Latest / Ecommerce Podcast w/ Will de Bruin

222.The Website Redesign Trap Test Your Message First
The Website Redesign Trap: Test Your Message First
Thinking about redesigning your ecommerce website because it's not converting?
Before you spend thousands on a new design, there's something far more important you need to get right.
Your messaging.
Too many ecommerce brands focus on how their website looks, when the real problem is that customers don't understand why they should buy.
In this video, I break down why testing your messaging should come before investing in a complete website redesign.
You'll learn:
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The skinny
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