Latest / Influencer Confidential / How This UGC Creator Landed Paid Brand Deals With Only 174 Followers [Creator Currency Ep. 20]

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How This UGC Creator Landed Paid Brand Deals With Only 174 Followers [Creator Currency Ep. 20] · Influencer Confidential

0:00
Speaker 1: Hey, everyone, and welcome to Influencer Confidential. On today's podcast episode,
0:04
Speaker 1: I'm bringing in Alexandra Paige, a UGC creator who is
0:08
Speaker 1: absolutely crushing it. But what makes us interview so exciting
0:12
Speaker 1: is that she's actually one of our pitching to Brand's
0:14
Speaker 1: Master Course students. And having students on the podcast is
0:18
Speaker 1: always such a thrill to see how they take the
0:20
Speaker 1: strategies that I've taught them and actually implement them to
0:23
Speaker 1: work for them. What I love about Alexandra's story is
0:26
Speaker 1: that she started her UGC journey with eight hundred and
0:29
Speaker 1: seventy four followers. I repeat one seven four. That's how
0:34
Speaker 1: little amount of followers she had before she took the
0:36
Speaker 1: plunge with our program and literally landed her first four
0:42
Speaker 1: figure brand deal within thirty days of doing the work.
0:46
Speaker 1: Alexandra's interview is really interesting because she talks a lot
0:49
Speaker 1: about developing an aesthetic as a UGC creator. She also
0:53
Speaker 1: lives into Low Mexico and really walks us through how
0:56
Speaker 1: she does UGC not living in the US and abroad,
1:00
Speaker 1: which I think is really interesting because a lot of
1:02
Speaker 1: the quators I talk to and work with want to
1:04
Speaker 1: live a more nomadic lifestyle or remote lifestyle. She'll also
1:07
Speaker 1: go over strategies that she used to help her pitch,
1:11
Speaker 1: help her negotiate, raise her rates, and we dive really
1:14
Speaker 1: deep into all things UGC. So if you're someone who's
1:17
Speaker 1: been waiting to get into UGC, let's dive in. I
1:20
Speaker 1: think you're going to really enjoy today's episode. And I
1:22
Speaker 1: can't wait for you guys to meet her. Welcome Alexandra
1:25
Speaker 1: to Influencer Confidential. I'm so pumped to have this like
1:28
Speaker 1: candid conversation with you. As someone who's taken our program,
1:32
Speaker 1: who's on your UGC journey, who lives abroad, I feel
1:36
Speaker 1: like you have so much intel that you can share
1:39
Speaker 1: with us. So thank you so much for being here.
1:41
Speaker 2: Thank you for having me.
1:42
Speaker 3: It's honestly a full circle moment because I discovered you
1:46
Speaker 3: through listening to your podcast on Spotify.
1:49
Speaker 1: Gosh, it's just like some Blu Boo manifestation, Like I
1:52
Speaker 1: love it.
1:53
Speaker 2: It's so on brand for me.
1:54
Speaker 3: I'll say that because, as you know, like that is me.
1:57
Speaker 3: I am so into manifestation and attracting things. And it's
2:01
Speaker 3: so interesting because when I discover something new that I
2:06
Speaker 3: am wanting to put into action, I go all in
2:10
Speaker 3: on the information and I just try and find whatever
2:13
Speaker 3: wormhole I can go down to learn and educate myself
2:17
Speaker 3: on it before I start. So I think when I
2:20
Speaker 3: first started looking into pursuing a career related to social media,
2:25
Speaker 3: related to content, I had found Latasha James, and then
2:28
Speaker 3: through her, I found you, and then next thing you
2:31
Speaker 3: know it, I was in the live training and buying
2:33
Speaker 3: the course. And now my life is just completely different
2:36
Speaker 3: from prior to doing all that. So it's really cool
2:39
Speaker 3: to be here and to talk with you. I still
2:42
Speaker 3: listen to your podcast like I'm going to listen to this.
2:45
Speaker 1: Listen to the episode, except this time you're on it. Right,
2:48
Speaker 1: this time you're on it. Oh my god. I love
2:50
Speaker 1: that story and I love just being so humble about
2:52
Speaker 1: it all because I know you've grown so much and
2:55
Speaker 1: you're doing such great things, and so I want to
2:57
Speaker 1: dive in for those of you guys listening. Like Alexander said,
3:01
Speaker 1: she heard about us through Latasha James, who is a
3:04
Speaker 1: friend of mine in this industry. We work together, we're
3:07
Speaker 1: like close girls, Like I go to her with questions,
3:10
Speaker 1: so we're all just interconnected. It's amazing. And then now
3:13
Speaker 1: look how Alexander's journey has led her to being a
3:15
Speaker 1: really great student testimonial And I never get to do
3:18
Speaker 1: a student testimonial podcast like a lot of them are teaching.
3:21
Speaker 1: But I learn from students like I learn from people.
3:25
Speaker 1: Like when I hear someone that's like, oh, they did it,
3:27
Speaker 1: it's a little bit of that like expander mindset, like
3:30
Speaker 1: well Alexander could do it, then I can do it too, right,
3:33
Speaker 1: Like what makes you different than others? Obviously you have
3:35
Speaker 1: your neat set of talents and things that you bring
3:37
Speaker 1: to the table. But I think student testimonials and interviews
3:41
Speaker 1: are always my favorite because we get to dig into
3:43
Speaker 1: the like grid of it all. So let's start at
3:45
Speaker 1: the beginning. When did you decide you wanted to lock
3:48
Speaker 1: into UGC? Specifically, you started with under five hundred followers.
3:53
Speaker 2: I started with zero, started with zero.
3:55
Speaker 3: And the crazy thing is that I had built I had,
3:59
Speaker 3: of course an Instagram before that, right, but it was
4:02
Speaker 3: a personal page filled with friends, family, music industry colleagues,
4:07
Speaker 3: because that's what I was doing prior to this. And
4:10
Speaker 3: I was like, you know what, no one's going to
4:12
Speaker 3: care about this new journey I embark on, Like that's
4:15
Speaker 3: just how I felt, and I'm like, it just sounds
4:17
Speaker 3: like more aligned. If I were to just create a
4:20
Speaker 3: new page and immerse myself in the community that's into this,
4:24
Speaker 3: you know, and then I'll follow all new people, I'll
4:26
Speaker 3: learn from other creators, I'll learn from mentors like yourself.
4:30
Speaker 2: And that's what I did.
4:32
Speaker 3: So I really started from zero, and I think when
4:35
Speaker 3: I landed my first deal, I had like one hundred
4:38
Speaker 3: and seventy five followers, like something embarrassing, but I was like,
4:42
Speaker 3: let's go, like if this, if this is even possible,
4:44
Speaker 3: then this guy is really the limit. Because I listened
4:47
Speaker 3: to your podcast as Influencer Confidential, So to me, it
4:51
Speaker 3: was like when I first started, I think I had
4:55
Speaker 3: the vision of Okay, I know how to do social media.
4:58
Speaker 3: I've built artist pages in music, like. I can manage
5:01
Speaker 3: a community, right, I can show up and schedule content.
5:05
Speaker 3: I knew how to do all that. I was already
5:06
Speaker 3: using schedulers like I was efficient in that way. And
5:10
Speaker 3: I loved branding as well, because again I was doing
5:12
Speaker 3: that in the music space. So I was like, wow,
5:15
Speaker 3: maybe I will be a social media manager and I
5:18
Speaker 3: can work with hotels here in Tuloum, where I live,
5:21
Speaker 3: or I can reach out to you know, wellness brands
5:24
Speaker 3: and see if they need that.
5:26
Speaker 2: And then somehow along the way.
5:28
Speaker 3: I discovered UGC and that there was an opportunity to
5:31
Speaker 3: actually work with the brands as an individual.
5:34
Speaker 2: And I was like, what is this?
5:36
Speaker 3: Because that wasn't even on my radar, to be honest
5:39
Speaker 3: with you, it kind of just fell into my lap.
5:41
Speaker 3: And then that got me more excited because it just
5:44
Speaker 3: seemed like it almost seemed too good to be true
5:46
Speaker 3: that I could be working with my dream brands, not
5:49
Speaker 3: depending on my follower and not having that pressure, which
5:52
Speaker 3: was something that was really pushing me out of music.
5:54
Speaker 2: Was like this pressure that comes in entertainment.
5:57
Speaker 1: Totally, I think is like really interesting is what you
6:02
Speaker 1: just said. Do you know how many people listening have
6:04
Speaker 1: one hundred and seventy followers and have never gotten, you know,
6:08
Speaker 1: never even thought, never even in their brains, thought I
6:11
Speaker 1: could pitch I could work with brands. Do you know
6:13
Speaker 1: many people I talk to every single day that have
6:16
Speaker 1: the limiting belief of I don't have enough followers, I
6:19
Speaker 1: can't enroll in your program, I don't have enough followers.
6:21
Speaker 1: I hear all the time. It's all in here and
6:24
Speaker 1: I'm always like, but I have a girl who started
6:27
Speaker 1: with like one hundred and something, and I think because
6:30
Speaker 1: the follower thing is a psych out, like people think, yes,
6:35
Speaker 1: you do not have enough followers for an influencer campaign.
6:37
Speaker 1: Absolutely with one hundred and seventy five followers, you know not.
6:40
Speaker 1: But that's the key, right, It's not an influencer campaign.
6:43
Speaker 1: It's a content campaign. It's content that brands need. So
6:46
Speaker 1: where did that kind of like I don't want to
6:48
Speaker 1: say mindset come from, but like that that I guess
6:51
Speaker 1: no fear of Hey, even though I'm small, I should
6:55
Speaker 1: try Or did you just understand from very early on
6:58
Speaker 1: that this is not a follower game and that it's
7:00
Speaker 1: psyching you out?
