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Blogs Are Not Dead, But Clinics Need a New Strategy
AI search, Google AI Overviews, and changing patient behavior are reshaping how clinics approach blogging and SEO. So… do blogs still help clinics get patients?
In this episode of The Clinic Marketing Podcast, Darcy Sullivan breaks down what actually works for clinic blogging right now, what strategies are becoming less effective, and how clinics can create content that supports SEO, builds trust, and helps convert website visitors into patients.
You’ll learn:
Why blogging for clinics has changed
What type of blog content still works
How AI search is impacting SEO and content
Common clinic…
The skinny
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