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How top clients vet you on YouTube (before you know they exist)

Your next big client is already watching your videos. You just can't see them.

Before they sign up, book a call, or reach out, high-value buyers do their homework. They search your name plus "reviews" or "legit," watch your YouTube videos on a Sunday night, and check out your About page. They don't like, comment, or subscribe — so none of it shows up in your funnel. That's the invisible pipeline, and most businesses aren't built for it.

In this episode of Data Beats Opinion, SegMetrics founder Keith Perhac talks with Ian Garlic, founder of Video Case Story, who helps attorneys, coaches, and…

The skinny

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