7:01
Speaker 3: Think again, Coming from music, it's such a competitive industry
7:06
Speaker 3: and you're constantly comparing yourself to others and it is
7:10
Speaker 3: now more about followers than talent honestly, So in a
7:14
Speaker 3: lot of ways, that kind of calloused me for this
7:18
Speaker 3: to really go for it, because I was like, I
7:21
Speaker 3: have seen people go from zero to one hundred in
7:25
Speaker 3: music overnight, and like I'm no stranger to pitching because
7:28
Speaker 3: I was also functioning as an artist manager, occasionally booking shows.
7:32
Speaker 3: So I was pitching to Spotify Apple Music like a
7:35
Speaker 3: shot in the dark, really, and with that I had
7:38
Speaker 3: quite a bit of success. So I wasn't afraid to pitch,
7:42
Speaker 3: and I think that was like a superpower for me.
7:45
Speaker 1: Hundred percent then no fear being a superpower. I love
7:48
Speaker 1: that you said that. I actually have come to a
7:50
Speaker 1: new hypothesis in the last coming months that this industry
7:55
Speaker 1: people that are creatives and artists at heart, they actually
8:01
Speaker 1: thrive really well in this space because of this. Hey,
8:04
Speaker 1: I audition all the time, and I don't get the gig.
8:07
Speaker 1: And do you know how many actors like have told
8:09
Speaker 1: me auditioning is the gig, which is like pitching is
8:12
Speaker 1: the job. Like if you get it, great, but like
8:14
Speaker 1: most of an actor's life is pitching to be like
8:18
Speaker 1: how many shows you know before you land the one?
8:21
Speaker 1: And I love that you know, having your background, whatever
8:24
Speaker 1: industry you're in, y'all, you can use your professional background,
8:28
Speaker 1: whether you're in music or corporate America, and lean into
8:32
Speaker 1: your skill sets and transfer them into this world. I
8:36
Speaker 1: love that you were able to do because again, you're
8:37
Speaker 1: not coming into this as like a newborn. You're like, Hey,
8:39
Speaker 1: I'm coming in with my background and my old work
8:42
Speaker 1: in my other industry, and I'm blending it into this space. Well,
8:45
Speaker 1: UGC specifically like, did you always just want to work
8:49
Speaker 1: or create content? Like do you? I mean you're an artist,
8:52
Speaker 1: Clearly you're creative at heart. I can tell that. So
8:54
Speaker 1: was it for you just like, oh, I want to
8:56
Speaker 1: create content for these brands because of the lifestyle it
9:00
Speaker 1: was going to give you or do you truly enjoy
9:02
Speaker 1: that creative process as well?
9:03
Speaker 3: It's definitely a mix of boths. So I've now lived Intulu,
9:07
Speaker 3: Mexico with my husband for five years, and since moving here,
9:11
Speaker 3: our music career has also grown. However, we found that
9:15
Speaker 3: our interest in the wellness space and just being healthy
9:19
Speaker 3: living so well, everyone here is more or less an entrepreneur,
9:24
Speaker 3: Like I'm surrounded by creative people from all over the
9:27
Speaker 3: world because a lot of us moved here during the
9:29
Speaker 3: pandemic when we were able to just like pick up
9:33
Speaker 3: and go, and a lot of people who have the
9:34
Speaker 3: freedom to work remote end up being these creatives are entrepreneurs,
9:38
Speaker 3: and so it's a really inspiring place to live in
9:42
Speaker 3: that regard, and we just felt that every time we
9:45
Speaker 3: left to go do a few tour dates.
9:47
Speaker 2: In the United States or different countries.
9:50
Speaker 3: We were so drained and depleted, and we were like, wow,
9:53
Speaker 3: we're really used to routine. We're really used to like
9:57
Speaker 3: doing morning yoga and meditation and eat good and like
10:01
Speaker 3: it was just like becoming my new life, my new
10:05
Speaker 3: passion both of us, and we were like, maybe music
10:08
Speaker 3: is like something we want to do for fun, and
10:11
Speaker 3: perhaps we could work in wellness in some way. But
10:14
Speaker 3: I just didn't really know how because so many of
10:16
Speaker 3: my friends here are personal trainers, our wellness directors at
10:20
Speaker 3: these luxury hotels, like they kind of like had their
10:23
Speaker 3: niche figured.
10:24
Speaker 2: Out, and I was like, how do I do this?
10:26
Speaker 3: Like I'm not a certified yoga instructor, Like I want
10:29
Speaker 3: like to live in luxury. I want to still you know,
10:33
Speaker 3: make a lot of money as well. That's like a
10:35
Speaker 3: goal of mine. So when I kind of put two
10:38
Speaker 3: and two together, like wait a second, we can really
10:41
Speaker 3: approach wellness brands and work with them and create content
10:45
Speaker 3: and work on these campaigns, it was just an aha
10:48
Speaker 3: moment of like, oh my god, I get to continue
10:51
Speaker 3: being a creative, continue working from home with my husband,
10:55
Speaker 3: like being free, having that freedom in life.
10:58
Speaker 2: Yet I'm going.
10:59
Speaker 3: To be working on more aligned projects that don't require
11:04
Speaker 3: me to go out until four. A yea, Like that's
11:06
Speaker 3: just like, you know, I just turned thirty four, my
11:08
Speaker 3: husband is thirty seven, and we've been entrepreneurs for a
11:11
Speaker 3: very long time, but that lifestyle just isn't it anymore
11:16
Speaker 3: for us. And it's great because since we've made this transition,
11:20
Speaker 3: we can now hop on our motorcycle and go play
11:23
Speaker 3: at one of the most beautiful hotels in the world
11:26
Speaker 3: and be back home in ten minutes and be in
11:29
Speaker 3: bed at a reasonable hour and then wake up and
11:31
Speaker 3: work on brand campaigns.
11:33
Speaker 2: So it's truly it's the dream. No, like, it is
11:36
Speaker 2: everything I wanted to be honest, you.
11:39
Speaker 1: Know, I've never heard the perspective about like UGC actually
11:44
Speaker 1: bringing stability. I think this is like such a lovely
11:47
Speaker 1: perspective or like being a full time content creator, being
11:50
Speaker 1: able to create content for brands, have that actually the
11:53
Speaker 1: way you're talking about it, compared to other artistic endeavors,
11:56
Speaker 1: like this was really like a stable thing, like you
11:59
Speaker 1: could create content, you can like have this routine lifestyle
12:02
Speaker 1: that was important to you. So I think it's just
12:04
Speaker 1: a really refreshing outtake, and I'm excited to hear that,
12:07
Speaker 1: like perspective. So something that I think is really interesting,
12:11
Speaker 1: Alexandra is you live into Loom, Mexico. And I often
12:16
Speaker 1: tell the creators that come to my trainings or that
12:19
Speaker 1: I work with, or that want to start pitching again
12:21
Speaker 1: that limited belief of well, I'm not in the US,
12:25
Speaker 1: so I can't do UGC. I hear this stopping people
12:28
Speaker 1: from kind of embarking because they're like, well shipping and like,
12:33
Speaker 1: how would I work with a brand and local brands
12:35
Speaker 1: don't want this. I had a girl yesterday mentioning something
12:38
Speaker 1: similar to South Africa and then I hear you like
12:42
Speaker 1: this gall and her husband who live in tu Loom, Right,
12:45
Speaker 1: So you're living abroad and I obviously know many people
12:49
Speaker 1: like you. I have a girlfriend in Dubai who is
12:52
Speaker 1: a Canadian creating content for a German brand. You know,
12:55
Speaker 1: I see it, you're in it, you see it. But
12:57
Speaker 1: other people listening in they may have some limiting beliefs
13:00
Speaker 1: around location. And I'm not going to say it's easy
13:02
Speaker 1: around shipping, but maybe you could let us into the
13:04
Speaker 1: world how you've gotten creative or if you have systems
13:07
Speaker 1: at play, especially for anyone listening in that wants to
13:11
Speaker 1: create UGC maybe is not based in the US, or
13:14
Speaker 1: is an American traveling and living a nomadic lifestyle. Is
13:18
Speaker 1: UGC something that you can do while being abroad nomadic?
13:22
Speaker 1: Clearly you're the example of yes, but maybe you could
13:24
Speaker 1: let us in into how you kind of like did
13:26
Speaker 1: the work around.
13:27
Speaker 2: Yeah.
13:27
Speaker 3: So I come from New York, very accessible place, major city.
13:32
Speaker 3: I was living in the suburbs, but like just the
13:35
Speaker 3: access and convenience is like any place in America, right,
13:38
Speaker 3: so easy. And when you live in a place like Duloom,
13:42
Speaker 3: if you've ever been here, you really are in the jungle.
13:44
Speaker 3: It's developed so much in the last five years, which
13:48
Speaker 3: has honestly been a blessing because when I first moved here,
13:51
Speaker 3: I could barely get like an Amazon package, and now
13:55
Speaker 3: it's very different. However, Mexican customs is a nightmare, an
14:00
Speaker 3: actual nightmare, And I got so scared when I started
14:03
Speaker 3: this because brands know that, so they will often work.
14:08
Speaker 2: Primarily with US creators.
14:10
Speaker 3: When I'm contacting, you know, American brands, which is what
14:13
Speaker 3: I do dominantly, and a few times in my early
14:16
Speaker 3: pitching they were like they either asked for my address
14:20
Speaker 3: and sent the package and it got held at customs
14:22
Speaker 3: and it had to get like they'll send it back,
14:25
Speaker 3: they'll return to sender before they help you get it,
14:29
Speaker 3: or they would just be like we can't work with
14:31
Speaker 3: any creators outside the US. So it was I wouldn't
14:34
Speaker 3: want to say discouraging because I was like, I will
14:36
Speaker 3: figure this out, but it was just like no, like
14:38
Speaker 3: is this going to be a problem because I'm not
14:40
Speaker 3: moving back to New York, Like I love my life here.
