The SEO Content Marketing Strategy That's Working Now with Laura Jawad

Values-First Marketing · Apr 15, 2026 · 39m

Most experts don't realize their website is speaking a completely different language than their potential clients are searching for. 😮

The solution is usually pretty simple…

…but it’s easy to miss this entirely because you’re too close to your own work.

You know exactly what you do.

You understand your transformations inside and out.

But your potential clients are searching using very different words.

If your website isn't speaking their language, you're invisible to them where they are actively looking for someone like you.

Today I’m sharing my interview with Laura Jawad, an SEO strategist…