Latest / The Relentless Pursuit of Winning Podcast

Not Just A Book: Publishing Strategy That Actually Works for Authors | Claire E. Jones
🔥 Excerpt
"Publishing is not just a creative process- it is a strategic business decision."
⚡ TL;DR
Claire E. Jones breaks down why authors need to think like business owners, how self-publishing changes the game, and why success depends on clear goals, realistic budgets, and a marketing strategy that matches the book, the audience, and the platform. She also shows why many authors struggle after publishing directly to Amazon and what they can do instead to improve reach, profit, and discoverability.
📄 Show Notes
For many writers, finishing a manuscript feels like the finish line. In reality…
The skinny
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