14:43
Speaker 2: This is part of why I want to do this.
14:45
Speaker 3: So funny enough, we have a few like Facebook groups
14:48
Speaker 3: for locals and expats to just share information. And I
14:51
Speaker 3: went over to the Facebook group and someone was like,
14:53
Speaker 3: I have a guy who will drive your package over
14:57
Speaker 3: the border from Texas if you like write him on WhatsApp,
15:00
Speaker 3: blah blah blah. And I was like, I can't run
15:02
Speaker 3: a business writing some rando on WhatsApp and getting this
15:06
Speaker 3: driven across the border. But if there's someone who does this,
15:10
Speaker 3: there's got to be some sort of business that also
15:13
Speaker 3: does this. So I went deep into research mode, and
15:16
Speaker 3: I did find a few services that exist and do
15:19
Speaker 3: this one hundred percent legally, and they just have the
15:22
Speaker 3: relationships with custom agents on land and they have all
15:25
Speaker 3: the proper documentation and that's really like the main thing
15:29
Speaker 3: is like the brands maybe don't include the right things
15:31
Speaker 3: on the commercial invoice or whatever it is.
15:34
Speaker 2: So I found this amazing company.
15:35
Speaker 3: That I have like a dashboard, I have a whole
15:37
Speaker 3: system that really if I just communicate to the brands like, hey,
15:41
Speaker 3: this is what needs to happen in order for us
15:44
Speaker 3: to work together, they love the communication.
15:47
Speaker 2: Like it.
15:47
Speaker 3: Yes, it takes me an extra week to receive product,
15:50
Speaker 3: but I just find that as I'm talking to these brands,
15:54
Speaker 3: I'm really focused on like kind of massaging the relationship
15:58
Speaker 3: if it's someone I want to work with, and really
16:00
Speaker 3: no one gives me a hard time about that. They
16:02
Speaker 3: send it right to Texas. I have my own address
16:04
Speaker 3: there and then I can pop into my dashboard request
16:08
Speaker 3: a forward. They drive it over the border and then
16:11
Speaker 3: they send it from Reinosa, Mexico. They put it in
16:14
Speaker 3: FedEx and it goes from Reinosa right to Tuloom to
16:17
Speaker 3: my door and it's all completely done. And it's like
16:20
Speaker 3: I pay maybe like twenty dollars and I write it
16:22
Speaker 3: off as a business expense like I actually decide to
16:24
Speaker 3: cover that just to make it a no brainer for
16:26
Speaker 3: the brand. To me, it's inexpensive. And I've worked with
16:30
Speaker 3: so many American brands this way and it's been so
16:32
Speaker 3: so smooth, and it's only getting smoother.
16:34
Speaker 1: I'm dying, Like I'm definitely dying. No, I'm dead my life. No,
16:39
Speaker 1: I'm dead because first of all, there's so many new
16:41
Speaker 1: businesses out there, y'all that we don't even know exists.
16:44
Speaker 1: And Alexander is able to like figure this out. But
16:46
Speaker 1: like if you're abroad or you're traveling, there are these businesses,
16:49
Speaker 1: so you just have to look into it. Secondly, I
16:51
Speaker 1: love how easy you make it for the brand, like
16:54
Speaker 1: you're like, here's my address, like you're nurturing through them.
16:57
Speaker 1: You see it as a cost of business. So many
16:59
Speaker 1: people get so shook up with like spending money too.
17:01
Speaker 1: I'm like, y'all are running a business. There's costs to
17:04
Speaker 1: run a business like this podcast or costs involved like
17:07
Speaker 1: I had to buy equipment, I pay for the monthly thing.
17:10
Speaker 1: Businesses have costs and that's probably like affects your pricing.
17:14
Speaker 1: You probably bundle it into your overhead, like you know
17:17
Speaker 1: what it takes to run your biz, but you figured
17:19
Speaker 1: out this system, which I'm so pumped for you, and
17:22
Speaker 1: I hope that this inspires everyone kind of listening in
17:24
Speaker 1: that does live abroad or that is thinking of traveling
17:27
Speaker 1: and wanting to create content. Okay, so super freaking cool
17:30
Speaker 1: and something I've never been able to really talk about
17:33
Speaker 1: with people so candidly. Now, one of the things I'd
17:36
Speaker 1: love to chat about is the pitching process, because obviously
17:41
Speaker 1: that's something I'm very passionate about here at Sidewalker Daily.
17:44
Speaker 1: So I remember when you first joined our program. I thought,
17:47
Speaker 1: I think I saw Facebook, Like in our Facebook group
17:50
Speaker 1: you posted something. I'll see if I can like pull
17:52
Speaker 1: it up for this interview and the post edit. But
17:54
Speaker 1: basically you're like, I sent one hundred pitches. It's been
17:58
Speaker 1: four weeks. I got my first figure brand deal. I
18:01
Speaker 1: think that was, like I believe it was along those lines,
18:04
Speaker 1: and you're like, just to let everyone know, like, if
18:07
Speaker 1: you put in the work, it works. So talk to
18:09
Speaker 1: us about that those early stages pitching and how any
18:13
Speaker 1: any wins or any big turning points that helped you
18:16
Speaker 1: kind of break through that glass get your first paid partnership,
18:19
Speaker 1: and then where you're at now.
18:21
Speaker 3: Yeah, So early on as a UGC creator, like with
18:25
Speaker 3: really no experience, I really didn't have much experience talking
18:28
Speaker 3: to camera. When I built my portfolio, I just did
18:31
Speaker 3: some like mock pieces of content to kind of show
18:34
Speaker 3: what I could do, so using a product from my house,
18:38
Speaker 3: like a skincare or something, and that's what I was
18:42
Speaker 3: working with early on, like I just didn't have anything else,
18:45
Speaker 3: and I heard a lot of recommendation to do that
18:48
Speaker 3: just to get some examples sorted. So when I was pitching,
18:51
Speaker 3: it was pretty quiet. When I started, I was like, man,
18:55
Speaker 3: like I don't know if I'm ready, you know, And
18:58
Speaker 3: looking back at my have been because I like my
19:01
Speaker 3: subject line being like to loom based creator or something,
19:05
Speaker 3: and brands were probably.
19:06
Speaker 2: Like abort abort, like we're not sending there. I don't know.
19:09
Speaker 3: So it was just constantly optimizing. And then when the
19:12
Speaker 3: first deal came in, it was four figures and it
19:16
Speaker 3: did pay for the course, like the first deal, and
19:19
Speaker 3: then things just started firing after that, Like it was
19:22
Speaker 3: almost like the universe testing me, like let's see if
19:25
Speaker 3: you can humble yourself and be patient with this process,
19:30
Speaker 3: and you know you are a complete beginner, and who
19:33
Speaker 3: are you to receive a deal overnight? Right? I also
19:38
Speaker 3: had my dream brands, like different sizes, not just brands
19:42
Speaker 3: with a million followers, but like nice brands, because I
19:45
Speaker 3: really wanted to position myself in that way. So I
19:50
Speaker 3: had expectations of like, Okay, you're not an influencer, like
19:53
Speaker 3: you really have three followers, you know, it's nothing, and
19:58
Speaker 3: you have barely any real examples in your werefolio.
20:00
Speaker 2: It's just like mock pieces.
20:02
Speaker 3: So yeah, when that first deal came in, I was like,
20:06
Speaker 3: what's on, Like we're about to gamify this because clearly
20:10
Speaker 3: there's opportunity here even for someone so new like myself.
20:14
Speaker 3: So that was great, and then it just really picked up.
20:16
Speaker 1: That first like kind of like the lid pop. So
20:19
Speaker 1: talk to us about like how did you how were
20:21
Speaker 1: you able to like maybe increase your rates or your pricing,
20:24
Speaker 1: Like what did your month start looking like? Like I
20:26
Speaker 1: know that in our notes, you know, we saw that
20:29
Speaker 1: you really killed it. Like I don't want to share
20:31
Speaker 1: that story, but like how did you find that you
20:35
Speaker 1: were even able? Was it more like long term packages
20:37
Speaker 1: you were selling to your clients? Was it bigger packages?
20:40
Speaker 1: Were you increasing your rates because I think you. I
20:43
Speaker 1: think you took off quite quick financially speaking.
20:46
Speaker 3: Yeah, it's it's been awesome, Like I wouldn't have expected
20:50
Speaker 3: it to go that way so quickly, considering the slow start.
20:54
Speaker 3: I had packages ready to go, So I had a
20:58
Speaker 3: rate card ready to go. I had bundles. I had one, three,
21:02
Speaker 3: and five videos, which I think is like pretty standard
21:05
Speaker 3: for UGC. A lot of brands ask me for those
21:08
Speaker 3: prices often, but at the time, no one asked for anything.
21:11
Speaker 3: No one barely even replied. I think I got a
21:13
Speaker 3: few gifts prior to getting that first paid deal, which
21:17
Speaker 3: was exciting because there were brands I loved. But yeah,
21:20
Speaker 3: the first deal that was signed was my five video option,
21:26
Speaker 3: and I was like, oh my god, someone wants five videos.
