Why Your Messaging Isn't Working (And It's Probably Not the Words)
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Have you ever felt like people just don't "get" what your business does?
You tweak your website. Rewrite your copy. Experiment with AI. Yet somehow your message still isn't connecting with the right people.
In this episode of Imperfect Marketing, Kendra Corman welcomes messaging strategist Katie Turner to unpack why messaging problems are rarely about finding better words. Instead, they often begin with unclear positioning, an evolving audience, or an offer that's no longer aligned with what buyers actually need.
Katie shares why storytelling isn't about telling your personal…
The skinny
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