- 9:13see everything done. As in, I'm not giving myself
- 9:17stress, She's not going to Ding me, she's not going to block me,
- 9:21she's not going to spam me. So deliverability for my future
- 9:25campaigns is not going to All I put it, the effectiveness of my
- 9:32future campaigns is not going to go down.
- 9:34So that's how you do it. Question first.
- 9:37If they're interested, we move. If they're not interested, you
- 9:41turn straight. If there's no chance, just move,
- 9:47leave. But instead of assuming, be
- 9:52asking people. So when you're reaching out to
- 9:55tech brothers or tech sisters because you want them to drop
- 9:58money for your app, for your fintech, for your business idea,
- 10:01for your whatever, don't assume. Ask them.
- 10:07Now, for those of you who have been listening to the podcast
- 10:09for a long time, you already know the simple conversation
- 10:13outline that I talk about a lot. And today you see how and why I
- 10:19said that this simple conversation outline is, is not
- 10:24as if it's perfect, but it can't work in it can't work in any,
- 10:29any context, any scenario. And this is 1 case.
- 10:33And that's why I keep talking about it over and over and over
- 10:35again. And by the way, it's not
- 10:37original. I think it's something I heard
- 10:39from Grant Cardone, but I can't remember.
- 10:41I think it's Uncle G Yeah. So first greeting you will give
- 10:48appropriate greeting #2 intention.
- 10:52You will state your intention #3 you will ask questions because
- 10:58questions will give you the information that you use for the
- 11:01next stage which is proposal. Proposal is when you suggest
- 11:05something then after that you will 5 close.
- 11:11Close is when you get the other person to take action on what it
- 11:15is that you have proposed. Again, the simple conversation
- 11:19framework that I tell people is OK, it's fine.
- 11:23You can use it to help you in anything.
- 11:26I mean, so long. I mean, how do I put it like
- 11:29you're brand new, you don't know anything.
- 11:30Again, this simple conversation outline is good greeting,
- 11:35appropriate greeting intention. State your intention question.
- 11:40You don't ask one or two questions.
- 11:42Clarify your assumption, know who this person is, understand
- 11:46what's going on. From there, you will now make
- 11:48proposal. If they agree, close.
- 11:52And so you get them to take a step to take action.
- 12:00So let's explore in this case, greeting.
- 12:04Let's just say greeting is high. So greeting is high.
- 12:10Hello, good morning, good afternoon, whatever.
- 12:14So, so, so, so from there you slide into intention.
- 12:18The reason why I'm reaching out to you is because of your
- 12:21expertise in blah, blah, blah, blah, blah matters.
- 12:26And because of that, I'm assuming that you would be
- 12:31interested in seeking investment opportunities in a BCXYZ.
- 12:37You understand, see that's now that's greeting into intention.
- 12:41Hello. Hi, good morning, Sir, Good
- 12:44afternoon. Whatever the reason why I'm
- 12:47reaching out is because of your expertise in these, these, these
- 12:51and because of that, I assumed you would be interested in or
- 12:55keeping an eye out for investment opportunities in so,
- 12:58so, so and so sectors. But that is it greeting and
- 13:01intention. Then from there, you will slide
- 13:04into question because what a lot of you do now is you will after
- 13:08greeting and intention, you don't start making your pitch.
- 13:11I'm doing a so, so and so app. The app is coming into the so,
- 13:15so, so, so space. The time, the total addressable
- 13:18market in Nigeria is 550 billion naira.
- 13:22If we can capture 2% of that market base, that will mean that
- 13:26we're looking at the total market size that is equal to so,
- 13:29so, so, so, so, and so as you've already started pitching, begin
- 13:32the pitch, pitch, pitch, pitch. Like why are you pitching?
- 13:35Do you know whether this person is interested or not?
- 13:38If you don't believe me because I'm saying it and you're on the
- 13:41text space here, your tech bro, this is one of your tech Bros
- 13:45saying it on stage. Excuse me, that because people
- 13:49see him that the skin day fresh, they just assume that he has
- 13:53money. And so people are sending him
- 13:55messages, sending him DM, sending him e-mail comma invest,
- 13:58comma invest, comma invest. And your tech bro has said it on
- 14:01stage that all of you are assuming that he wants to invest
- 14:05or that he knows how to invest. And it is not the case, which is
- 14:10why Step 3 after greeting and intention, we'll move straight
- 14:13into questions. Ask them now, you've already
- 14:17stated that you're reaching out because of the expertise in this
- 14:20field, in this line of work, in this, you know, sector, in this,
- 14:24whatever. Ask them are they interested or
- 14:28are they looking for investing opportunities in the XYZ sector?
- 14:33Ask, then wait and hear what that person has to say.
