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Adapt or Die: How to Beat Market Disruption · Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

• 0:00
  Today on the podcast, we're going to deal with how to cope
• 0:05
  with market disruption. And the reason why is because I
• 0:08
  got a question on the radio show, not from a podcast
• 0:11
  listener. And he's in a segment where the
• 0:15
  market has been disrupted several times over.
• 0:19
  The guy's a taxi driver. So you know, you know, it has
• 0:22
  been for our brothers in our market.
• 0:23
  So, yeah. So I wanted to know what to do.
• 0:28
  He can't meet his 20,000 naira daily target anymore.
• 0:31
  So he's wondering, should he sell his car?
• 0:33
  And I figured it'll be a worthy topic to come back again and
• 0:37
  talk about how to deal with market disruption.
• 0:39
  Because I'm sure it's not just the taxi drivers who are feeling
• 0:44
  disrupted. Those of us in the consulting
• 0:45
  space. I mean, when ChatGPT and all
• 0:48
  these tools came out, you know, you have consultants who are
• 0:51
  crying foul that, you know, this thing will disrupt this the
• 0:54
  marketplace, put all of us out of work.
• 0:56
  And by the way, I disagree strongly, which is the reason
• 1:00
  why over here on the podcast, I keep on advocating for the use
• 1:03
  of artificial intelligence tools and I keep telling you guys to
• 1:06
  use it to grow your business. So I really don't think it's
• 1:09
  going to displace consultants at all.
• 1:13
  So if this is your first time listening to the podcast, then
• 1:15
  subscribe on Spotify, YouTube, Apple, because these are the
• 1:19
  kinds of things that we talk about every other day.
• 1:21
  How do you grow your sales? How do you find your customers?
• 1:24
  How do you build business relationships if your market is
• 1:27
  being disrupted? How do you cope?
• 1:30
  So these are the sorts of things you talk about over here.
• 1:32
  Now, my name is Tava Shima Ayede, I'm a former lawyer
• 1:35
  turned business consultant. So if you'd like to keep in
• 1:40
  touch, get in touch. If you'd like to connect, you
• 1:42
  can call, send me a text message or a WhatsApp message on the
• 1:45
  08064662140. You can also connect with me on
• 1:52
  LinkedIn. That's the only social media
• 1:54
  that I have. Then apologies because there's
• 1:57
  going to be lots of noise in the background.
• 1:59
  I'm currently, I'm at home currently in the villa for
• 2:03
  Christmas. So there's going to be noise in
• 2:04
  the background. And then plus, you know, you
• 2:07
  know, this time now the weather is hot, like hot day.
• 2:11
  So I'm just chilling outside trying to get some breeze while
• 2:13
  making today's recording. So like I said, today's topic,
• 2:20
  excuse me, how do you deal with market disruption?
• 2:24
  Now, this is the way that I like to define market disruption
• 2:27
  because, you know, you can't define it any which way.
• 2:29
  But for those of you who've been listening to the podcast for a
• 2:34
  while, you know that I'm not, I don't preoccupy myself with
• 2:37
  giving you guys technically precise definitions.
• 2:40
  So this is just a working definition.
• 2:42
  So everybody understands like you feel where we're going.
• 2:45
  So market disruption just means in your particular industry,
• 2:51
  everything is going good at the moment.
• 2:54
  Everything is going great at the moment.
• 2:56
  You might not all be millionaires, Moshe.
• 2:58
  You're making it like you can get by.
• 3:03
  So in Josh's case, you know, he was not a millionaire, but at
• 3:06
  least that 20,000 naira daily, his target, he was meeting it so
• 3:12
  that, you know, you can maintain the car, you can maintain family
• 3:15
  issues, and of course there's some money to flex.
• 3:19
  So market disruption happens when everything is cool,
• 3:23
  everything is calm, then some outsider or some outside forces,
• 3:28
  outside economic forces, outside economic actors, some outside
• 3:32
  something, some intruders, they come and pour sand in your Gary
• 3:35
  and then scatters everything for everyone.
