What It's REALLY Like Being Head of YouTube for Ali Abdaal
Becky Isjwara, Head of YouTube for @aliabdaal, gives a behind-the-scenes look at how one of the internet’s biggest educational creators operates his channel at scale. In this episode of The Gimbal Podcast, Becky shares how she joined Ali’s team, what being “Head of YouTube” actually entails, and how the channel manages ads, A/B testing, and the full content production pipeline.
She also dives into why pre-production matters, how to balance trends with originality, and how being a creator herself opened doors in the industry. Becky wraps with creators you should have on your radar and what the…
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