Latest / Influencer Confidential / Become a PAID Influencer in 30 Days or Less #238
Transcript
- 0:00Speaker 1: Welcome to Influencer Confidential by Sidewalker Daily. My name is
- 0:04Speaker 1: Nina Zeta and I will be your host. I love
- 0:07Speaker 1: working with brands and influencers on all things business strategy.
- 0:11Speaker 2: Are you ready to learn what it takes to.
- 0:13Speaker 1: Work in this influencer industry and see behind the current Well,
- 0:16Speaker 1: let's jump in.
- 0:22Speaker 2: Let's talk about how we can get you paid as
- 0:24Speaker 2: an influencer in the next thirty days. Something that I
- 0:27Speaker 2: think a lot of creators and influencers forget off the
- 0:31Speaker 2: very bat is literally telling brands that you're available for work.
- 0:35Speaker 2: This can be done through a work with me Paige,
- 0:37Speaker 2: putting this information in your Instagram highlights in your bio,
- 0:41Speaker 2: literally telling people that you're available for work. That's the
- 0:44Speaker 2: fastest and quickest way to get you paid. Sometimes you'll
- 0:48Speaker 2: have influencers that do have a small following, but brands
- 0:50Speaker 2: don't even think that that is something that they would
- 0:52Speaker 2: even do. But by putting like work with me here
- 0:55Speaker 2: or email me here in your bio or building out
- 0:58Speaker 2: a proper work with me paid that shows past examples
- 1:01Speaker 2: of your work your services. Actually thinking of yourself as
- 1:04Speaker 2: a business and having a sales page if you were
- 1:08Speaker 2: a business right, if you go on any businesses page
- 1:10Speaker 2: and they have a website, there's probably ways to work together.
- 1:13Speaker 2: While as a creator, just setting that up from the
- 1:16Speaker 2: get is something that can get you paid right away.
- 1:18Speaker 2: Now the bare minimum to get you paid asap, I'm
- 1:21Speaker 2: talking in the next thirty days as an influencer, is
- 1:23Speaker 2: your media kit. Would you apply to a normal job
- 1:26Speaker 2: without a resume? Probably not right, Like you need a
- 1:29Speaker 2: resume to get a job at the workforce, Well, you
- 1:32Speaker 2: need a media kit or a portfolio as a creator
- 1:35Speaker 2: to get a job in this world, you need to
- 1:37Speaker 2: be able to show your work. That is the bare minimum.
- 1:40Speaker 2: So without that, we're not getting any work. And if
- 1:43Speaker 2: you're looking to get paid, it's a quick thing that
- 1:45Speaker 2: you can probably do in the same day is build
- 1:47Speaker 2: out your media care or build out your UGC portfolio,
- 1:50Speaker 2: because this is going to be a tool that you're
- 1:52Speaker 2: going to be using in your outbound pitches to brands
- 1:55Speaker 2: or when brands reach out to you. You're also able
- 1:57Speaker 2: to use this tool as a way to get them
- 1:59Speaker 2: to want to work with you. Now, I'm actually hosting
- 2:01Speaker 2: a media kit training. It's a different training this time
- 2:04Speaker 2: it's all about media kits and how to really perfect them.
- 2:07Speaker 2: If you're a creator that doesn't have a media kit yet,
- 2:09Speaker 2: or you have one but you want to make it better,
- 2:11Speaker 2: then definitely come to my media kit training. It is
- 2:14Speaker 2: going to be live, it is going to be free,
- 2:16Speaker 2: and it is going to be very focused on making
- 2:17Speaker 2: your media kit the best possible version yet so that
- 2:20Speaker 2: you can use that in your outreach or when brands
- 2:23Speaker 2: come to you to get you paid brand deals. Now,
- 2:25Speaker 2: if you're trying to get paid asap, you got to
- 2:27Speaker 2: think about your monetization and one of the things that
- 2:29Speaker 2: you can do. Like again we're talking about using our
- 2:31Speaker 2: media kit as a resume. Well, what about the job boards?
- 2:34Speaker 2: There are also job boards for influencers and job boards
- 2:37Speaker 2: for UGC creators. Not only are their third party sites
- 2:40Speaker 2: like Aspire and Idea and all of these platforms that
- 2:43Speaker 2: you can join. You can literally just go onto Google
- 2:46Speaker 2: Jobs as well and type in UGC creator in your
- 2:49Speaker 2: city or influencer jobs, and you will see different jobs
- 2:53Speaker 2: pop up. Because being an influencer and a creator in
- 2:56Speaker 2: twenty twenty five is a real career. I was on
- 2:59Speaker 2: Google Jobs the other day and I saw tons of
- 3:02Speaker 2: UGC positions in the local Miami area. So I always
- 3:05Speaker 2: took creators this is a great place to start. Again,
- 3:07Speaker 2: this was about getting you paid as fast as possible.