• 3:38
  And then all of a sudden we can't make money anymore the way
• 3:42
  that we used to. We can't be cool again.
• 3:45
  We can't be calm again, we can't be coasting again.
• 3:48
  Everybody's now rushing from pillar to post and everybody's
• 3:52
  shouting from where's comments might help because you don't
• 3:55
  know the way forward. So that's the way that
• 3:58
  consultants were feeling when ChatGPT and all these tools came
• 4:01
  out. It was like, hey, machines
• 4:04
  machine don't no book now. So why is there any reason why
• 4:08
  somebody will call me a consultant or somebody will call
• 4:10
  me a lawyer or somebody will call me an accountant?
• 4:16
  By the way, for those of you who are in the services space and
• 4:20
  you're a knowledge professional, you know, you sell consulting
• 4:23
  services, accounting, legal like you're, you're crying foul too
• 4:26
  soon. We will always be needed.
• 4:29
  We will always be valuable. In fact, we are an indispensable
• 4:33
  part. You can't get rid of the
• 4:34
  architect, you can't get rid of the consultant, you can't get
• 4:38
  rid of the lawyer. But I will talk about that now.
• 4:41
  I'll talk about that some other time.
• 4:43
  Let's deal with industries now where they are facing genuine
• 4:46
  disruption where somebody has actually come out for Sandy
• 4:48
  there, Gary. So that's the reason why Josh
• 4:51
  was asking his question because he was a taxi driver and he used
• 4:55
  to be 20 KA day. So you know how it works in
• 4:58
  Abuja. I don't know if it's the same
• 4:59
  way that it works in Lagos. You know, somebody has a car,
• 5:02
  they give you the car and then there's a daily target that you
• 5:06
  have to make so that you can remit XYZ amounts, you know, to
• 5:11
  the person. So whether you know, maybe it's
• 5:13
  like, you know, who knows, maybe like 4040 K every day so that
• 5:17
  you're remitting to the owner of the car, maybe 1010 K or
• 5:21
  something. Then there's a certain amount
• 5:22
  for maintenance, a certain amount for this, a certain
• 5:24
  amount for that. So in this part of the world,
• 5:27
  you know, that's how that game used to be.
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  But anyway, in this case, the car belonged to Josh.
• 5:32
  So what he used to do was 20 K every single day.
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  But they have faced market disruption because number one,
• 5:42
  both Uber and all these people entered the scene that created
• 5:46
  some, you know, it altered the demand and supply dynamics.
• 5:53
  Then later on now when the economy went haywire, you know
• 5:56
  with the removal of fuel subsidy and everything, I don't know
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  about Lagos where in Abuja, private actors have started
• 6:02
  coming in the game. So you see somebody like me, a
• 6:05
  graduate, when a guy will now carry his car on the way to
• 6:08
  work, the person will just say, you know what, he will just pull
• 6:11
  into a bus stop sharply, just pick up like 5 or 6 people so
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  that at least one way make some money, one way make some money,
• 6:21
  at least that one will be covering for fuel.
• 6:23
  So boys, I've started doing that game now in Abuja where you're
• 6:27
  not a taxi driver, you're not a member of NURTW, that's the
• 6:31
  Nigerian Union of Rd. Transport workers, you're not a
• 6:35
  Kabul, Kabul driver. You know, like you have a job,
• 6:38
  let's say you work in Zenith Mark.
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  But because of economic pressure, you say every day if I
• 6:45
  go like this and I pick up five passenger each other, I give me
• 6:48
  two 2K. On the way back I pick up five
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  passenger each other, I give me two 2K.
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  That's 10K per day. 10K per day means 50K per week.
