Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint / Mastering the Art of the High-Stakes Sale

Transcript

Mastering the Art of the High-Stakes Sale · Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

• 0:02
  Hello and welcome to the show. So before we begin, the usual
• 0:05
  apologies because I still have this, my nasal kanji going on.
• 0:09
  Sorry, I mean, I say kanji now Kanji, my nasal congestion.
• 0:14
  Yeah, I got my nasal congestion. It's all going on.
• 0:16
  So this is one of going to be one of those sniffling episodes.
• 0:21
  Then it's also going to be a commentary on another LinkedIn
• 0:26
  post, just like the older episode.
• 0:29
  And this one is going to be a commentary on one of those.
• 0:36
  You know, LinkedIn has been putting out these things where
• 0:38
  they put a question. If you comment on it, you earn a
• 0:41
  certain number of credits or points or whatever.
• 0:45
  But The thing is, you answer enough questions, then you get
• 0:47
  to be you get a badge on your LinkedIn profile, you get to be
• 0:51
  featured as some sort of expert and things like that.
• 0:55
  So in the beginning, I would see these questions and I'd try to
• 0:57
  answer them from the sales and business development
• 1:00
  perspective, of course, with the hope of, you know, winning one
• 1:03
  of those covert head badges on LinkedIn to say that you're a
• 1:07
  top influencer or you're a top sales voice or a top voice in
• 1:12
  communications or you know, this and this and that and that.
• 1:15
  But it's quite a bit of work. So for me, I just started
• 1:19
  ignoring them. But I figure some of those
• 1:22
  questions are really good. So rather than just ignore them
• 1:25
  outright, I think I'll just take those questions and then answer
• 1:28
  them over here on the podcast. So that for those of you who are
• 1:31
  following me on LinkedIn, you see one of those questions and
• 1:34
  you ever wonder what, what would my response be?
• 1:37
  Then you, you could always catch my response in these episodes.
• 1:43
  But by the way, my own recommendation is don't be like
• 1:46
  me and don't be lazy. If you see these sorts of
• 1:49
  questions and you have a well thought out valid point of view,
• 1:54
  you might as well go ahead and answer because I've seen some
• 1:57
  people leverage these questions to give themselves credibility
• 2:04
  on LinkedIn. So I know people that do these
• 2:07
  things. And then you get that badge and
• 2:10
  it says, you know, top, top voice in Nigeria on
• 2:13
  communications or something, or top specialist in so, so, so and
• 2:16
  so, and for those of us who are trying to use LinkedIn for
• 2:19
  business purposes, I think would be a good idea to take part in
• 2:24
  these sorts of things. Even though it's quite a bit of
• 2:26
  work, I think it's going to be worth it at the end of the day
• 2:29
  so that when people check you out on LinkedIn, you know, you
• 2:32
  see that your LinkedIn profile, first of all, is verified.
• 2:35
  So if you have a passport, so those of us in Niger, if you
• 2:39
  have an NI think it's an NCC passport, that's the passport
• 2:43
  that has a microchip, you know, the one that you know, people
• 2:48
  don't have to look at and type out all the information.
• 2:50
  You can just take the passport and then scan, you know, when
• 2:52
  you're at the airport and then all the details will just show
• 2:55
  up. So if you have all those new
• 2:56
  school passports, then use that, verify your LinkedIn profile,
• 3:00
  answer a bunch of all those questions so that when it opens
• 3:03
  up and you know, people search for you, they say, you know,
• 3:06
  Christopher, you know, verify profile top voice in Nigeria on
• 3:10
  marketing. You know, something like that.
• 3:12
  It would really help to boost your credibility.
• 3:15
  So don't be like me, don't be lazy.
• 3:17
  And this episode is just going to be me answering the question
• 3:21
  that actually I should have gone on LinkedIn to answer so that I
• 3:24
  can get my own badge as well as a top voice on sales and
• 3:30
  business development in Nigeria and things of that nature.
• 3:34
  So the comments or rather the question, yeah, the I was going
• 3:41
  to say the question in question. Yeah, let me just say it anyway.