- 3:10Speaker 2: And sometimes it's just like looking for those opportunities rather
- 3:13Speaker 2: than pitching brand deals, applying to consulting jobs or influencer
- 3:17Speaker 2: jobs or UGC jobs based on a traditional job post. Now,
- 3:21Speaker 2: the other thing I mentioned briefly was talking about monetization,
- 3:24Speaker 2: is you got to figure out what is your monetization strategy. Again,
- 3:27Speaker 2: we're trying to get you paid as fast as possible.
- 3:29Speaker 2: Are we selling direct to our audience? Are we using
- 3:32Speaker 2: our influence to monetize that way? So maybe creating something
- 3:35Speaker 2: that they can buy or they can book. Maybe your
- 3:38Speaker 2: audience can book a session with you. Maybe you have
- 3:40Speaker 2: a specialized expertise on something that you can sell to them,
- 3:43Speaker 2: or a PDF or a worksheet or whatever. Even you know,
- 3:46Speaker 2: setting up a calend lee is so simple where you
- 3:48Speaker 2: know your follower can book some time with you and
- 3:51Speaker 2: you can figure out what's best for them. I recently
- 3:53Speaker 2: had like a travel influencer do something similar and this
- 3:56Speaker 2: creator was like going to Grease, and this girl has
- 3:58Speaker 2: been to Grease a thousand times and she put her
- 4:00Speaker 2: trip together again, that is using your influence and getting
- 4:03Speaker 2: you paid right away. Then I want you to think
- 4:05Speaker 2: about your affiliates. What do your affiliates look like this year?
- 4:09Speaker 2: Are you organized in your affiliate process? Are you set
- 4:12Speaker 2: up to different affiliate programs? Do you have your Amazon
- 4:14Speaker 2: storefront in place? So many creators want to get paid,
- 4:17Speaker 2: but they don't even promote their Amazon storefront. They're like, yeah,
- 4:20Speaker 2: I have it, but I haven't even done anything with it. Again,
- 4:22Speaker 2: you want to get paid in the next thirty days,
- 4:24Speaker 2: using your influence, create some content that promotes some of
- 4:27Speaker 2: the things. This creator that was talking to she was like, Oh, yeah,
- 4:30Speaker 2: I did this whole video on like I think it
- 4:33Speaker 2: was like compression cubes or something. The video went viral.
- 4:36Speaker 2: She put her Amazon affiliate link ASoP in her bio
- 4:39Speaker 2: and she ended up making like a killing because the
- 4:42Speaker 2: video did so well and she was organized and smart
- 4:45Speaker 2: enough to make sure she had that link ready. So again,
- 4:47Speaker 2: just really thinking about your monetization structure. You know, I
- 4:50Speaker 2: hear this all the time creators complaining about their following.
- 4:53Speaker 2: But a small business that's just getting started that has
- 4:56Speaker 2: no followers would love you to pick your brain and
- 4:59Speaker 2: have you you help them build up that following. So
- 5:01Speaker 2: if you do have a following, you can always lean
- 5:03Speaker 2: into social media consulting. You can lean into different consulting
- 5:07Speaker 2: with local brands and support them. Again, just because you
- 5:10Speaker 2: may not be ready to go after brand deals, it
- 5:13Speaker 2: doesn't mean you can't go after those really lucrative consulting
- 5:15Speaker 2: gigs where you are helping a brand also help them
- 5:19Speaker 2: with growth or with content or the things that you're
- 5:21Speaker 2: good at. A lot of times, you know, the smaller
- 5:23Speaker 2: creators are really great with content. This is a service
- 5:25Speaker 2: that you can be selling on the B to B
- 5:27Speaker 2: side directly with brands that you may want to work with. So, yeah,
- 5:30Speaker 2: use your influence to open doors. Now, if you don't
- 5:32Speaker 2: know where to start and you want to work with me,
- 5:34Speaker 2: but you don't know which program's best, or what you
- 5:36Speaker 2: should be doing, or what you should be focusing on.
- 5:38Speaker 2: Because we do a lot of things here at Sidewalker,
- 5:40Speaker 2: I'm going to go ahead and leave a link to
- 5:41Speaker 2: our success manager. She can walk you through the different
- 5:44Speaker 2: ways that we can work together, whether it's one on
- 5:46Speaker 2: one or in a group setting, or throw a program.
- 5:48Speaker 2: We have a variety of different programs to fit your
- 5:50Speaker 2: budget and your style of learning. So I'll go ahead
- 5:52Speaker 2: and leave her calend lee below so you guys can
- 5:55Speaker 2: book some time with our success manager to see what
- 5:58Speaker 2: program would be the best fit for you. Now. I
- 6:00Speaker 2: don't know about you, guys, but I want to be
- 6:02Speaker 2: in control of my destiny. I want to go after it.
- 6:04Speaker 2: I don't want to just wait for things to come.