• 6:58
  Well, it's not ideal, but at least you can use that to now
• 7:03
  support and be buying fuel. So boys have been doing their
• 7:05
  math now that's the reason why guys like Josh are feeling the
• 7:09
  pressure because they can't meet their target again, that has
• 7:13
  market disruption. So how do you deal with market
• 7:17
  disruption is what you do. Josh was talking about selling
• 7:22
  his car. And I understand very well that
• 7:25
  he wants to sell his car because I've been in a situation where
• 7:28
  I'm broke, like severely broke, and then I have to pawn
• 7:31
  something. Now for those of you who listen
• 7:32
  to the podcast, you remember the episode where I talk about how I
• 7:35
  had to sell? Well, no, I didn't have to, but
• 7:38
  I sold my guitar was an an Epiphone, Epiphone ES-355, very
• 7:45
  beautiful guitar. Very, very beautiful guitar was
• 7:48
  a semi acoustic guitar. Those of you who like you know,
• 7:54
  Blues for instance, you understand what I'm talking
• 7:56
  about. Correct Guitar, bought it when I
• 7:58
  was in the UK and you know, I saw the 'cause I was broke.
• 8:03
  So as I saw the guitar, now, the money that came was not as if it
• 8:05
  was sweet, but eventually the money finished and where was I
• 8:10
  money I did not have, guitar I did not have.
• 8:13
  So when Josh called in with this question, I didn't want the guy
• 8:17
  to face that kind of scenario where you sell the car and then
• 8:20
  you wake up one day, the money is not there, the car is not
• 8:23
  there. Then what?
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  So what you do when you're in this situation and you're faced
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  with market disruption, what you do is you just change your
• 8:33
  business model. So if you're in Josh's
• 8:37
  situation, don't sell the car yet.
• 8:40
  We need to change the business model first.
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  If we try that a couple of times and it doesn't work, OK, OK,
• 8:45
  then we can now start selling off assets.
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  But until then, we need to change your business model.
• 8:50
  So what is a business model? The business model just means
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  how do you do two things #1 how do you give value?
• 9:02
  How do you put value out into the market, out into the world,
• 9:06
  and then #2 how do you capture value from the market, from
• 9:11
  customers? I repeat, the business model
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  just means #1 how do you give value?
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  How do you do something that people appreciate that people
• 9:19
  like in the marketplace? Then the second part, which is
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  capturing value, basically just means as people like this thing,
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  as people value this thing, no how, no how the guys pay for it
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  when they pay, that is you capturing value.
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  So any setup where you give value, then you capital value,
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  that's a business model. So consultants like me who have
• 9:49
  podcasts, you can see that's the making of a business model.
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  You give value because you're putting out useful content out
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  into the universe. Then some people reach back to
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  us and say, guy, you realize that you know one or two things.
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  This is my situation, this is what I'm suffering.
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  And then in return I say, OK, I can help you with that.
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  But to do that, you guys pay me. So, so, so and so, so you can
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  see that that is a business model.
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  I'm giving value, I'm capturing value.
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  So whether you know it or not, whether you're like Josh or not,
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  whether you're like me or not, you clearly are operating with
• 10:30
  the business model in place. When market disruption happens,
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  it just means that that your old business model, you're not too
• 10:38
  tenable anymore. It's not too short anymore.
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  So we need to change your business model.
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  So before all these things happen, before Uber and before a
• 10:50
  fuel price hike, Josh thought of himself as a taxi driver, as an
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  A long person, A long is in Abuja.
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  Like how I put it, you know, these taxis that you're just
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  driving, you just stop, people just enter and then you move,
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  you know, so that is what they call along.
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  So he thought of himself as a taxi driver, he thought of
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  himself as an along. But what I was advising was like
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  Josh, instead of think of yourself as a taxi driver and as
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  an A long person, you now need to think of yourself as
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  something else. Think of yourself as playing in
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  the logistics space and also in the customer service space.
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  So instead of doing taxi business model, a long business
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  model, Kabu Kabu business model, how about logistics business
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  model where you are moving? How do I put it?
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  How do I define logistics now? OK, well, logistics, you're
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  moving people, material, all kinds of things in order to
• 11:58
  enable business functions. Yes, let me just call down
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  logistics. So if you have a car, obviously
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  part of the logistics that you can be doing is delivery for
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  businesses. Now you're now playing in the
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  B2B space business to business instead of B to C business to
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  consumers. So that is one.