• 3:44
  So the question in question today is there's a scenario
• 3:48
  where you are facing a critical client and you're in a high
• 3:51
  stakes sales pitch. The question is can you master
• 3:55
  the art of persuasive public speaking?
• 3:58
  So let me read it again. Facing a critical client in a
• 4:02
  high stakes sales pitch, can you master the art of persuasive
• 4:07
  speaking? Now, one of the reasons why I
• 4:10
  don't like answering these questions is because the
• 4:12
  questions I'm phrasing in a certain way and make too many
• 4:15
  assumptions. People go ahead and answer the
• 4:17
  question and there are a bunch of people who are talking about
• 4:19
  how you can master the out of persuasive public speaking.
• 4:23
  But in my own opinion, going straight and focusing on
• 4:26
  persuasive public speaking kind of misses the whole point.
• 4:30
  Like, and before I go and explain everything, let me go
• 4:36
  into the Geek list or the Nerd list for today and explore stuff
• 4:40
  that I have on the playlist. So on the playlist on Spotify,
• 4:44
  I'm currently listening to this Irish band from 2001.
• 4:51
  The Script. Yeah, that's what they're
• 4:52
  called, The Script. They were really famous, at
• 4:54
  least in the UK anyway. They were famous with this song
• 4:57
  The Man Who Can't Be Moved, and it's a correct banja, but it's
• 5:02
  mostly soft rock, you know, all these heartbreak songs and
• 5:06
  things like that. For some reason, I don't know
• 5:08
  any girls who listen to the script.
• 5:10
  So it's mostly boys who like the script because of course it's
• 5:14
  songs about guys being heartbroken and stuff like that.
• 5:17
  So if you're a Nigerian guy listening to this podcast and
• 5:21
  the babe has known you strong teen in the past, like real
• 5:24
  strong teen, then you might enjoy listening to the script.
• 5:28
  So soft rock, you know, real nice.
• 5:30
  Then still on this Netflix thing, Jack Reacher.
• 5:34
  I'll try and finish it up today. Like somebody said on social
• 5:37
  media one time now how you know when you're becoming an adult is
• 5:40
  when it takes you four days to watch a 2 hour movie.
• 5:43
  So I guess I'm officially an adult now.
• 5:47
  OK now so back to the question facing a critical client in the
• 5:50
  high stakes sales speech, can you master the art of public
• 5:53
  persuasive public speaking now? Now thing just misses the whole
• 5:57
  point. You shouldn't be going straight
• 5:58
  to persuasive public speaking. We need to have the right
• 6:03
  expectations when it comes to these sorts of things.
• 6:06
  So First off, is this thing truly high stakes?
• 6:10
  Because a lot of people say when the money is big, then The thing
• 6:15
  is high stakes. But that's not necessarily the
• 6:18
  case. When you say high stakes, it's
• 6:20
  not just how big is the reward, it's also how big is the
• 6:25
  potential loss. So because it's the money IS1M
• 6:30
  or 1 billion doesn't necessarily mean it's high stakes.
• 6:33
  Well, it depends. If you're coming from a 10K
• 6:35
  background and then we're now talking about one M or 1
• 6:40
  billion, then you know, understand how that looks like.
• 6:43
  It's big, But I think the right frame of mind to take is that
• 6:47
  you actually have got nothing to lose.
• 6:51
  You invested time and money into this deal, just like you have
• 6:55
  invested time and money into any other deal.
• 6:59
  So so long as you are not risking a significant amount of
• 7:03
  your own money in this, then really it's just another deal.
• 7:07
  And the fact that the 000 is high doesn't mean if you start
• 7:11
  shaking. So it doesn't necessarily mean
• 7:13
  that this thing is high stakes. Whether it's high stakes or not
• 7:17
  will not just be how big is the reward, but also what is the big
• 7:21
  potential for loss. So don't start giving yourself
• 7:25
  heartache or heartbreak just because you know the zeros are
• 7:28
  plenty. So we don't always have to be
• 7:32
  afraid from the get. So the money is big, yes.
• 7:34
  It doesn't necessarily mean that you should be scared.
• 7:37
  So don't get scared from the beginning.
