Where the Dogs Of Society Howl - Lost In The Search Results

Where The Dogs Of Society Howl · Aug 20, 2026 · 58m

14 years as a Marine officer.

More near-death experiences than he can count.

Now he decides whether your brand lives or dies in the first 3 seconds on a screen.

Eric Martindale joins us on Where the Dogs of Society Howl.

Eric runs the digital shelf — Amazon, TikTok Shop, Instacart, Target Roundel — the places where "fine but forgettable" brands quietly bleed out.

We're getting into:

- Why great products die on the shelf when the story's foggy

- How upstream signal drift becomes downstream damage — bad packaging, buried proof, panic discounts

- Scaling when the economy won't sit still

- And…