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Lessons - How a Traffic Jam Became a $1.1B Company | Uri Levine - Waze Co-Founder (Sold to Google)

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In this "Lessons" episode, Uri Levine, co-founder of Waze, shares how a simple frustration with traffic evolved into building a billion-dollar company. He explains why entrepreneurs should treat product development as a series of experiments, continuously testing and iterating until they find true product-market fit. Uri also breaks down the delicate balance between persistence and knowing when to walk away, highlighting that startups should only shut down when the problem disappears or the team is fundamentally…

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