21:28
Speaker 3: Like kind of realized that, Okay, these packages are really
21:31
Speaker 3: important to have and are going to be what brings
21:34
Speaker 3: in the money. So I just ran with that, and
21:37
Speaker 3: since then that price has gone up. I raised my
21:41
Speaker 3: rates regularly. If I'm being honest, I just do because
21:45
Speaker 3: you learn so much along the way when you're speaking
21:48
Speaker 3: to these brands and you hear what kind of budgets
21:51
Speaker 3: they have, or maybe you see online what other people
21:54
Speaker 3: are charging and you can kind of you know, adjust
21:56
Speaker 3: and you can play even So, like, I have grown
21:59
Speaker 3: to really love negotiating. Again, this is like something I've
22:02
Speaker 3: done before in a different industry. So you know, I'm
22:06
Speaker 3: finding that negotiating with brands is actually quite a bit
22:11
Speaker 3: easier than negotiating for like DJ gigs, Like they seem
22:14
Speaker 3: to have better budgets here. So yeah, just just constantly
22:18
Speaker 3: optimizing my pitching materials and meaning like updating my portfolio.
22:23
Speaker 3: So the second I had like a better video example
22:26
Speaker 3: to put in my portfolio, I put it. I update
22:28
Speaker 3: my portfolio like every two weeks, just because I want
22:31
Speaker 3: to constantly send the freshest, the best work that I can.
22:35
Speaker 3: And then I update like the brand logos that I'm
22:37
Speaker 3: working with, and it's very impressionable, like this is what
22:40
Speaker 3: they're They're not basing it off my following, So I
22:43
Speaker 3: need to really come correct with my pitching materials with
22:46
Speaker 3: the portfolio.
22:46
Speaker 1: And yeah, I think that's really important. I've seen her portfolio.
22:50
Speaker 1: It is so very very gorgeous and very very visual.
22:53
Speaker 1: But like you said, because they're not basing it off
22:55
Speaker 1: your following, the pitching materials need to come correct. And
22:58
Speaker 1: I think that's a huge you like alert before we
23:01
Speaker 1: talk about portfolio, because I do have them my notes,
23:04
Speaker 1: and I do want to dive into negotiations, but like
23:07
Speaker 1: tell us a story or something like if you're comfortable
23:11
Speaker 1: you know, either sharing like numbers, you don't have to
23:13
Speaker 1: share the brand, but like a budget that you saw
23:15
Speaker 1: that you're like wait a second, Holy God, like what
23:18
Speaker 1: not what was I doing? But like maybe something that
23:20
Speaker 1: expanded you because sometimes when you get a rate, it
23:23
Speaker 1: sets the base for your other pricing. Right if you
23:25
Speaker 1: see a brand partnership come through, or if you hit
23:28
Speaker 1: a twenty thousand dollars a month, or if you hit
23:30
Speaker 1: a certain figure, it lifts the rest of you. So
23:34
Speaker 1: do you have any like I don't know, stories or
23:36
Speaker 1: things that you've seen on the inside, especially for those listening,
23:38
Speaker 1: and so they can be like, wait, like that's happening
23:42
Speaker 1: because I always think that's exciting to chat about.
23:44
Speaker 2: Yeah, all the time.
23:45
Speaker 3: It's a weekly thing of like my my consciousness expanding
23:49
Speaker 3: over what brands will spend because when I started, I
23:51
Speaker 3: was charging three hundred for video, and I think people
23:55
Speaker 3: sometimes start with like one hundred or one fifty two hundred.
23:59
Speaker 3: I was like, I'm I'm just setting the standard of
24:01
Speaker 3: three hundred for my time and energy, and if someone
24:05
Speaker 3: wants more than one video, I'll be willing to, you know, negotiate,
24:08
Speaker 3: because at the end of the day, I don't really
24:10
Speaker 3: care if I have to make one video or three
24:12
Speaker 3: videos or five. I want to take home the most
24:14
Speaker 3: money possible because I have an income goal to meet.
24:17
Speaker 3: I'm willing to, you know, move on the price. To
24:20
Speaker 3: be honest, all of my deals, they vary widely in
24:25
Speaker 3: terms of price per deliverable, but yeah, I mean I
24:29
Speaker 3: got an offer before even saying my rates, Like a
24:32
Speaker 3: luxury brand offered me nineteen hundred for one UGC.
24:35
Speaker 2: Video and you're like, and I was like, what you know,
24:38
Speaker 2: I'm charging you know, three hundred.
24:40
Speaker 3: And that didn't come right away because that team once
24:43
Speaker 3: I was presenting a more I guess, impressive portfolio with
24:48
Speaker 3: real work with real brands, and they were like, oh, wow,
24:50
Speaker 3: she works with these brands, and they offered me that
24:54
Speaker 3: what I guess was their standard price. But now pretty
24:57
Speaker 3: regularly I charge like six fifty per video, and that's
25:00
Speaker 3: like usually before including paid usage.
25:03
Speaker 1: And that's at the very base, so like that doesn't
25:05
Speaker 1: even include paid usage. Right, So you're like, if you're
25:08
Speaker 1: looking like a month, like how many clients, for example,
25:11
Speaker 1: would you need a month to hit your goal? Are
25:13
Speaker 1: you thinking like if you can, if you can lie
25:15
Speaker 1: on I don't know three, or how are you thinking
25:18
Speaker 1: in terms of clients, in terms of video, like how
25:20
Speaker 1: are you putting that math together so you can reach
25:22
Speaker 1: your end of month goal?
25:23
Speaker 3: Yeah, I guess it's it's still a growing phase for me,
25:26
Speaker 3: Like I'm still not where I want to be, but
25:28
Speaker 3: I'm just so thrilled with each month growing. But yeah,
25:32
Speaker 3: I look at repeating clients, getting them to work with
25:34
Speaker 3: me again, trying to get them. I don't even have
25:37
Speaker 3: many like formal retainers, but I have people who just
25:40
Speaker 3: come to me every month now and are like, here's
25:42
Speaker 3: what we have for you this month.
25:43
Speaker 2: Here's what we have for you.
25:44
Speaker 3: I don't even have to really like like have that conversation,
25:47
Speaker 3: so to speak. And I'm loving that process because I
25:50
Speaker 3: do realize a lot of brands. It's like young girls
25:53
Speaker 3: like me working there, and the conversation's very natural, very
25:57
Speaker 3: like it's very professional, but it's also so like we're
26:01
Speaker 3: just co creating here and we're building a relationship.
26:04
Speaker 1: You're on the same team.
26:05
Speaker 3: You're on the team, and I'm grateful that they want
26:08
Speaker 3: to work with me, because I would say I kind
26:11
Speaker 3: of like, I guess I've positioned myself a little bit
26:13
Speaker 3: in a way of like influencer because my content's not
26:16
Speaker 3: like super salesy, so it's not so traditional UGC, but
26:22
Speaker 3: it's more like aesthetic UGC. And of course influencers probably
26:26
Speaker 3: have more freedom to just like be themselves because the
26:29
Speaker 3: brand is really paying for their influence their reach than
26:32
Speaker 3: with myself. I'm just kind of like, hey, like I'm
26:35
Speaker 3: not giving influence, but this is my vibe, this is
26:37
Speaker 3: my aesthetic, and so far.
26:39
Speaker 1: So they're able to buy that. Yeah, Like they're able
26:42
Speaker 1: to buy that vibe and they have like a there,
26:44
Speaker 1: they're buying this esthetic. They're buying this vibe.
26:46
Speaker 3: Yeah, especially if they're used to working with influencers. Like
26:49
Speaker 3: a lot of the brands I work with, they have
26:52
Speaker 3: huge influencer campaigns, and so I kind of like fit
26:55
Speaker 3: into that lineup quite nicely. It's not like this jarring
26:58
Speaker 3: difference between their UGC content and their influencer content, you know.
27:03
Speaker 3: So it's like I kind of just like slipped in, Uh,
27:06
Speaker 3: what was really important to me in this whole process
27:09
Speaker 3: was being myself in music, dealing with so much like
27:14
Speaker 3: rejection over the years, like so many highs and so
27:15
Speaker 3: many lows, but just getting to this point in my
27:18
Speaker 3: life where I just want to be myself.
27:21
Speaker 2: I want to I want someone to.
27:22
Speaker 3: Hire me for my strengths, for what I bring to
27:25
Speaker 3: the table, not for something that I'm not. Like, like
27:28
Speaker 3: I said, I'm not this Like now I do a
27:30
Speaker 3: lot of talk to camera, but I'm more comfortable.
27:32
Speaker 2: But like early on, like that was not me. So
27:35
Speaker 2: I really.
27:35
Speaker 3: Leaned on what am I good at? What what can
27:38
Speaker 3: I bring to the table for this brand? And for me,
27:40
Speaker 3: it was like aesthetic, you know, like minimalist style editing,
27:45
Speaker 3: like almost influencer vibe.
27:47
Speaker 1: You found your creative niche within UGC, which I think
27:51
Speaker 1: is a really great point with UGC creators, like you
27:55
Speaker 1: guys don't have to do content that you don't want
27:57
Speaker 1: to do, Like if Alexander doesn't want to do walking
28:00
Speaker 1: Head because that's not her style and she rather just
28:02
Speaker 1: do like minimalists and that's her vibe, Like lean into that.
28:05
Speaker 1: If you're listening in and you're like, I can't do
28:07
Speaker 1: minimalist aesthetic stuff, but I'm really good at like you know,
28:10
Speaker 1: forward facing or like selling style videos, like lean into
28:13
Speaker 1: that because there's gonna be brands that want the aesthetic
28:16
Speaker 1: and don't want the selling, and then there's gonna be
28:17
Speaker 1: brands that don't want esthetic and want the selling, and
28:20
Speaker 1: there's brands for everyone. So it's like, I think, what
28:23
Speaker 1: the lesson we're learning here, at least with Alexandra's success
28:26
Speaker 1: in this space is leaning into the type of content
28:28
Speaker 1: you want to make getting really good at that because
28:32
Speaker 1: you can't be what you're not, you know what I mean.
