Latest / Education Marketing Leader with Chris Rapozo
How To Craft Memorable Messages For Your Institution - A Conversation With Jason Houlihan
In the latest episode of the Education Marketing Leader, I had the pleasure of interviewing Jason Houlihan, MBA, the Executive Director of Marketing and Events at Del Mar College. π
I heard Jason speak at the 2024 NCMPR National Conference in Seattle last month and was so inspired by his talk that I invited him on the show. π
We focused the episode on how to craft memorable marketing messages in higher education.
Here are the key takeaways:
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Jason emphasizes the power of digital marketing, especially in engaging today's tech-savvy students.
From memes that resonate withβ¦
The skinny
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