How to Build a Business That's True to You With Alexa Major Wilcox

How to Market Your Horse Business with Denise Alvarez · Jun 15, 2022 · 40m

How do you go about building a horse business that is true to who you are while still trying to make a profit?

That’s one of the key questions Alexa Major Wilcox and I talked about in this episode.

Alexa manages marketing for Mike Major Horsemanship. Yes, her dad was on the previous episode (#81). As the person heading up his marketing, she’s taking you behind the scenes and sharing some of the key questions she asked her dad and the rest of their team as they were going through a rebuilding and rebranding process the past few years.

Alexa has seen firsthand what it’s like to build a business…