28:34
Speaker 1: It's just it's also awkward in the cell if you're like,
28:37
Speaker 1: oh yeah, I'll do a talking head testimonial and you're like, shit,
28:40
Speaker 1: I can't even do that, Like why am I even
28:42
Speaker 1: selling it if I cannot do it? And I feel
28:45
Speaker 1: like you've worked with a lot of brand since right,
28:47
Speaker 1: Like I saw in your portfolio, like you have a
28:49
Speaker 1: list now, Like you've worked with.
28:51
Speaker 3: A lot, right, Yeah, Yeah, it's very exciting. It's brands
28:55
Speaker 3: that I would be buying their product like or that's
28:58
Speaker 3: so cool too.
28:58
Speaker 1: Like who would you dream? Not a dream brand, but
29:01
Speaker 1: who is like a crush client that you got I'm
29:04
Speaker 1: sure that, like, you know, there is someone that you're like,
29:06
Speaker 1: oh my god, I can't believe I'm working with.
29:08
Speaker 2: No, there's a few.
29:09
Speaker 3: So I worked on Henry Rose, which is a fragrance
29:13
Speaker 3: by Michelle Pfeiffer, and I'm just like, oh my god,
29:15
Speaker 3: Michelle Feifer goals.
29:17
Speaker 2: You know that that felt really.
29:18
Speaker 3: Special, as well as a swimwear brand, Tropic of Sea
29:22
Speaker 3: by Victoria's Secret Angel Candice want to Pull. I was like,
29:25
Speaker 3: oh my god, Like I look up to you in
29:28
Speaker 3: the Victoria's Secret Fashion Show.
29:30
Speaker 1: And now I'm making content for you.
29:32
Speaker 3: Yeah, and she's like liking my posts and like sharing
29:35
Speaker 3: them crazy.
29:36
Speaker 2: This is so cool.
29:37
Speaker 3: Like I really like the brands that want to continue
29:42
Speaker 3: building with you as a creator, Like you just know
29:44
Speaker 3: when you click and you know when you don't. Like
29:46
Speaker 3: I have had some brands that like I was like,
29:48
Speaker 3: you know what, I'm good And to be honest, those
29:51
Speaker 3: usually came through agencies because there's a lot of agencies
29:54
Speaker 3: now that will be an inbound and and you will
29:58
Speaker 3: you know, they may represent a few brands and they
30:01
Speaker 3: want to hire you for a campaign and like a
30:03
Speaker 3: few times with that, I'm like it didn't go well.
30:06
Speaker 3: Like that some of these agencies are very sketchy, they
30:09
Speaker 3: don't pay on time, and not all of them. I've
30:11
Speaker 3: had a few good experiences, but I really find that
30:15
Speaker 3: most of my favorite clients came from my outbound pitching.
30:19
Speaker 1: So let's talk about pitching, because I think I remember
30:21
Speaker 1: you bought the program, our signature course, Pitching, a brand's
30:24
Speaker 1: master course. That's what I teach pitching, pitching, Pitching, that's
30:27
Speaker 1: my nie. Yours is aesthetic, cool girl stuff. Mine is
30:29
Speaker 1: just pitch, pitch, pitch right, whether it's you know, pivoting
30:34
Speaker 1: inbound leads, going out for outbound. I know in the
30:36
Speaker 1: beginning of your UGC journey you were pitching like a
30:39
Speaker 1: mad woman. Are you do you find like outbound pitching
30:42
Speaker 1: is still where it's at for you. I know you
30:44
Speaker 1: get a lot of retainer based business now, but like
30:47
Speaker 1: you know, when you are, I've seen your pitch, it's
30:50
Speaker 1: short and sweet. It's your portfolio that does really the talking.
30:53
Speaker 1: Like our goal is to get them to click on
30:55
Speaker 1: your portfolio because once they see it, they're like, oh
30:57
Speaker 1: my god, she's so cool and amazing and to work
31:00
Speaker 1: with her. But like, tell us about like I'd love
31:03
Speaker 1: to hear about your pitching cadence, like you know, you're
31:05
Speaker 1: still new in this space, but like, are you actively
31:08
Speaker 1: pitching and maybe show like how the course has helped
31:10
Speaker 1: you in this process from the brand deal side.
31:14
Speaker 3: Absolutely, I pitch every single month, and what I do
31:18
Speaker 3: more than pitching is something that I learned from the
31:20
Speaker 3: course and from my calls with you. I follow up
31:24
Speaker 3: like a mad woman. And I can't tell you, like
31:27
Speaker 3: you you said something so powerful to me and do
31:31
Speaker 3: the students that the money is in the follow up,
31:34
Speaker 3: And I've never heard something more real than that, Like
31:37
Speaker 3: you have to really put yourself in the perspective of
31:40
Speaker 3: the brand and understand not only are they running a
31:43
Speaker 3: huge business and part of a huge team, they're getting
31:46
Speaker 3: so many people like us reaching out to them. And
31:50
Speaker 3: then they're also dealing with influencers who maybe you know,
31:53
Speaker 3: that's even more of a serious like a priority in
31:56
Speaker 3: their head. So I just had to really commit to
31:59
Speaker 3: that FI, Like I set a follow up cadence for
32:02
Speaker 3: all of my pitching, So I basically do like cycles
32:05
Speaker 3: and my husband helps me with this very much. But
32:07
Speaker 3: I can't tell you how many times I pitched to
32:09
Speaker 3: a brand and it took three follow ups to get
32:12
Speaker 3: a reply, and then it took you know, several back
32:15
Speaker 3: and forth emails to close a deal, but we closed
32:18
Speaker 3: and sometimes for like really good money. And I think
32:22
Speaker 3: people are afraid to follow up. They're afraid to sound
32:25
Speaker 3: annoying or whatever it is. But like, you can't take
32:28
Speaker 3: things personal when people don't get back to you, Like
32:31
Speaker 3: you really have to to know that it's sometimes just
32:34
Speaker 3: wrong timing. Maybe they're not sourcing creators at the moment,
32:37
Speaker 3: so they just can't tend to this email right now,
32:40
Speaker 3: you know, Like you have to understand that, like not
32:42
Speaker 3: every email can be answered in the moment every day,
32:46
Speaker 3: and or maybe your your portfolio didn't grab them at
32:50
Speaker 3: the time, you know, whatever the case is, I have
32:54
Speaker 3: just followed up religiously. So I will like send a
32:58
Speaker 3: pitch and follow up one week later if needed, two
33:01
Speaker 3: weeks later, one month later, and then I'll like wait
33:04
Speaker 3: a few weeks and literally start the process all over
33:07
Speaker 3: again with the same brands. And I will go through
33:10
Speaker 3: brands doing that, and honestly, like you have to go
33:13
Speaker 3: out and get it.
33:13
Speaker 2: You have to be like that.
33:14
Speaker 3: And for me, pitching has been fundamental because living in Mexico,
33:19
Speaker 3: I can't use those creator platforms. They're really not available here.
33:23
Speaker 2: Like all these.
33:24
Speaker 3: Platforms that people say, oh I just got booked doing
33:26
Speaker 3: a Billo or Kali, Like there's so many platforms that
33:29
Speaker 3: hire UGC.
33:31
Speaker 2: It's just not an option for me.
33:32
Speaker 3: So that was like, Okay, you really need to double
33:35
Speaker 3: down on the pitching because like it's harder for you,
33:37
Speaker 3: genuinely is. And yet I feel like I'm I'm leading
33:41
Speaker 3: the conversation in a lot of ways.
33:43
Speaker 2: So it's like I like that positioning.
33:46
Speaker 3: I like to be presenting myself, like because even on
33:49
Speaker 3: the platforms it's weird, like sometimes you can't even like
33:51
Speaker 3: link your actual portfolio.
33:53
Speaker 2: You have to it doesn't have the flow for me.
33:56
Speaker 3: I've really leaned on the portfolio to like sell me
34:00
Speaker 3: as a new creator, and that's what I want brands
34:03
Speaker 3: to to look at. I want them to read my short,
34:06
Speaker 3: concise email like I want them to feel my energy,
34:09
Speaker 3: feel my tone, and like that. I try to like
34:11
Speaker 3: deliver like a very common, grounded sort of introduction with
34:15
Speaker 3: a new brand. And then even the way I follow
34:17
Speaker 3: up is like it's just very like low key, like
34:20
Speaker 3: it's not aggressive, it's not desperate, like I feel desperation
34:24
Speaker 3: repels people, and when people don't reply, like I do,
34:27
Speaker 3: not personalize that, it's fine. You know, I will revisit
34:30
Speaker 3: it and that's it. You know, things take months sometimes
34:35
Speaker 3: to come together, they really do, truly.
34:37
Speaker 1: And I think this is so important, y' Also, if
34:39
Speaker 1: you're listening, please hear it straight from you know, straight
34:43
Speaker 1: from both of us, the importance of following up, because
34:46
Speaker 1: I believe Alexandra, and quote me if I'm wrong. Before
34:51
Speaker 1: you started pitching, you were not really doing brand deals, correct,
34:55
Speaker 1: Like is that a zero?
34:56
Speaker 2: Like absolutely zero?
34:58
Speaker 1: So like you miss the shots, you don't take, you
35:00
Speaker 1: don't pitch, you don't get fed. You know, you want
35:03
Speaker 1: you want to go eat, you gotta go hunt. And
35:05
Speaker 1: I think, you know, I'm really glad that our program
35:08
Speaker 1: was like a part of obviously your journey, because I
35:09
Speaker 1: remember you saying like, yeah, I was not pitching, I
35:12
Speaker 1: was not doing any brand deals, and then I took
35:15
Speaker 1: the leap. I ended up doing your program and then
35:17
Speaker 1: thirty days later, you know, I sent out these hundred
35:20
Speaker 1: bits I remember you but like you're like, I just
35:22
Speaker 1: went for it, and yeah, things took a second. But
35:25
Speaker 1: because you have to follow up if you're following up
35:27
Speaker 1: three times, that's already three weeks that it could take
35:29
Speaker 1: just to get a response, right, Yeah, It's really exciting
35:33
Speaker 1: for us here as a company to be like, oh
35:34
Speaker 1: my gosh, like because you know what I do, it's
35:37
Speaker 1: not about selling a course. It's about untapping people's potential.
