Latest / 2 Many Men On The Mic
From College Hockey to 1.5 Million Followers: Austin Friesen & The Hockey Guys
How does a group of college hockey players messing around on TikTok during COVID turn into a hockey brand with more than 1.5 million followers?
This week, Austin Friesen from The Hockey Guys joins Drew and Jared to tell the story.
Austin takes us from growing up playing hockey in Winnipeg to junior hockey in Johnstown — home of the rink where Slap Shot was filmed — and eventually the University of Wisconsin-Superior, where a group of teammates started making videos during COVID. What started organically became The Hockey Guys and, eventually, a real business.
We talk about the coaches and…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.