• 7:39
  Not everything is high stakes. Even though the money is big
• 7:43
  then #2 this whole thing of sales pitch, it says you're
• 7:47
  facing a critical client and you're in a high stake sales
• 7:49
  pitch. Now, in my own opinion, and if
• 7:52
  you've been listening to this podcast for any length of time,
• 7:54
  I hope by now you will agree with me that if you are at the
• 7:57
  level of sales speech, you are already in the losing
• 8:00
  proposition. Already you are losing if you
• 8:05
  try to engage in a conversation. This whole thing of a sales
• 8:09
  pitch is that you are assuming all kinds of things.
• 8:11
  You're assuming like you know who this person is, you know the
• 8:14
  problem, you know what they're trying to solve, blah blah blah.
• 8:17
  And the sales pitch are trying to be cool, trying to be slick,
• 8:19
  trying to be all that, but just fascinate.
• 8:21
  This whole thing about sales pitch, trying to engage people
• 8:24
  in a conversation and try and move this thing forward step by
• 8:27
  step, one by one. This whole thing of making the
• 8:30
  sale hinge on one pivotal moment where you stand up and you make
• 8:35
  a masterful pitch and you wow them with your eloquent and
• 8:38
  everything are big. This it's it's unnecessarily the
• 8:43
  fact that is what will make this whole thing high stakes because
• 8:46
  everything now hinges on how you handle yourself in this pitch or
• 8:51
  in this presentation. For me, I like to do the work at
• 8:55
  the relationship stage, at a conversational stage so that by
• 8:59
  the time we get to this whole presentation meeting, it's more
• 9:02
  or less a formality. For me, the presentation is I'm
• 9:06
  just trying to confirm, OK, these are all the things you've
• 9:08
  been talking about. Did I understand everything
• 9:10
  properly? OK, if I understood everything
• 9:12
  properly, then in order for us to achieve XYZ, I'm going to
• 9:17
  need 123 from you guys. Are we all good on those terms?
• 9:21
  OK, cool. So how, how soon can we start?
• 9:24
  So for me, I like it that by the time we get to the level of
• 9:28
  proposal page presentation, whatever you call it, The thing
• 9:31
  is just a formality because in the small, small conversations
• 9:34
  that we've been having up till now, we've pretty much just
• 9:36
  sealed the whole thing. So stop making things turn on
• 9:41
  this grand sales pitch that you're going to have to do now.
• 9:45
  Yes, I understand that there are some businesses where you cannot
• 9:50
  avoid it. Like I think in, I don't know
• 9:53
  how it still runs in advertising, but back when my
• 9:56
  mom was a communications professional, you know, was the
• 9:58
  tradition that the client would invite three different three
• 10:04
  different firms or three different agencies each to make
• 10:07
  a pitch. And then from there they will
• 10:08
  decide. So there'll be a day, the three
• 10:12
  competitors will show up on the same day and then there'll be a
• 10:15
  pitch and then they'll decide. And just, that's just how it
• 10:17
  was. So like, what's this thing
• 10:20
  called these people that used to make gala UAC United African
• 10:25
  Company. So that was the sort of thing.
• 10:27
  So like UAC, you know, there'll be a day, you know, Monday, 21st
• 10:30
  June or something and then the three companies will be there.
• 10:33
  So my mom had worked with TQC, that's the quadrant company.
• 10:37
  She'd work with marketing communications and advertising.
• 10:40
  And she also work with, there are three or four companies
• 10:44
  under the Troika Group and my mom had worked with all of them
• 10:47
  and then they had a bunch of competitors.
• 10:49
  So that's, that's just how it was.
• 10:51
  So UAC will say, Oh yeah, all of you come, come and pitch, and
• 10:55
  then you guys show up and then you pitch.
• 10:57
  So if you're in that space, then, well, my ideas still work
• 11:02
  anyway. I would still try to make sure
• 11:04
  that in the small, small conversations with the key
• 11:06
  stakeholders leading up to it, we show that I want to be sure
• 11:11
  that I'm a contender, you know, for the deal.
• 11:13
  But outside of these sorts of situations, please stop making
• 11:17
  things rely on some grand sale speech, and then you're worried.