35:40
Speaker 1: Like anytime I get interview, I just did a keynote
35:42
Speaker 1: last week and people are asking me, you know, what's
35:45
Speaker 1: your industry? What do you do? It's it's so much
35:46
Speaker 1: more than selling a course, Like for me, it's like entrepreneurship,
35:50
Speaker 1: helping people like in their businesses, like seeing people like you,
35:53
Speaker 1: like truly the exact story of a creator that has
35:56
Speaker 1: one hundred and seventy followers, who took a chance on herself,
35:59
Speaker 1: who created content with the things in her home, who
36:01
Speaker 1: created a beautiful portfolio, truly stunning, baby, cool girl like
36:06
Speaker 1: all the way, and then went for it and just
36:09
Speaker 1: knocked on these doors, these virtual doors, until brand started responding.
36:13
Speaker 1: And then, like you said, the universe confirmed your efforts,
36:16
Speaker 1: like you made an effort and the comfromations came, you.
36:19
Speaker 3: Know, absolutely, And I'd love to just make an example
36:22
Speaker 3: out of like that brand who ultimately offered me nineteen
36:26
Speaker 3: hundred for one video, and the first line in the
36:30
Speaker 3: email was like, your portfolio is amazing, so helpful. We're
36:33
Speaker 3: running this campaign right now. Let me know if you'd
36:36
Speaker 3: like to be part of it. This is our budget
36:37
Speaker 3: blah blah blah. And I was like, wow, amazing offer,
36:40
Speaker 3: one of the best I've I've gotten. I was emailing
36:42
Speaker 3: that brand since May, and they got back to me,
36:45
Speaker 3: you know, in September, Like they didn't even answer me,
36:48
Speaker 3: and in all the previous rounds of outreach they did
36:51
Speaker 3: not answer me. But then when they did answer, she
36:54
Speaker 3: came with like a lovely compliment and enthusiasm and excitement
36:57
Speaker 3: to work with me.
36:58
Speaker 2: So and it's a huge, huge, and so it was
37:01
Speaker 2: like it was just you.
37:02
Speaker 1: Never know what people, Yeah, you never know what people
37:05
Speaker 1: are doing, this idea of overnight success getting a brand
37:09
Speaker 1: deal overnight, Like it was a three month later turnaround,
37:12
Speaker 1: but you locked in that two K, which is super
37:14
Speaker 1: exciting again for one video, which is awesome. And I
37:18
Speaker 1: see these again, I get I'm lucky because I get
37:20
Speaker 1: to talk to people like you and I see these stories.
37:22
Speaker 1: Often it's more for the people listening in to be
37:25
Speaker 1: like damn, like that could be me too. I just
37:26
Speaker 1: need to put in that effort to get those results back.
37:30
Speaker 1: I'm speaking of the portfolio. I did just want to
37:32
Speaker 1: speak to that quickly because we keep saying how gorgeous
37:34
Speaker 1: it is, so something. Yeah, because I've seen Alexander's portfolio.
37:37
Speaker 1: That makes it really stand out is from like she said,
37:40
Speaker 1: branding was really important to her, right, so her deck
37:44
Speaker 1: gives that vibe, like, you know, if you are thinking
37:47
Speaker 1: that esthetic wellness to loom content, like her deck like
37:51
Speaker 1: literally ooses that right from the big fonts to like
37:54
Speaker 1: the color palette, like it has an identity. It's not
37:57
Speaker 1: like this boring little Camba template. And then also lots
38:01
Speaker 1: of examples, like it's just full of examples, but the
38:04
Speaker 1: examples are good, so it's not just pulling up a
38:07
Speaker 1: portfolio with like random like you know examples. They're great examples.
38:12
Speaker 1: They're so any video that you click, you're like wow,
38:14
Speaker 1: and the same with the photography, it's like awesome. So
38:17
Speaker 1: just making sure your portfolios are that first impression. And Alexandra,
38:22
Speaker 1: any portfolio tips, because I know we keep saying that
38:25
Speaker 1: this is such an important piece of the pie for
38:27
Speaker 1: people pitching.
38:28
Speaker 3: Yeah, I think it's your first impression, it's your resume
38:32
Speaker 3: and for me, like I said, I really wanted to
38:35
Speaker 3: book aligned deals, like I don't want to receive a
38:38
Speaker 3: bunch of random product that I'm not going to use
38:41
Speaker 3: that I don't want.
38:42
Speaker 2: You know, how cool.
38:43
Speaker 3: Would it be to receive product I love and I'm
38:47
Speaker 3: excited to use and create for and would would work
38:50
Speaker 3: well with my style. So my whole thing was like
38:53
Speaker 3: I want I also want to justify my rates too,
38:56
Speaker 3: because I kind of bypass the beginner rates and I
38:59
Speaker 3: kind of went to like, okay, like I saw so
39:02
Speaker 3: much recommendation about this online, like okay, I've been doing
39:06
Speaker 3: UGC for one to two years, Like here's what I charge.
39:09
Speaker 3: I'm like, cool, I'm going to start there because you know,
39:12
Speaker 3: it just sounds like a number that can justify my
39:15
Speaker 3: time and energy. So therefore, when I built the portfolio,
39:18
Speaker 3: I really wanted to show brands what they're going to
39:21
Speaker 3: get well working with me, and I felt that it
39:23
Speaker 3: should go beyond just the examples. It should it should
39:27
Speaker 3: be in the visual flow. It should be in like
39:29
Speaker 3: the energy you feel when you land on this on
39:32
Speaker 3: this page, just like a grounded place to land when
39:36
Speaker 3: you open this thing, because again, like my life really
39:39
Speaker 3: depended on it. It's not like I have followers, it's
39:41
Speaker 3: not like I'm really uh, I'm not in the US.
39:44
Speaker 3: So I had several things, you know, that were working
39:47
Speaker 3: against me, so to speak, and I just felt like
39:50
Speaker 3: personal branding, we'll let you know, like, yeah, I might
39:54
Speaker 3: be new, but I do know how to create content.
39:57
Speaker 2: I do take my time.
39:59
Speaker 3: I do deliver a polished result, and I want you
40:02
Speaker 3: to feel that when you arrive to my page.
40:05
Speaker 1: So yeah, it's almost like if we all own like
40:08
Speaker 1: a brick and mortar, right, Like I always tell creators
40:11
Speaker 1: like would you have a candle? Like what would your
40:12
Speaker 1: store smell like? Like if you had like a little boutique,
40:15
Speaker 1: you know, what's the vibe of that? And your pages online?
40:19
Speaker 1: You guys, your portfolio is that essence. It is that vibe,
40:22
Speaker 1: like it represents you. It's your digital store front, you know.
40:25
Speaker 1: So that's the energy that you want to put into
40:29
Speaker 1: your materials because without that, like it's like if you
40:33
Speaker 1: had a little like store and it was just like
40:35
Speaker 1: the windows weren't clean and there's no bad lighting and like,
40:38
Speaker 1: I don't know, when you walk into a really great
40:40
Speaker 1: boutique it's like you see you like, I'm just using
40:43
Speaker 1: this example, but those things are psychological plants and a
40:46
Speaker 1: nice smell in this and you're like, wow, this feels
40:48
Speaker 1: so great, Like you want them to be like I
40:50
Speaker 1: get who you are. Yeah, and I think that's really
40:53
Speaker 1: important and then oh, sorry, go ahead.
40:56
Speaker 3: Just like so they could also envision their product in
41:00
Speaker 3: my world. Like I thought that was important because the
41:02
Speaker 3: type of brands I was contacting were very much like
41:05
Speaker 3: wellness and clean beauty, like non toxic products and all this,
41:11
Speaker 3: and I live that way, you know, so I want
41:13
Speaker 3: I love that. I wanted my portfolio to like scream
41:17
Speaker 3: that so that they would feel like, yeah, we can
41:20
Speaker 3: definitely have our product in this room with this girl
41:23
Speaker 3: and it's going to be on brand for.
41:26
Speaker 1: Us, yeah before we wrap up. But I did want
41:29
Speaker 1: to ask because we did mention negotiations a little bit earlier,
41:33
Speaker 1: especially when it comes to things like usage and UGC brands,
41:36
Speaker 1: especially if a brand is just trying to run ads.
41:38
Speaker 1: I've seen instances where the brand's like, send us the
41:42
Speaker 1: raw footage, or send us this, or we want to
41:45
Speaker 1: you know, add XYZ to it, and they almost make
41:49
Speaker 1: it feel like you can't negotiate because they'll be like,
41:52
Speaker 1: this is what we want. How do you like advocate
41:56
Speaker 1: for yourself and be like actually, like I don't do that,
41:59
Speaker 1: or I do do that, or you know, like what
42:01
Speaker 1: are your thoughts around the negotiation piece.
42:03
Speaker 3: Yeah, I think I was a lot more conservative when
42:07
Speaker 3: I started, just because I was so grateful for anyone to,
42:12
Speaker 3: you know, buy one video, three video or five, which
42:14
Speaker 3: is what I was offering at the time, and I
42:16
Speaker 3: still do. But now I I just push back, like
42:22
Speaker 3: I'm not afraid to. I realized that if I negotiate
42:27
Speaker 3: and say like, okay, based on what you told me
42:29
Speaker 3: here that you need, my rate is actually so like
42:31
Speaker 3: let's say if they offer six hundred, I'd be like,
42:34
Speaker 3: my rate is actually twelve hundred or something like this.