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  An example I gave was this. Yeah, I started off as a lawyer,
• 12:27
  but eventually I became a wedding photographer.
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  Now, as a wedding photographer, we don't do everything
• 12:32
  ourselves. We shoot by ourselves.
• 12:33
  Down is basic. Some of us, we edit for
• 12:36
  ourselves. But then the actual fulfillment,
• 12:39
  the making of the album, the making of the Frames, the making
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  of the, you know, whatever it is, the delivery box is done by
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  other people. And there's a hub in Abuja
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  around UTC. I can't remember if that's like
• 12:53
  Area 8 or Area 10, but that is where all those boys hang out
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  who do these sorts of things. Now.
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  Delivery is time consuming. I liked delivering myself
• 13:03
  because I want to be able to be there when the bride opens it.
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  I see their reaction and you know, we talked through a couple
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  of things. I want to be sure that they're
• 13:12
  happy because it's from there and I'll be able to lay up to
• 13:16
  see if I can get a referral. And if you listen to yesterday's
• 13:19
  episode, referral just means introduction to other customers.
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  So for people in that space who don't like doing their own
• 13:30
  delivery, they will need an intermediary, They will need
• 13:34
  somebody who is in the logistics space, who has Okada or who has
• 13:38
  car, who will now pick up the things from UTC and deliver to
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  the customer in Maitama, in Guadalajara, in Asokoro, in
• 13:45
  Gadua, in, you know, wherever it is that the customer lives.
• 13:51
  I really think people like Josh, if your taxi business, your Kabu
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  Kabu business, your long business has been disrupted,
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  think of yourselves. Try playing now in the logistics
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  space because there are businesses like people in UTC
• 14:05
  who actually need trusted hands to go and pick up a parcel, pick
• 14:11
  up a delivery, pick up material, pick up supplies, pick up
• 14:16
  whatever and deliver from point A to point B.
• 14:21
  That can be done. And the reason why I know that
• 14:23
  can be done is because in UTC there are already boys who have
• 14:27
  that kind of relationship. You have an Okada or you have a
• 14:31
  car, Somebody needs something delivered.
• 14:34
  The person will call you from inside UTC, say, oh boy, you go
• 14:38
  the way you did. Yeah, I'm around.
• 14:40
  We get delivery. Sure you will now come and
• 14:43
  they'll say this is the parcel you're delivering it to chief.
• 14:47
  Once you get to ministers, he'll call this number and deliver to
• 14:50
  this address and then they sort you so people like Josh can play
• 14:56
  in that game. And if you think you are in a
• 15:01
  market that has been disrupted, this is what you should be
• 15:03
  thinking. How do I change my business
• 15:05
  model? Don't go straight to wire.
• 15:07
  Let me sell everything. So those of you who are still in
• 15:13
  the media space, people are shouting now, oh, the phones are
• 15:16
  so good. People don't need videographers,
• 15:18
  people don't need photographers. You start selling your
• 15:20
  equipment. Why think first?
• 15:24
  Is there another business model you can try before you start
• 15:27
  liquidating and selling off assets?
• 15:30
  So that's an example of logistics.
• 15:35
  I remember the reason why I'm recommending this is because I
• 15:38
  don't want George to be in that situation where I was, where you
• 15:41
  have sold this thing, you have chopped the money, where did the
• 15:44
  money go? You don't know then money you
• 15:47
  don't have your equipment you don't have money you don't have
• 15:51
  car you don't have then what serious blazing because you
• 15:55
  don't have any more options then also thinking of being in the
• 16:01
  logistics space or maybe more like in the customer service
• 16:04
  space. You can also try this whole hob
• 16:06
  and spoke last mile model where people think about getting
• 16:13
  people from one hub to another hub instead of being an A long
• 16:17
  kind of thing. So Josh is from Lugue based in
• 16:22
  Lugue along Airport Rd. So there's some major city
• 16:28
  points that people have to move, you know, from that Lube side
• 16:30
  all the way down into town. So let's say like Secretariat,
• 16:33
  that's an example that I gave. And by the way, I'm not in the
• 16:37
  transportation space. So if I get something wrong,
• 16:41
  that's for those of you listening in Abuja, you know,
• 16:42
  forgive me, I'm not trying to come up with ideas.