• 11:21
  How well am I addressed the PowerPoints?
• 11:23
  Is the PowerPoint well composed, My eloquence?
• 11:26
  My elocution? Is everything on point and all
• 11:28
  this unnecessary headache? Then there's this whole thing of
• 11:32
  persuasive public speaking. In my own opinion, if we are
• 11:37
  making a pitch or a presentation or a proposal, I don't classify
• 11:42
  that as public speaking because I still want us to have this
• 11:46
  mind frame that if we're in front of a potential customer,
• 11:49
  we're making a presentation. This is not a public speaking
• 11:51
  event. We are still having a
• 11:54
  conversation. And at this stage you should
• 11:58
  have established relationships, individual relationships with
• 12:03
  every single person at the table prior to this meeting.
• 12:07
  You should have been doing multi threading.
• 12:09
  So if it's a presentation where MD of the company is there, head
• 12:13
  of procurement is there, what else, I don't know, three or
• 12:17
  four people from the business. It is my hope that at this stage
• 12:21
  you already have been talking whatsapping, emailing one-on-one
• 12:25
  with every single person on this panel and have established
• 12:28
  relationships in this sort of situation where you already know
• 12:31
  everybody and we're all cool. We can't really call this thing
• 12:35
  a public speaking event. So I really think that
• 12:38
  persuasive public speaking does not apply, or rather should not
• 12:42
  apply in these sorts of situations.
• 12:45
  You should have established relationships with everybody
• 12:47
  ahead of time. This thing should just be a
• 12:49
  simple conversation. You should show up to confirm
• 12:53
  that your understanding of the situation is correct and you
• 12:56
  know where everybody's heading, everybody's head is at, you
• 13:00
  know, things like that. So the final assumption that
• 13:04
  this question makes is that there's such a thing as a
• 13:06
  perfect pitch or there's a perfect PowerPoint.
• 13:09
  Now, this is 1 area where I'm going to disagree.
• 13:13
  OK, no disagree. What's the word diverge?
• 13:15
  Diverge with some professionals out there.
• 13:18
  Because my wife is in the legal in the legal space, once in a
• 13:24
  while she does have to make presentations at different kinds
• 13:27
  of all I say stakeholder events and things like that.
• 13:31
  And then of course, my mom was also in well, not also because
• 13:35
  my mom was not in illegal space and my mom was a marketing,
• 13:39
  marketing communication professional like I said.
• 13:41
  And so my mom was one of these people who for her everything
• 13:45
  turned on the perfect pitch and the perfect PowerPoint.
• 13:47
  In fact, she used to say that she likes to kill people with
• 13:50
  PowerPoints, like come up with the power perfect PowerPoint
• 13:52
  presentation. And of course that work for her.
• 13:55
  And I guess it makes sense because my mom came from a media
• 14:02
  and journalism background. So people who come from that
• 14:04
  background, my mom, my dad, I mean, you know, they went to
• 14:07
  school, they learned all these sorts of things.
• 14:10
  I mean like, OK, for those of you who used to watch TV back in
• 14:15
  the day, Niger TVI mean think Cirostoba.
• 14:18
  Now, Ciro Stoba was one of Popsy's classmates.
• 14:22
  I think if I remember correctly, I think she was still about his
• 14:24
  classmate. So that is the ilk of Nigerians
• 14:28
  that we're now talking about. Or like I've seen a busy or
• 14:31
  Latti law. He used to have this busy or
• 14:33
  Latti law show on AIT. I've seen him as a wedding MC
• 14:38
  busy or Latti Law. That guy's on point.
• 14:41
  As in no stammering, no pausing, no mispronunciation.
• 14:45
  Carriage is on point, elocution is on point.
• 14:48
  As the guests were entering in for the wedding, he knew
• 14:52
  everybody by name. I mean, the guy was just
• 14:54
  masterful. So for people like that who have
• 14:58
  received years of professional training and schooling and
• 15:01
  things like that, yes, they can build something around the
• 15:04
  perfect pitch or around the perfect PowerPoint.
• 15:07
  I mean, that is how they have been trained.