- 6:06Speaker 2: If you are an influencer that has not pitched, that
- 6:08Speaker 2: is the biggest area that you can go after. Again,
- 6:11Speaker 2: the data shows about seventy percent of a creator's income
- 6:14Speaker 2: comes from brand deals. Out of all the monestization streams
- 6:17Speaker 2: out there, brand deals is number one for ROI for creators,
- 6:20Speaker 2: which basically means you're not going to find that type
- 6:22Speaker 2: of money anywhere else besides brand deals and sponsorships and
- 6:25Speaker 2: you see content. That is the most lucrative area for
- 6:28Speaker 2: a creator. So you need to get in the arena
- 6:31Speaker 2: and pitch. That's the fastest and surefire way to get results.
- 6:35Speaker 2: I have creators in my program that I work with
- 6:37Speaker 2: one on one, and we're pitching anywhere from twenty to
- 6:39Speaker 2: forty brands a month. You don't think that if you
- 6:42Speaker 2: were to send out forty pitches that there would be
- 6:44Speaker 2: someone on the other side willing to pay you for
- 6:46Speaker 2: your content or for your influence, right, so sometimes it
- 6:49Speaker 2: requires that boost. Now, if again, that's something that you
- 6:52Speaker 2: feel like you could do on your own, that you
- 6:54Speaker 2: could be like Nina, I could totally pitch twenty to
- 6:56Speaker 2: forty brands a month. If you had that step by set,
- 6:59Speaker 2: guidance and guds and clarity, then definitely check out our
- 7:02Speaker 2: Pitching a Brand's master Course because this program, y'all, is
- 7:05Speaker 2: the blueprint on pitching like it is going to help
- 7:08Speaker 2: you get out there and pitch those twenty to forty
- 7:11Speaker 2: brands a month in a very organized way to get
- 7:13Speaker 2: you the results that you're looking for. This program has
- 7:16Speaker 2: thousands of testimonials. It helps creators, you know, really land
- 7:20Speaker 2: those high paying brand deals, those high paying influencer jobs.
- 7:24Speaker 2: Because it's a monetization course, it's meant to teach you
- 7:26Speaker 2: how to monetize. So I'm going to go ahead and
- 7:29Speaker 2: leave the link to the course there. Y'all could check
- 7:30Speaker 2: it out on your own time. Now, if you do
- 7:32Speaker 2: find that you're not getting these influencer jobs, anyone can
- 7:35Speaker 2: pitch content, does not matter you're following. Anyone can pitch content.
- 7:39Speaker 2: But you do need that portfolio, right, so we can't
- 7:41Speaker 2: pitch it without the work product. So if you are
- 7:44Speaker 2: a creator that's kind of struggling on the follower size,
- 7:46Speaker 2: but you're like, I really love this space. I want
- 7:48Speaker 2: to work with brands pitch them content right that every
- 7:51Speaker 2: brand needs content. Brands are needing it now more than ever.
- 7:55Speaker 2: And don't always focus on what I call like the
- 7:57Speaker 2: sexy big brand. Think about the local brands, Think about
- 8:00Speaker 2: brands that maybe are on Amazon, that are smaller or
- 8:04Speaker 2: up and coming. It doesn't always have to be the
- 8:06Speaker 2: Lululemons and the Nikes of the world. Yeah, those are great,
- 8:09Speaker 2: but there's room for everyone. And if you're just getting started,
- 8:12Speaker 2: you haven't monetized yet. I always say start small, build
- 8:16Speaker 2: up that confidence. Work with some smaller brands. You know,
- 8:19Speaker 2: smaller brands also have budget. There's this big misconception that
- 8:22Speaker 2: they don't that is not true. Oftentimes they're hungrier and
- 8:26Speaker 2: they are more excited to work with creators than maybe
- 8:29Speaker 2: some of these big brands. So don't sleep on the
- 8:31Speaker 2: smaller brand. And if you made it this part, I'm
- 8:33Speaker 2: gonna go ahead and give you guys a bunch of
- 8:35Speaker 2: little gifts. Make sure you head over to our free
- 8:37Speaker 2: resource library. There's tons of worksheets and PDFs and they're
- 8:40Speaker 2: all free just for you guys, to support you in
- 8:43Speaker 2: your creator journey. I'll go ahead and leave a link
- 8:45Speaker 2: to our free resource library in the bottom as well.
- 8:47Speaker 2: You guys can download these worksheets and get right to it.
- 8:50Speaker 2: Remember the big takeaway here, Sometimes brands don't even know
- 8:54Speaker 2: that you're available for hire, and that's the first thing
- 8:56Speaker 2: that we got to do is let them know that
- 8:58Speaker 2: you're even available to work. We I hope you enjoyed
- 9:02Speaker 2: today's episode.
- 9:03Speaker 1: If you did, make sure to rate, review, and subscribe
- 9:06Speaker 1: to our show and visit Sidewalkerdaily dot com for more
- 9:10Speaker 1: resources on all.
- 9:11Speaker 2: Things influencer marketing and social media.
- 9:14Speaker 1: Until next time,