6/22/26 #ContentChat: Scaling Content Through Better Collaboration
In this episode of #ContentChat, Erika continues her journey through her book, Content Foundations, with Chapter 6: Collaborating with External and Internal Talent.
You’ll learn how to move beyond the “unicorn creator” myth and build content operations that scale by empowering freelancers, agencies, internal SMEs, and AI tools to do their best work—without everything hinging on you.
In this episode, Erika covers:
Why great content is almost never a solo effort
How onboarding documentation becomes a strategic asset
The essential pieces of contributor onboarding (humans + AI)
Editorial and…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.