• 15:10
  In fact, with the level of training that they have
• 15:12
  received. Because like my father went to,
• 15:15
  he did a diplomat in London on radio production and stuff like
• 15:19
  that. So in fact, if someone like my
• 15:20
  father should be hosting this podcast and he's sniffing or
• 15:23
  coughing or doing or like how I'm doing it, you should knock
• 15:27
  him on the head because you went to school for this thing.
• 15:30
  So you best be 100% on point. So there are certain kinds of
• 15:35
  Nigerians that yes, you can build this whole thing around
• 15:38
  perfect pitch and perfect PowerPoint before the rest of us
• 15:41
  who haven't spent a decade in school learning about elocution,
• 15:47
  production, presentation, what else, all these sorts of things.
• 15:52
  When we head into the meeting, what we should try to do is
• 15:57
  confirm our understanding of this people's business context
• 16:01
  based on the conversation that we've been having before.
• 16:03
  Like I said, if there are four members of the panel, for your
• 16:06
  own sake, I hope you have been in conversation with at least
• 16:09
  three of the members of the panel before we got to this
• 16:11
  presentation stage. Confirm that you understand
• 16:15
  their business context. Confirm that you understand the
• 16:18
  problems that they face or the vision that they're heading
• 16:21
  towards. Confirm that you understand,
• 16:24
  understand the downside if they don't do anything and also
• 16:27
  confirm you know the upside, the kind of goals that they're
• 16:30
  trying to hit, then you will now talk through.
• 16:34
  Remember, this doesn't have to be a masterful presentation.
• 16:37
  I'm talking about those of us who didn't go to school to learn
• 16:39
  elocution and to learn presentation skills and to
• 16:43
  learn, you know, every, every. So show how your product or
• 16:49
  service can meet all these needs.
• 16:51
  Solve all these problems. Then allow for some question and
• 16:55
  answer. Answer all the questions that
• 16:56
  they have and then confirm what the next steps are.
• 17:00
  Don't leave a proposal or presentation with this whole
• 17:03
  thing of oh, thank you very much, Mr. Ayede.
• 17:05
  We've seen your presentation. We'll get back to you.
• 17:09
  You did get some next steps. You know, you finished, you say,
• 17:13
  OK, if there are no other questions, typical clients we've
• 17:16
  worked with in the past have taken four days to review the
• 17:19
  proposal. Is that going to be fine in this
• 17:21
  case? And then you keep quiet and then
• 17:22
  you're here. And then if they say, OK, yes,
• 17:24
  yeah, four days is more than enough for us to consider the
• 17:27
  proposal, You say, OK, fine, no problem.
• 17:28
  So that means I'm going to be calling you guys Tuesday next
• 17:31
  week for your decision. Is that fine?
• 17:33
  And they will say, oh, yes, Mr. Haley, that's fine.
• 17:35
  And then you know that you can pack your bags and you can
• 17:37
  leave. And we have agreed that the next
• 17:39
  step now is I call Tuesday so that we know what the decision
• 17:42
  is. Now, there are different kinds
• 17:45
  of next steps that you can aim for, but I'm just using as an
• 17:50
  example to show how you don't need to finish your
• 17:52
  presentation. And then they say, oh, thank you
• 17:54
  very much, We'll get back to you.
• 17:55
  And then you smile and say, OK, thank you.
• 17:57
  And then you pack your computer and then you leave and you think
• 18:00
  you've done a good job because they clap for you and they say,
• 18:02
  we'll get back to you, confirm what the next step is.
• 18:05
  Then of course, if you win, then of course, you know, begin
• 18:10
  fulfilment now, start trying to execute on all the things you
• 18:14
  promised. If you lost the deal, the next
• 18:18
  stage is engage everybody in conversation, do a debrief,
• 18:22
  figure out why you lost the thing.
• 18:24
  And that was one thing that lots of people, when they see me do,
• 18:27
  you know, they're shocked. Like the first time my mom saw
• 18:28
  me do this with one of the media bid that I lost.
• 18:33
  So it's like, wow, like you're really brave.
• 18:35
  And I was like, brief, Isn't it just what you're supposed to do?