- 14:38Now if in my own case the person responds with that NO, then U
- 14:42tone, stop, revise. There's no room for progress
- 14:49there. Do the same thing I did, which
- 14:53is thank you very much for your honesty.
- 14:57What did I say? Again, thank you very much for
- 14:59your honesty. I understand perfectly well.
- 15:02I'll take you off my contact list.
- 15:04Enjoy the rest of your day and have a wonderful weekend.
- 15:07The reason why I put that have a wonderful weekend is because you
- 15:10know my outreach, I did this today, Friday, tomorrow night,
- 15:13weekend. So it's OK to say have a
- 15:15wonderful weekend and just free it.
- 15:19If they say yes, they're interested, OK, there's room.
- 15:23You ask more questions. Some people will say it depends.
- 15:27Good. You will still ask more
- 15:28questions, but Sha, instead of assuming, you will ask whether
- 15:32they're interested in investing in XYZ opportunities or
- 15:36investments in the so, so, so and so sector.
- 15:41From there, you will ask them questions about their investment
- 15:44history. You want to know the kind of
- 15:46things that they have dropped money for before.
- 15:51You will ask them questions about the investment portfolio.
- 15:55You want to know what they currently have money in now or
- 15:59what they are interested in investing in now.
- 16:07You will also ask them questions about the kind of returns that
- 16:11they want or the investments that they hold.
- 16:15All these kinds of questions that you're asking them, you
- 16:18will serve 2 purposes. OK, two or three.
- 16:22Number one, you're getting all the information to know whether
- 16:25this is a good, truly what you have is a good investment
- 16:28opportunity or not. Because based on the answers
- 16:31that they will give you, you will now know whether this thing
- 16:34is a fit or not. It is they be able to say, oh,
- 16:36if you know what, based on what we've spoken about so far, I
- 16:39really don't think it's going to be a good investment
- 16:42opportunity. And I don't want to take up your
- 16:44time anymore because you've been investing in these kinds of
- 16:47sectors. Your portfolio is made-up of
- 16:49this and you're seeking these kinds of returns.
- 16:51But Chief, you know, what I have in mind actually is this kind of
- 16:55sector and I don't think we can match the kind of returns that
- 16:58you're looking for, at least not in the near term.
- 17:02And trust me, if you're talking to a tech bro or a tech sister,
- 17:05they will appreciate that level of sincerity and that level of
- 17:08maturity. They are not wasting their time.
- 17:13So that is one of the reasons why you will ask these
- 17:15questions, whether they're interested.
- 17:18You talk a little bit about their history, talk about their
- 17:20portfolio, talk about the kind of returns that they're looking
- 17:23for, amongst other things. Another reason some of you don't
- 17:29know, don't appreciate this, another reason why you'll be
- 17:32asking them question is one way that we can build rapport when
- 17:35we're talking with people is when we get them to talk about
- 17:38themselves. You're talking with somebody,
- 17:41the other person is talking about themselves.
- 17:43They will feel as if you are a very mature somebody, as if
- 17:45you're a very good conversationalist.
- 17:51You come across as a reasonable somebody, anybody who shows up
- 17:54to a conversation and starts talking me, me, me, me, me.
- 17:57People who think you are immature, they'll think you're a
- 18:00small boy, that you don't know what's up, that yourself
- 18:02absorbed. So you show up for this meeting,
- 18:07for this phone call or in this e-mail and then you're saying
- 18:10me, me, me. I've graduated from Harvard, me
- 18:12and my Co founder. This, this, this, this is our
- 18:15vision. The total addressable market is
- 18:17this blah blah blah. Seeking for three as in you,
- 18:20you, you, you, you, you, you, you.
- 18:21You're not building rapport, but you show up and you're
- 18:25interested in the other person. You are building rapport,
- 18:30whether in business or in personal relationship.
- 18:32That's the dynamic. So we're asking questions for
- 18:38two reasons. Number one, who let us know
- 18:40whether it is a perfect fit #2 you will help us to build some
- 18:45rapport. The people who feel as if this
- 18:50is a mature somebody that I'm talking to.
- 18:56In fact, as the more people talk, they start dropping.
- 19:00Oh, sorry about that. I set the alarm on my watch.
- 19:05That's the beeping noise. So this episode doesn't last too
- 19:08long because it's already 20 minutes.
- 19:11So where was I? So the more you ask them
- 19:15questions about themselves, some personal details will come out
- 19:17and that is where you'll be able to now build rapport by dropping
- 19:23some commonalities that both of you have.
- 19:26So on this podcast, I say it a lot.
- 19:29So you guys already know that. For me, it's like my default.
- 19:33I always use name and I use university.