42:38
Speaker 3: But meanwhile, I'd actually be happy with the six hundred,
42:41
Speaker 3: like that was fine for me to that scope. I
42:43
Speaker 3: will just double it and I'll be like, you know,
42:46
Speaker 3: this is it because I know they're going to come
42:48
Speaker 3: back with a counter. So things like that, especially when
42:51
Speaker 3: it involves like if they want some usage baked in,
42:54
Speaker 3: I have found that I should also just.
42:57
Speaker 2: Keep a higher rate because usage.
42:59
Speaker 3: Like including some sort of usage maybe thirty days into
43:02
Speaker 3: the price they want to pay, like upfront is becoming
43:06
Speaker 3: like very normal. So I just can keep raising my
43:09
Speaker 3: rates and I'll give room for negotiation so that when
43:14
Speaker 3: we land like it's it's in a place that I'm
43:17
Speaker 3: happy with. And it's flexible too, Like you can't expect
43:20
Speaker 3: every brand to have the same budget. You know, they're
43:23
Speaker 3: hiring a lot of creators. You're not the only one.
43:25
Speaker 3: And it really for me, it's like an energy thing.
43:28
Speaker 3: It's like, how do I feel with this brand? Do
43:30
Speaker 3: I see like long term recurring work with them? If
43:33
Speaker 3: I do, then I know like, okay, this is going
43:35
Speaker 3: to become like a regular part of my income. So
43:39
Speaker 3: I want them to keep coming back, right Like in
43:41
Speaker 3: the long term, I'm making more money off this one
43:43
Speaker 3: client anyway. So just being flexible and not.
43:48
Speaker 1: Being to walk away right.
43:50
Speaker 2: Absolutely not many times, not.
43:52
Speaker 1: Being afraid, yeah, just being like this doesn't work, like
43:55
Speaker 1: thank you so much, like keep me in mind and
43:57
Speaker 1: that's okay. Like I saw I was working on a
44:00
Speaker 1: GC deal with one of my one on ones and
44:02
Speaker 1: they wanted all this crazy stuff and I was like,
44:04
Speaker 1: you're the business owner, You're gonna choose, Like because my
44:07
Speaker 1: whole thing, especially when I help people, Like I don't
44:09
Speaker 1: want people to depend on me. I want people to
44:11
Speaker 1: think for themselves. Like it's always like, what is your business?
44:14
Speaker 1: Gut say, They're like, that's not what I hired you for.
44:16
Speaker 1: I'm like, I'm going to tell you what I think
44:17
Speaker 1: after But you need to have the skill of trusting yourself.
44:21
Speaker 1: You need to not depend on like other people, like
44:23
Speaker 1: trust yourself. What do you think? Do you feel comfortable
44:27
Speaker 1: with this? And this one girl was like, actually I do,
44:29
Speaker 1: Like I don't really feel like it's a problem truly.
44:32
Speaker 1: I feel like everyone says I don't know something about
44:34
Speaker 1: like raw footage or whatever. And I was like, okay,
44:36
Speaker 1: so this is your business, like how do you want
44:38
Speaker 1: to run it? You know? And how like you will
44:41
Speaker 1: learn down the road. I'm here to like guide you
44:43
Speaker 1: with like what I think is a yes or no,
44:44
Speaker 1: but people learn and also learning when to walk away
44:47
Speaker 1: as a skill. And just this this baked in fear
44:50
Speaker 1: of like oh I can't speak up, Yes you can.
44:52
Speaker 1: It's your frickin' business. If you don't advocate for yourself,
44:54
Speaker 1: you're not going to get more if you don't pitch.
44:56
Speaker 1: It's the same thing it's like, if you don't pitch,
44:57
Speaker 1: you're not going to get it. Well, if you don't
44:59
Speaker 1: advocate and push, you're also not going to get it.
45:01
Speaker 1: So it's like it's a lesson in just standing up
45:03
Speaker 1: for yourself. I think that's really what it is.
45:05
Speaker 3: Yeah, one thousand percent. And I find that you especially
45:09
Speaker 3: if you do see yourself working with a brand more
45:11
Speaker 3: than once, Like if that's the best case scenario in
45:13
Speaker 3: your mind, which I really try to make happens as
45:16
Speaker 3: often as possible. What that fee you set early on
45:20
Speaker 3: is kind of going to set the standard fee of
45:22
Speaker 3: the way that they value you as a creator. So
45:25
Speaker 3: if you start too low, you know, and they want
45:27
Speaker 3: to continue working with you on a monthly basis for example,
45:30
Speaker 3: like you then have to like raise your rate after
45:33
Speaker 3: the fact, which I would rather raise it straight up.
45:36
Speaker 3: I want it to get it to the highest it
45:38
Speaker 3: can be early on, as long as I'm comfortable with
45:40
Speaker 3: the scope of work. And then when they come back,
45:43
Speaker 3: it's like that's the expectation, you know, they're not thinking.
45:47
Speaker 1: I think it comes down to you treating yourself as
45:49
Speaker 1: a business like in so many ways, right, you're like, listen,
45:52
Speaker 1: I'm going to negotiate because this is a business. I'm
45:54
Speaker 1: going to knock on doors because this is a business.
45:56
Speaker 1: I'm going to enroll in this pitching program because it's
45:59
Speaker 1: a business. Like you and in yourself, and that could
46:01
Speaker 1: be from your past work and like your other jobs,
46:03
Speaker 1: like you're not afraid to invest in yourself. And maybe
46:06
Speaker 1: there is that piece of like you've tasted rejection before,
46:09
Speaker 1: like you're like, it's okay, it's not personal, Like we
46:12
Speaker 1: need to keep it moving. And I think that's like
46:14
Speaker 1: something you don't know until you're in the waters, right,
46:16
Speaker 1: Like you didn't know to raise your rates until you
46:19
Speaker 1: were in it. You didn't realize how much work certain
46:21
Speaker 1: things would take, so so much of Like so many
46:23
Speaker 1: people are like how much would you charge? I'm like,
46:25
Speaker 1: are you even in a conversation yet? Like are you
46:27
Speaker 1: even Like so many people are in theory land. It's
46:31
Speaker 1: like get into the practice land and then figure out
46:34
Speaker 1: what you're gonna do, Like, don't figure it out twenty days,
46:36
Speaker 1: you know what I mean, because like you're not even
46:38
Speaker 1: in the game.
46:39
Speaker 3: Yeah you know, yeah, and you just it's such a
46:41
Speaker 3: learning process, Like you you gain so much perspective when
46:45
Speaker 3: you do start to negotiate like I will, like I said,
46:48
Speaker 3: I will double my fee and just see what they
46:51
Speaker 3: say and knowing like they're gonna want some usage in
46:54
Speaker 3: there or it just like it gives me the wiggle
46:57
Speaker 3: room of like safety that I feel like I'm getting
47:00
Speaker 3: more and I'm getting like as close to my rate
47:02
Speaker 3: as possible.
47:02
Speaker 2: Sometimes they don't even negotiate back.
47:04
Speaker 3: Sometimes they're like, oh, yeah, okay, we could do that,
47:06
Speaker 3: and you're just like, oh my god, why wasn't I
47:08
Speaker 3: doing this sooner? You know, because they're they're basically sizing
47:10
Speaker 3: you up, like in a way. You know, they're giving
47:13
Speaker 3: you like the lowest they want to pay, and they'll
47:15
Speaker 3: call it their standard rate.
47:17
Speaker 2: But it's like a lot of people won't push back
47:19
Speaker 2: on that.
47:20
Speaker 1: And I saw this recently in a response from brand
47:23
Speaker 1: We typically pay creators and that was the loophole.
47:26
Speaker 2: I see that all the time all the time.
47:28
Speaker 3: And then I'm like, okay, well I'm not like a
47:30
Speaker 3: normal creator and that's just like yeah, yeah, that's how
47:33
Speaker 3: I put myself, Like, that's how I want to position myself.
47:36
Speaker 2: Right.
47:36
Speaker 3: It's like, if you have certain creators that you pay more,
47:39
Speaker 3: like I want to be in that group, right, so it's.
47:43
Speaker 1: Yeah, because you believe you deserve to be there. You
47:46
Speaker 1: deserve to be at that table, like you believe that.
47:49
Speaker 3: Yeah, you have to have these confident like the confidence
47:52
Speaker 3: to try and and you know, like if you're like
47:55
Speaker 3: afraid of losing the deal, what's the worst that can happen?
47:57
Speaker 3: They say they can't negotiate, and then up to you
48:00
Speaker 3: to discern if.
48:01
Speaker 2: You want the dealer or not.
48:02
Speaker 3: Like early on, like I was accepting a lot of deals,
48:05
Speaker 3: which you know were fair, they were good, but like
48:08
Speaker 3: I needed the experience. I needed to get familiar with
48:11
Speaker 3: working with products. I needed more talk to camera, like
48:13
Speaker 3: I needed to build my skill set so I was flexible.
48:17
Speaker 2: You know, and it's so cool. Yeah you have to
48:19
Speaker 2: do that.
48:19
Speaker 3: And then it's like you just learned so much and
48:21
Speaker 3: now I love negotiating, Like I honestly get so stoked.
48:25
Speaker 3: And then when you kind of like win the negotiation,
48:27
Speaker 3: you're like yeah, and it's like me and my husband
48:29
Speaker 3: like high five were like let's go.
