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Latest / Selling on Giants: The eCommerce Marketplace Podcast

Amazon and Walmart Shift Risk to Sellers, AI Reshapes Shopping, and Why Discipline Now Wins

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Marketplaces are sending a clear message this week. Risk, compliance, and execution now sit squarely with sellers, not the platforms. From Amazon brand protection and account health to Walmart returns, catalog limits, and AI-driven discovery, this episode breaks down how responsibility is moving downstream and why disciplined operators are pulling ahead.

In this episode, we cover:

Amazon brand protection remains reactive

Amazon reaffirmed how sellers must report unauthorized brand name changes. The workflow exists, but recovery is still slow, disruptive, and operationally…

The skinny

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