- 19:35I use name because this is Nigeria.
- 19:37We all have interesting names. Our names mean something.
- 19:42So I always ask about people's names always.
- 19:46That's an interesting name. What does that mean or which
- 19:50tribe are you from? As in we just get talking like
- 19:53that. I always use names and I always
- 19:54use school. So from asking somebody about
- 19:58the investing history, the portfolio, the returns, you
- 20:01know, asking questions like that, eventually the person will
- 20:06mention something about, oh, when I finish uni, is there our
- 20:09chipping or which school do you go to say I went to unit like is
- 20:13so I used to respect you, but this one that I say you went to
- 20:15unit like. So what do you mean?
- 20:17So no, I, I went to the greatest university in, in Africa.
- 20:21I went to a bathroom at Wallowa University because actually
- 20:24that's where I graduated from. You know, that whole OAU UNILAG
- 20:28thing, you know, never fails. Nice friendly banter.
- 20:34You see you and her connecting your buildings from Mabur.
- 20:37It is because you're asking somebody questions about himself
- 20:40or about herself that personal nogets can drop.
- 20:44And then you can now say things like that too, like, oh really?
- 20:49My wife also likes to watch Real Housewives of Atlanta.
- 20:53And people are bonding on high level.
- 20:58So questions, questions. After that is proposal, assuming
- 21:06you had the right kind of things at the questioning stage,
- 21:10assuming number one, you're able to build rapport #2 the
- 21:13investment history, it kind of makes sense.
- 21:16The portfolio you see where you can slotting the returns is
- 21:21something that you can work with.
- 21:22It is now you can now make a proposal, which in this case
- 21:26would be also that if you'd like to hear some more, my Co
- 21:31founders and I are willing to come to your office on Lagos
- 21:35Island, or we set up a Zoom meeting or we set up a phone
- 21:39call or this, or you know, whatever it is.
- 21:42That is the next step You will now propose that, Sir, I think
- 21:45is what we should do next. Abby, how do you see it now?
- 21:51If Chief says yes or if Madame says yes, good.
- 21:54That is where you now try to close.
- 21:57Closing in this case, is getting them to take action.
- 22:00In other words, you're trying to put down a date on the calendar,
- 22:04a date for the Zoom meeting and a date for the time, a date for
- 22:06the whatever. Now, of course, you know, Niger
- 22:10factor, some of you be like, ah, I don't want to be too forward.
- 22:13I don't want to be too rude because I'm talking to a bigger
- 22:17somebody. I'm talking to a big boy, I'm
- 22:18talking to a big girl. I can't be too forward.
- 22:21I understand perfectly well. So what I do is whenever I'm
- 22:25talking to a big somebody, as in the person is bigger than me.
- 22:29By the way, whenever I talk like this, you know, I'm not saying
- 22:32that some people are more important than others because we
- 22:37are all equal. We all have equal dignity, and
- 22:40we're all children of God. So everybody has equal dignity.
- 22:44Whether you have one couple or whether you have 1 billion, all
- 22:47of us were equal. We're all the same.
- 22:50I'm just recognizing that there are, you know, power dynamics
- 22:56and status dynamics is just a normal part of human life.
- 22:58So we have to navigate these things, but I'm not saying that
- 23:02the person that has 1 billion naira is greater than the person
- 23:05that has two Coburn. I'm not saying that.
- 23:09So when I'm dealing with somebody who has a bigger
- 23:11stature, I mean, it's not a problem.
- 23:15Chief has said he's OK, that he's ready to move forward.
- 23:19My proposal always is, oh, that's fantastic.
- 23:22So can I get Cami's phone number in this case?
- 23:27You know, Chemi's the PA and the PA is sitting right there and
- 23:31they say, OK, in that case, can I get Kemi's phone number so we
- 23:35can have a chat about your calendar and see the best time
- 23:38to hook up a meeting in that kind of situation?
- 23:41Or guy will say, Oh yeah, sure, no problem.
- 23:45So maybe there are other ways, but for me, that's how I deal
- 23:47with it. The person has the bigger
- 23:49stature is not a problem. You don't want to be too forward
- 23:52and start pressing him for a time next week.
- 23:55It's not a problem. Collect the PS number.
- 23:59Whenever I'm dealing with big men in court, I always collect
- 24:02the PA's number. Always, always because that's
- 24:06how we close mark the situation. Because you can agree with Chief
- 24:11for Monday at 2:30. And of course, because Chief has
- 24:18big stature, it's nice if you can be, you know, buzzing him.
- 24:22Anyhow, that Chief, I hope you haven't forgotten and they now
- 24:25call him again. That Chief, I'm on my way they
- 24:28now calling we can achieve. I'm at the gate, you know
- 24:30somehow because you know, it's a bigger Bros.