• 16:44
  You know, I'm freestyling here. So from Lube to let's say
• 16:49
  Secretariat there, from Secretariat, everybody get down
• 16:52
  and then, you know, you find your way.
• 16:55
  So it's possible that instead of thinking of himself as Kabul,
• 16:57
  Kabul, he can now become a dedicated service where he
• 17:03
  secures fixed clientele that he picks up every single day, let's
• 17:07
  say 6 O clock in the morning. And then they drive straight to
• 17:11
  Secretariat. He drops everybody.
• 17:14
  And then from there they find their way.
• 17:16
  He goes off, he does his logistics thing, then they've
• 17:20
  agreed, you know, 5:00 PM or whatever, everybody gather there
• 17:24
  and then he's taking them straight from Secretariat all
• 17:28
  the way back to whatever the pickup point was in Luby.
• 17:32
  No deed, no detour, no stop. That will be a very valuable
• 17:38
  service for certain kinds of individuals.
• 17:41
  There's some people who wouldn't mind that instead of doing a
• 17:43
  long sitting in a stuffy, cramped car.
• 17:45
  I mean, you just meet some people and you will agree only
• 17:49
  one person in front instead of two people sitting in front and
• 17:52
  then only two people in the back instead of four people at the
• 17:54
  back. And this is how much you will
• 17:56
  pay me, you know, daily or monthly or whatever.
• 18:00
  In fact, I would prefer for your sake, Josh, that you can able to
• 18:03
  negotiate something ahead of time and receive the money in
• 18:06
  bulk at the beginning. So you can see that with some
• 18:13
  changes, looking at different business models, you can make
• 18:16
  this thing work. Look with the Secretariat, it
• 18:19
  can work. Then in between that time
• 18:22
  between 8:00 when you drop them and then 5:00 when you pick them
• 18:25
  up, you'll now be doing logistics moves.
• 18:29
  Think of some other companies that might need logistics.
• 18:32
  Just think, is it people who need supplies, so maybe they
• 18:38
  have to move, I don't know, maybe like move stationary from
• 18:41
  one point to another? Or is it people who need to do
• 18:44
  delivery like people in UTC? I mean, for those of you who are
• 18:48
  in this space and are being disrupted, if you sit and you
• 18:51
  think you can come up with some ideas or if you look around, you
• 18:54
  can't really see what boys are doing.
• 18:56
  Because like I said, this UTC that I'm talking about this UTC
• 18:59
  thing, I didn't invent it. I didn't think it up.
• 19:02
  There are people that do it. If you have anything to do in
• 19:05
  UTC and you go there and let's say at the end of the day, by
• 19:08
  the time they finish your job, the Flyers that they print for
• 19:11
  you, by the time they finish everything, maybe everything
• 19:14
  equals to maybe like 45 KG. You will now be thinking me, I
• 19:19
  will carry this bag of flowers 45 KG down these flights of
• 19:23
  stairs. I'll put it into my car and then
• 19:25
  drive through the office. Some people say I beg, that's
• 19:28
  too much work. Don't you have a delivery
• 19:30
  person? And quick, quick, they will call
• 19:33
  one or two people and somebody will do that thing, hoist the 45
• 19:37
  KG down the flight of stairs, put it in their car or their
• 19:40
  cutter, drive it to your office and then carry it and drop it in
• 19:44
  your storeroom. So these services already exist.
• 19:50
  So if you're in Josh's situation, instead of thinking
• 19:53
  yourself as a taxi, as a Kabu Kabu, as an along, think of
• 19:58
  yourself as logistics or think of yourself as customer service.
• 20:02
  And then there are other opportunities that you have in
• 20:05
  front of you. So for this whole thing, the
• 20:10
  customer service side where you're thinking of Hobart spoke
• 20:14
  or last mile or whatever, he can target office workers.
