Latest / The Marketing Millennials
255 - How to Add Creators To Your B2B Gameplan
Unlock the power of creators for your B2B brand.
Derrick Hicks, Director of Marketing for ConvertKit, chats with me about the role of creators in marketing and the opportunities they present for B2B.
How can you capitalize on the growing creator economy to fuel your personal brand? Derrick explores the different ways to add creators to your marketing mix and reveals the best kinds of collaborations and emerging strategies to make the most of your creator-driven efforts.
Tune in as he shares his journey into marketing and divulges how he fell in love with data-driven strategies, giving…
The skinny
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