- 24:35So you understand how it is in Nigeria now.
- 24:37So that's the reason why I collect PS number because PA is
- 24:40the kind of person that you can chat with like that.
- 24:43So if you guys agree Wednesday next week, 2:30 in the
- 24:48afternoon, you've collected chemist number chemist the PA or
- 24:51cooler cooler is the PA. That's not a problem on Monday
- 24:55your boss currently say what's up?
- 24:57Are you there? The guy that was at the meeting
- 25:00with Chief, you know, say Oh my God, how you doing now?
- 25:03Nothing much. I'm good.
- 25:04I'll work now, you know, just shoot the breeze like that.
- 25:09I say I just I remind you, you know, that is Wednesday next
- 25:11week. I'll be sure, sure, no problem.
- 25:14So at the office, I'll be cool then as you got the call.
- 25:19Then Tuesday we send him a reminder according what's up
- 25:25show us a long course tomorrow 2:30 because it's possible that
- 25:31maybe chief got one or join call maybe to Nobu call chief that he
- 25:35should report to us Rock it is then that cameo Kunle replied
- 25:40that oh sorry, oh this came up you will now be rescheduling
- 25:44with the PA. So how did I get to this PA?
- 25:52Things of closing. So closing basically is you just
- 25:56try to get them to take action to commit, to put something down
- 25:59on the calendar. If you're worried about being
- 26:02too forward because Madame is a big woman, you know, she's a
- 26:05minister or she's a perm sex is whatever.
- 26:07You don't want to be too forward.
- 26:09No problem. Collect the PA's phone number.
- 26:11So is the PA that you'd be following up, you know, Bah Bah,
- 26:15Bah to make sure that meetings are on track.
- 26:19So this is how you should reach out to tech Bros or tech
- 26:25sisters. They ask for investments in your
- 26:28app, in your fintech, in your business idea, in your whatever.
- 26:32Stop assuming that everybody who has a big profile is a suitable
- 26:36target. In my own opinion, try and look
- 26:39for targeted introductions so that people will introduce you
- 26:42to somebody who is an ideal fit, whether the person has a visible
- 26:47public profile or not. Then when you reach out to
- 26:52people, instead of assuming that they know how to invest, that
- 26:55they want to invest, that they are ready to invest, ask them
- 26:58some questions. The simple conversation outline,
- 27:02I think from Grant Cardone, I can't remember because look,
- 27:05this has been many years been I've been using this for over a
- 27:08decade. A simple conversation outlined
- 27:11is greeting. After the greeting states your
- 27:14intention. After that, ask questions.
- 27:19After the questions, you will get information that you need to
- 27:23make a proposal. After you propose, get them to
- 27:26close, which is to take action. This is a simple outline and it
- 27:31has never failed me. Oh, by the way, because I listed
- 27:35it out like this, it doesn't mean that's how it always flows
- 27:37up. Sometimes some things go up,
- 27:40sometimes some things go down. Sometimes you want to do
- 27:42appropriate greeting, but then some people cut you short.
- 27:45They're like, look, young man, why are you calling me?
- 27:49In that case, greeting has, you know, gone down.
- 27:54You're now starting at intention somewhere during the phone call,
- 27:59of course, the guy will ask you some questions about yourself or
- 28:01you talk about yourself. You see that intentional started
- 28:04first greeting now went down. So the fact that I put it like
- 28:08this, greeting, intention, question, proposal close does
- 28:14not mean it will always happen in that order.
- 28:16But sure, always have that thing in your mind that these are the
- 28:21stages we must be flowing through. 1 stage that is non
- 28:27negotiable is close. close. Try and get them to agree to
- 28:34some next step. If The thing is making sense.
- 28:37Don't end this meeting by either of you, you or the other person
- 28:44saying I'll be in touch. I'll be in touch is the easiest
- 28:48way to enter into ghosting. I'll be in touch.
- 28:51What else? Let me think about it.
- 28:54Let me discuss with Madam, Let me discuss with Olga.
- 28:58You know all those kind of responses.
- 29:00From there you enter into ghosting so close that one is
- 29:04non negotiable. What is the next step?
- 29:10What is the next meeting? What is the next?
- 29:13Whatever. Don't end this meeting without
- 29:19attempting to secure the next step, without attempting to
- 29:24close. In complex sales scenarios, we
- 29:28call this advancements. That is how business deals are,
- 29:31closed advancements. One step at a time.
- 29:34OK, it's been 30 minutes, so let me bring this to a close.
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- 30:2308064662140. So that's it.
- 30:30Thanks for your time and attention.
- 30:31I'll catch you all some other time.