48:33
Speaker 1: I think. You know it's funny. I had someone once
48:35
Speaker 1: tell me, Nina before your program, like I was so afraid,
48:39
Speaker 1: you know, again that confidence thing, and then she said
48:41
Speaker 1: to me, now, I see pitching as a sport like
48:43
Speaker 1: I see it as a competition. You know, it is
48:45
Speaker 1: a sport truly, Like there's just we're just going out
48:49
Speaker 1: and we're going to have this like mindset. I feel
48:53
Speaker 1: like I need to interview like a sports psychologist, like
48:55
Speaker 1: what makes athlete truly? Like there has to be some
48:58
Speaker 1: sort of killer instinct or something that talks about people's
49:02
Speaker 1: inner motivations to just be like I'm just going to
49:04
Speaker 1: go even if I feel who cares, you know, like,
49:07
Speaker 1: let's just try. And I love to see that. I
49:09
Speaker 1: love your story and I love how you are just
49:11
Speaker 1: so open and sharing it with us. So thank you
49:14
Speaker 1: so much. The last question, and then we'll wrap up
49:17
Speaker 1: our amazing interview with one of our great students, Alexandra Page.
49:21
Speaker 1: What would be that one piece of advice for creator?
49:23
Speaker 1: Who is who was you? Six months ago? I believe
49:27
Speaker 1: you joined us six months ago?
49:28
Speaker 3: Right? Yeah?
49:29
Speaker 2: More like, yeah, who was you?
49:31
Speaker 1: Six months ago? With one hundred and seventy four followers
49:34
Speaker 1: on her page and zero brain deals? Fast forward to
49:37
Speaker 1: now working with so many brands hitting those you know,
49:41
Speaker 1: five figure months. What's that one piece of advice?
49:44
Speaker 2: I have?
49:44
Speaker 1: Two?
49:45
Speaker 2: Because I feel like I can't just choose one of these.
49:47
Speaker 1: Yeah, I never have to choose one.
49:50
Speaker 3: Start before you're ready, Start before you you believe you're ready.
49:54
Speaker 3: Just start, Like that's like the oldest advice in the book,
49:57
Speaker 3: but it's true. Like with anything, you really just me
50:00
Speaker 3: to start, and then it builds and it grows and
50:03
Speaker 3: you learn, like you can only learn if you start
50:06
Speaker 3: and follow up, like follow up and do not take
50:10
Speaker 3: it personally when people don't get back to you. I
50:13
Speaker 3: just gave this advice to a friend of mine, and
50:15
Speaker 3: I think it's such an important piece of the game.
50:18
Speaker 3: Like you have to be willing to, you know, talk
50:22
Speaker 3: to no one get no response, but that.
50:24
Speaker 2: Doesn't mean there's not money there.
50:26
Speaker 3: And so much of it is timing and just be consistent,
50:30
Speaker 3: Like it's that consistency of showing up and believing in
50:34
Speaker 3: yourself and continuing on the pitch, and you know it
50:38
Speaker 3: will usually come like it will come full circle and
50:42
Speaker 3: you'll be so glad that you you stuck up.
50:44
Speaker 1: I love that. I remember when we were on a
50:46
Speaker 1: Mastermind call and you showed up and everyone was sharing
50:49
Speaker 1: like questions and you just got on there and you're like, Nina,
50:52
Speaker 1: I just want to share. I was like, I didn't
50:55
Speaker 1: expect it. You were like this has been so monumental,
50:58
Speaker 1: and like you were just like saying so amazing things.
51:00
Speaker 1: And I remember texting the team. I'm like, oh my god,
51:02
Speaker 1: there's this girl. Her name is Alexandra. She's killing it
51:05
Speaker 1: in UGC. She just started six months ago. She's blowing
51:08
Speaker 1: it out of the water. We need to get her
51:09
Speaker 1: on the podcast. I was like, we need to get
51:11
Speaker 1: her on the podcast, and then boom here we are,
51:13
Speaker 1: like a couple of weeks later on the podcast, like
51:16
Speaker 1: having this conversation. I love how things turn out. So
51:18
Speaker 1: thank you for sharing so openly that day, because if
51:21
Speaker 1: you did it, I would have never known how awesome
51:24
Speaker 1: you were doing.
51:24
Speaker 3: Well. It was funny because I was so busy. I
51:27
Speaker 3: was like, oh my god, I need to make this call.
51:29
Speaker 3: But I'm so busy. I have so much like filming
51:32
Speaker 3: to do and scripting and all this stuff. And I'm like,
51:34
Speaker 3: I'm here because of Nina. I'm here because of this course,
51:37
Speaker 3: and like life is just so different now. Like I
51:39
Speaker 3: can't tell you how good it feels to be able
51:42
Speaker 3: to do this from home. I'm doing it full time,
51:44
Speaker 3: but like you could easily do this part time. You
51:46
Speaker 3: know it's work, but there's just so much opportunity that
51:49
Speaker 3: it's almost like a sin not to try. Because if
51:52
Speaker 3: you enjoy creating content, you can be working with brands
51:56
Speaker 3: like straight Up, and you can be making great.
51:59
Speaker 2: Income off it.
52:00
Speaker 3: And I'm blessed that that's now my situation and I'm
52:05
Speaker 3: excited to just take it all the way and keep growing.
52:08
Speaker 3: So thank you for providing the And I am such
52:11
Speaker 3: a course gurly, like I I'm actually building one myself,
52:15
Speaker 3: but like I love to take a course because I.
52:18
Speaker 2: Don't have time, you know, like I don't want.
52:20
Speaker 3: To learn things the hard way, and I love that
52:22
Speaker 3: like industry standard insight, like if I'm starting something new,
52:27
Speaker 3: I want to know, like, okay, what is normal? So
52:29
Speaker 3: when you told me things like follow up like email
52:32
Speaker 3: multiple people on the marketing team on the same day,
52:35
Speaker 3: I remember asked this question and like, thank god I did,
52:38
Speaker 3: because someone answers right, but not everyone. So it's like
52:41
Speaker 3: just really going for it and sending it. That has
52:44
Speaker 3: been transformational for me.
52:46
Speaker 1: I appreciate the honesty, and I'm a course curly too.
52:49
Speaker 1: It's funny because there's so much information nowadays, like chat
52:53
Speaker 1: SHBT and YouTube and podcasts and AI and we're like
52:55
Speaker 1: information overload. And what I always tell people is, if
52:58
Speaker 1: I want to learn something, I want the step by
53:01
Speaker 1: step horseblinder method, Like I don't want to be distracted
53:03
Speaker 1: with all the rabbit holes because I have the intense ADHD.
53:06
Speaker 1: So I'm going to be like ding ding ding ding,
53:08
Speaker 1: Like if I want to learn about investing, and I
53:10
Speaker 1: just going to chat CHBTM, like I want to learn
53:12
Speaker 1: to invest or. I want to learn how to grow,
53:14
Speaker 1: you know whatever. Yes, chat CHIBT could answer all of
53:18
Speaker 1: these questions, but you don't know what you don't know,
53:20
Speaker 1: so like for example, I don't know. I don't know
53:23
Speaker 1: like the maturity day of a certain bond whatever. I'm
53:26
Speaker 1: learned that when I'm like, oh okay, I want to
53:28
Speaker 1: learn from someone who's just going to put the horse
53:30
Speaker 1: blinders on and do step by step processes and then
53:32
Speaker 1: when I'm done with this, I'm expecting a certain result.
53:35
Speaker 1: So I co signed with you being like a course girly,
53:38
Speaker 1: and then you know the idea of me and you
53:40
Speaker 1: were lifelong learners, you know, like, I'm sure this isn't
53:43
Speaker 1: going to be the last program you take. Maybe you'll
53:45
Speaker 1: take an investing course. One day you'll take a different
53:47
Speaker 1: course or whatever. Like, we are just learners, and I
53:50
Speaker 1: think that's a commonality of a lot of the creators
53:53
Speaker 1: that I work with that are successful. They are constantly
53:55
Speaker 1: learning and growing and like listening to podcasts and keeping
53:59
Speaker 1: their spanning their brains, not just being stagnant. You know.
54:02
Speaker 1: Whenever I kind of get like low, it's because I'm
54:04
Speaker 1: not growing, I'm not listening. I'm not Even this morning,
54:07
Speaker 1: I was like, I need a new podcast to listen to.
54:09
Speaker 1: I need something I need to like grow because it's
54:11
Speaker 1: so easy to just shrivel, you know. So this was
54:13
Speaker 1: a good reminder for me as well. Yeah all right, Alexandra,
54:16
Speaker 1: how can people like follow along? Is there any place
54:20
Speaker 1: that we can send them to? I know you're not
54:21
Speaker 1: like typical influencery, but if you have anything, let us know.
54:25
Speaker 1: And I'm included in the show notes.
54:26
Speaker 2: Yeah.
54:27
Speaker 3: Well, I'm more and more active on Instagram now it's
54:30
Speaker 3: Alexandra Page, and I'm building a few resources that are
54:34
Speaker 3: really specific to Wellness and Luxury and Aesthetic UGC because
54:38
Speaker 3: I feel like there wasn't a ton of information like
54:41
Speaker 3: specific to UGC with that so I have a free
54:45
Speaker 3: starter kit that I built just about kind of how
54:47
Speaker 3: to position yourself, how to build your Instagram profile and
54:50
Speaker 3: your bio, your link and bio, all these things, just
54:52
Speaker 3: to do it in like an elevated way because I
54:55
Speaker 3: get plenty of inbounds as well, and I feel like
54:58
Speaker 3: Instagram although mine's not big, I mean I'm almost at
55:00
Speaker 3: six hundred followers now, but like it still brings me money,
55:04
Speaker 3: like I get in bounds all Monday m So, yeah,
55:07
Speaker 3: I created a starter kit. I love that you could
55:09
Speaker 3: follow me on Instagram where I talk about everything.
55:12
Speaker 1: Thank you and we'll make sure we'll include your info
55:15
Speaker 1: in the show. Note. Thank you guys so much for
55:16
Speaker 1: tuning in, and thanks Alexander for your time.
55:19
Speaker 2: Thank you so much, Nina