• 20:20
  Because remember the example I gave was Luby to Secretariat.
• 20:24
  He can target office workers living in Luby side.
• 20:29
  He can target market traders. And maybe instead of stopping at
• 20:34
  Secretariat, he would stop at Bannex, for instance.
• 20:38
  Sorry, forgive me, those of you who are in other parts of
• 20:41
  Nigeria. So in other parts of Nigeria or
• 20:43
  the world, you know, maybe you're not really flowing,
• 20:46
  flowing with this example. You know what, this is an Abuja
• 20:48
  guy and I live in Abuja. I'm giving some Abuja examples.
• 20:52
  So you Abuja people, you understand what I'm saying.
• 20:55
  So instead of stopping that secretariat, you can't stop the
• 20:56
  bannix and everybody offload Basha is still the same.
• 21:02
  So apart from office workers, market traders, families, you
• 21:06
  can't even target families. There's some people who the
• 21:09
  whole family, everybody lives in Lubin, but the guys tired of
• 21:12
  putting the car on the road. The children's school is in
• 21:15
  town, everybody works in town. You can target families.
• 21:20
  You can so that people who go to schools like maybe footage for
• 21:24
  instance, you just do with niece, you pick them up.
• 21:28
  First up is you drop the kids in Vontage.
• 21:30
  Then from Vontage you now go and drop the parents in other parts
• 21:35
  of Osokoru where they live. And then you go, they are now
• 21:38
  doing your logistics also or you to pick them up again.
• 21:41
  At the end of the day, that's customer service.
• 21:43
  A dedicated, you know, I was about to say chaperon.
• 21:47
  I can't remember the word. It's not chaperon chauffeur,
• 21:49
  dedicated chauffeur service. Yeah, thinking customer service,
• 21:55
  but either way, you know, the logic is the same.
• 21:58
  It's a fixed rate. And the benefit you're selling
• 22:01
  to these people is they don't have to hail cars at all and
• 22:04
  they don't have to stress themselves every single day.
• 22:07
  Monday to Friday, 5:00, I'll be at this certain place, five in
• 22:10
  the morning, 5:00 AM. What you will have to do is get
• 22:12
  there. My car will be there.
• 22:14
  Nice, cool, keen, AC tight. I drop the kids in school, drop
• 22:19
  you guys off at work and then so, so, so time I'll come pick
• 22:24
  you up, pick the kids, and then we go straight home.
• 22:27
  No stress, all for the nice handsome figure of X amount.
• 22:34
  So that's it. That's an example of what to do
• 22:37
  if you're in a space that has recently been disrupted.
• 22:41
  Don't go first to selling off assets, but rather think about
• 22:45
  changing your business model, talking about change.
• 22:51
  We're currently at the end of the year, 2026 is around the
• 22:54
  corner and it's no secret that my partners and I were coming up
• 22:59
  with a fresh set of trainings for January of 2026.
• 23:04
  It's going to start on the 12th of January and run until the
• 23:07
  23rd. It's going to be for 10 days, so
• 23:11
  we're not going to do anything on weekends, but Monday to
• 23:13
  Friday, every single day we're going to be training people on
• 23:17
  how they can use their phones, use the phone to grow the
• 23:21
  business. How do you use the phone to
• 23:24
  start a conversation? How do you use the phone to
• 23:27
  build rapport? How do you use the phone to
• 23:29
  negotiate? How do you use the phone to make
• 23:32
  a presentation? How do you use the phone for
• 23:35
  relationship building, for securing advancements, for
• 23:38
  follow up and follow through? How do you use the phone to
• 23:41
  close the deal? These are the things that we are
• 23:43
  going to be exploring. If you would love to be a part
• 23:47
  of this training, call me, send me a text message, send me a
• 23:50
  WhatsApp message on 08064662140. When you reach out, this is
• 24:00
  what's going to happen. I'm going to have a chat with
• 24:02
  you because I want to get to know you.
