
Omhu's Zero-Discount Strategy Behind Its Viral Teddy Sofa
Alexander Morabbi Wulsch is a Danish entrepreneur and business leader. Previously, he has held leadership roles in several companies across sectors including design (URU Design) and digital marketing/social media (Nordic Social).
Alexander's background also includes earlier ventures, after a stint in banking he launched an e-commerce business selling socks online, before eventually co-founding Nordic Social which was sold to PE in 2023. Today, he is the CMO of OMHU, one of Europe's fast growing D2C brands.
In This Conversation We Discuss:
[00:00] Introduction
[01:56] Starting young in…
The skinny
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