skinny.

Latest / Voices in the Channel

We All Sound the Same. It Is What It Is

Reliable. Proactive. Trusted. Customer-focused. Exceptional service. The language is familiar, the services often look similar, and from the outside, it can be difficult to understand what really separates one MSP from another.

In this episode, Geoff Undrell from Asgard Marketing joins us to explore why MSPs fall back on familiar language, what gets lost when they do, and how businesses can uncover the personality, expertise and customer stories that genuinely set them apart.

We explore why MSPs rely on familiar “crutch words”, how to communicate what genuinely makes a business different…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.