605: Scott Adams | Master Persuader
Scott Adams (@ScottAdamsSays) is a trained hypnotist, the creator of Dilbert, and author of the upcoming book Win Bigly: Persuasion in a World Where Facts Don't Matter. He also predicted a 2016 presidential win for Trump -- for reasons others didn't see. "Check your facts." -Scott Adams The Cheat Sheet: Did Donald Trump win the election because his persuasion skills include elements of hypnosis? Why is visual persuasion so effective? How do we spot the moment when people are trying to influence us? How is pacing and leading used for persuasion? We revisit the copy machine effect and learn a…
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