• 18:39
  Because I called up the lady and I just went cheeky, very
• 18:42
  personal. So let's just say her name is
• 18:46
  Sakira. So I was like, hey, Sakira, how
• 18:48
  now, blah, blah, blah about that kind of contract.
• 18:52
  You know, how far now you don't want me to pay school fees.
• 18:55
  Why now? And then we laughed over it.
• 18:58
  And then, you know, from there I went straight into asking
• 19:02
  questions. So was there any particular part
• 19:04
  of the proposal that you guys didn't like?
• 19:06
  And it turned out that the reason why I lost the bid was
• 19:09
  they could tell from the content of my proposal that I was going
• 19:13
  to subcontract the whole thing. But they would have preferred
• 19:17
  that I handled the thing myself rather than subcontracting to
• 19:21
  someone that I did not know. And of course, I told her that
• 19:23
  Sikira, I was thinking that budget was a problem now, that's
• 19:26
  why I did it like this. And then she said, of course,
• 19:30
  but next time it is you that we know.
• 19:33
  So just put it there. Put your transports, put your
• 19:37
  accommodation and put everything and then let us decide.
• 19:40
  I was like OK, cool, well no problem, next time I'll do it
• 19:43
  like that. I didn't get a chance to propose
• 19:46
  to that particular team, but I did got get another bid through
• 19:52
  with another crew and happened to work with Secura again.
• 19:56
  Secura is not a real name by the way.
• 19:58
  So got to work with Secura and I'm hoping that that's going to
• 20:01
  leave room for. More profitable business
• 20:06
  relationships between me and her own team in the future.
• 20:09
  What is a simple debrief conversation?
• 20:13
  Depending on the level of rapport or the level of
• 20:17
  relationship you've built with them.
• 20:19
  It doesn't have to be excessively formal because how I
• 20:21
  started the conversation basically was secure, how you do
• 20:24
  know, blah blah, blah. That kind of project, How is it
• 20:26
  going? Is going on good?
• 20:28
  OK, no problem about Kai secure you will give me strong thing
• 20:32
  you would want me to pay school fees.
• 20:33
  Why now what happened? And that's how I started the
• 20:36
  conversation. And then from there, you know,
• 20:38
  you laugh back and forth and then I started asking specific
• 20:41
  questions. You know, was it this part of
• 20:44
  the proposal did not understand this correctly?
• 20:46
  No, you understood this correctly.
• 20:47
  You understand that correctly. So what was the main reason why
• 20:50
  I lost out is because from this section, this section, this
• 20:53
  section, we could tell that you're not you're the one who
• 20:55
  has no way to fulfill it. And we had the conversation, so
• 20:58
  we should be having all those conversations.
• 21:00
  The debrief really, really important.
• 21:02
  If you've not been doing it, make sure you do it.
• 21:06
  In the beginning. It might seem scary, but look,
• 21:11
  we're big boys here. We're big boys and we're big
• 21:13
  girls. Just let's do what needs to be
• 21:15
  done. The first debrief conversation
• 21:18
  you might be scanning in my phone book after a while.
• 21:20
  Don't worry, you will. You'll get the hang of it then.
• 21:26
  But ultimately, whether you win or whether you lose, take
• 21:31
  whatever feedback you get and then roll it over into the next
• 21:36
  engagement. And this is how we get better
• 21:40
  over time. So the correct attitude is you
• 21:42
  leave to fight another day because the money is big.
• 21:45
  Nothing that this whole thing is big, big, big, big.
• 21:48
  Don't enter this whole thing shaking.
• 21:50
  Don't worry, God takes care of us all.
• 21:52
  He will bring another big deal for you, even if this one, even
• 21:56
  if this one doesn't click. But don't just go in assuming
• 22:02
  it's high stakes because the money is big.
• 22:04
  If you're going to risk losing plenty of money, then yes, it is
• 22:07
  high stakes. Then stop entering these things
• 22:11
  with the sales pitch mindset. Just assume that you guys are
• 22:15
  having a conversation, that the conversation is just continuing.