• 24:04
  I want to get to know your business circumstance.
• 24:07
  Excuse me, I want to get to know what plans you have for 2026,
• 24:13
  what you want to achieve. The reason why I want to know
• 24:17
  all this is because as much as I like money and as much as I want
• 24:20
  to collect money from all of you, I only want to collect
• 24:22
  money from people that I know that I can help, people that I
• 24:26
  know that I can serve. That is the reason why we're
• 24:29
  going to have a chat so I can know you and so that I can
• 24:33
  figure out can I help this guy? Can I help this babe or not?
• 24:36
  And if I can't help you, I won't take your money because that's
• 24:39
  not the way I roll. Then apart from that, I have a
• 24:44
  client in Lagos who is based in Lekki, Osaka, London, and he's
• 24:50
  trying to revamp his sales team. And I agreed that from this
• 24:54
  training, I'm going to be sending him the names and the
• 24:56
  contact details of the people that I think are the best
• 24:58
  candidates that can work for him.
• 25:00
  So in a way, this is also kind of like a recruitment exercise.
• 25:05
  So if you're looking for a job, you are based in Lagos, you live
• 25:10
  in Lucky Lagos Island, you live around or close to Osaka,
• 25:15
  London, then reach out as well. The reason why I'm putting this
• 25:21
  restriction when it comes to place, you know, Lucky Island
• 25:25
  and all of that is because for this client of mine, this job is
• 25:29
  going to be an inside sales role.
• 25:31
  The job is going to involve using the phones every single
• 25:35
  day. So you will be expected to be at
• 25:38
  your desk and calling at 9:00 sharp.
• 25:42
  Not that you will sign in at 9:00.
• 25:45
  Not that you will boot up your computer at 9:00.
• 25:48
  Not that you are having breakfast at 9:00.
• 25:50
  Not that you are greeting people at 9:00.
• 25:52
  But at by 9:00 sharp, you have already started calling.
• 25:58
  In other words, if you start calling at 8:45 is good, but
• 26:01
  9:45 we expect that you have already been hitting the phones.
• 26:07
  So the reason why we want people who live close by is because we
• 26:12
  don't want anybody who is doing long commute because selling
• 26:15
  using the phone is hard. If you have a 2 hour commute to
• 26:19
  get to the office, man, that's just stress to now sit down and
• 26:22
  be making phone calls. We want people who are not going
• 26:24
  to be stressing themselves. If you have a 2 hour commute, 3
• 26:28
  hour commute that would be tough.
• 26:31
  But anyway, if you said you can't cope and well no problem
• 26:35
  it's up to you. But left me or left to us would
• 26:38
  rather prioritize people who already live close also so that
• 26:43
  you don't waste most of your salary and transport because
• 26:46
  there is not going to be any hybrid for this job.
• 26:52
  Rd. there's no hybrid. It's on location.
• 26:56
  Monday to Friday, 4 days, sorry, 5 days of the week, 4 weeks of
• 27:03
  the month. There is no hybrid.
• 27:08
  So that's it. If you're interested, call, send
• 27:11
  me a text message or a WhatsApp message on 08064662140.
• 27:19
  Apart from that, if you just want to connect or you have
• 27:21
  questions, comments or queries over anything that I've said in
• 27:24
  this podcast episode or any podcast episode, that's not a
• 27:27
  problem. Reach out to me.
• 27:29
  I'd like to chat because I love meeting people who listen to my
• 27:32
  podcast. So thank you very much for the
• 27:34
  encouragement. Thank you very much for the
• 27:35
  support and for those of you who helped the podcast grow in 2025
• 27:39
  because you not only listened, you recommended it to other
• 27:42
  people. You shared with people in your
• 27:44
  WhatsApp groups. Thank you very much for making
• 27:46
  helping the show to grow. And I'm looking forward to
• 27:50
  remaining a part of your personal growth and your
• 27:54
  business growth in 2026. So thank you very much for
• 27:57
  listening. I'll catch you all some other
• 27:58
  time.