Latest / Education Marketing Leader with Chris Rapozo
Beyond the Recruitment Funnel: Are We Delivering the Belonging We Market? | Dr. Andre Richburg
Higher education marketers talk constantly about belonging, community, and inclusion. But what happens when students arrive on campus and the experience doesn’t match the promise?
In this episode of The Education Marketing Leader, Chris Rapozo sits down with Dr. Andre Richburg, Vice President for Strategic Enrollment at Methodist University, to explore what it means to move beyond recruitment and create an institution where students actually feel supported, connected, and positioned to succeed.
Drawing from more than 20 years in higher education and his doctoral research on Black male…
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