• 22:20
  It's just that before conversation was was a 11, but
• 22:24
  now the conversation is all of us are sitting at the table at
• 22:27
  the table. Assume it's a conversation.
• 22:29
  Don't try and practice persuasive public speaking
• 22:33
  skills and this sort of thing continue as if it's a
• 22:36
  conversation, except if you're like my father or you're like my
• 22:41
  mom, you went to journalism school.
• 22:43
  They taught you people everything, how to sit down, how
• 22:46
  to dress, how to talk, the right words to say, how to be
• 22:51
  persuasive, how to this is this. And you know, whatever it is
• 22:54
  that they teach people in journalism school, if you're an
• 22:58
  everyday ordinary person like me who doesn't have that kind of
• 23:02
  Polish, that kind of education, that kind of, you know,
• 23:08
  whatever, just go in there and assume that this is a
• 23:11
  conversation and just continue the conversation.
• 23:14
  So Madam President, Madam CEO, Madam, this person, if I
• 23:19
  understand how our prior communications and our prior
• 23:22
  emails correctly, this is what the organization is trying to
• 23:25
  achieve. You're faced with this and this
• 23:27
  and this and that, and you're hoping to achieve so, so, so and
• 23:29
  so in Q2 of 2025. Is that correct?
• 23:33
  And you know, they'll say yes, this is correct, or that is not
• 23:36
  correct. Well, either way, I'm just
• 23:37
  saying it's a conversation. Have a simple conversation with
• 23:40
  these people. And yeah, that's it.
• 23:46
  Just have a simple conversation with these people and over time,
• 23:49
  if you're getting feedback, taking dressing, taking correct,
• 23:52
  taking correction over time, you should be all right.
• 23:55
  So that's the way that I would have answered this whole thing
• 23:57
  of you're facing a ridiculous client.
• 23:59
  It's a high stake sale speech. How do you master the art of
• 24:02
  persuasive public speaking? And that is also another reason
• 24:05
  why I'll stop answering these questions because the way that
• 24:08
  they phrase it is not correct. It requires too much nuance.
• 24:12
  And by the time you're trying to nuance, nuance, nuance, you end
• 24:15
  up writing a book in response to to a question.
• 24:17
  And the wallet is not just worth it.
• 24:21
  So I will continue with what I have done today.
• 24:26
  The next time I see another one, I will just make a recording and
• 24:29
  put it up here because actually, OK, it's 25 minutes.
• 24:32
  Yeah. I think it's a lot easier for me
• 24:34
  to spend 25 minutes trying to answer this thing over here on
• 24:37
  the podcast than trying to sit at the keyboard.
• 24:39
  Because to try and answer this thing adequately on the keyboard
• 24:42
  will end up taking like 45 minutes, one hour.
• 24:44
  Because the good thing about talking is you can't talk and
• 24:47
  ramble. People don't understand what
• 24:48
  you're saying. But if you write and ramble,
• 24:50
  then it's you sound like an idiot.
• 24:53
  So you actually have to write and then delete and then write
• 24:57
  and like write this paragraph and then write again and then
• 25:00
  write again. So anyway, yeah, that's it for
• 25:04
  today. I'll catch you guys in the next
• 25:06
  episode. Connect with me on WhatsApp.
• 25:08
  The phone number is 08064662140. Country code is +234 and then
• 25:16
  you can connect with me on LinkedIn.
• 25:17
  My name is Tavishima Ayede, the host of the show.
• 25:20
  You can confirm the spelling of my name from the link where
• 25:23
  you're listening to this episode.
• 25:24
  So just highlight my name from the link.
• 25:27
  Like if you're listening on, on what's that thing called again,
• 25:34
  YouTube? So if you're listening on
• 25:35
  YouTube, you just take the cursor and you is it left click?
• 25:39
  I mean, is it left click and drag?
• 25:41
  It'll highlight my name and then copy and then paste a LinkedIn.
• 25:45
  My handsome face pops up. Send me a connection request and
• 25:48
  I'll be in touch with you. We can have a conversation in 24
• 25:51
  hours, 48 hours. So thanks for your time and
• 25:54
  attention. I'll catch you guys in the next
• 25:56
  episode.