Find Your Tilt Before AI Makes You Invisible
AI is making average information easier to create than ever. But according to Joe Pulizzi, that makes one thing even more valuable: a clear, human point of view.
In this episode, I sat down with Joe Pulizzi to talk about why the old career and success playbook is breaking down, what it means to “find your tilt,” and why creators, experts, and entrepreneurs need to become recognizable for a specific idea, audience, and point of view.
Joe explains why building an audience should come before building a product, why most creators fail by trying to be everywhere at once, and how owned distribution…
The skinny
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