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Bonus with C.Lee on Paper Organizing · Imperfect Marketing

• 0:28
  Speaker 1: Hello and welcome back to another episode of Imperfect Marketing.
• 0:32
  Speaker 1: Today is another bonus episode.
• 0:35
  Speaker 1: Earlier in 2023, we had a special guest, who is back with us today Ceeley Colley, who is a certified professional organizer, correct?
• 0:48
  Speaker 2: Yes.
• 0:49
  Speaker 1: Okay, i got that right And she is the founder of the Paper Cleanze, which is a course that I took since I interviewed her last year, and I loved it.
• 1:00
  Speaker 1: It was life-changing.
• 1:02
  Speaker 1: Do you see the countertop behind me?
• 1:04
  Speaker 1: Usually that was covered with paper.
• 1:07
  Speaker 1: Now you never saw it because I picked it all up and I would stick it in a pile down on the floor.
• 1:12
  Speaker 1: There's only three pieces of paper down on the floor right now, which is impressive, because it used to be like this big.
• 1:19
  Speaker 1: If you're watching us on YouTube, it's huge, right.
• 1:21
  Speaker 1: So it was an amazing course.
• 1:25
  Speaker 1: I loved it.
• 1:26
  Speaker 1: I learned so much and just a different way of thinking about things And that worked with me.
• 1:35
  Speaker 1: It wasn't forcing me to fall into any one bucket, and that's what I loved most about the paper cleanze, and I'm super excited to have Ceeley back so we can talk more about paper organizing and a little bit about her course coming up, which is the Paper Cleanze again, summer edition.
• 1:55
  Speaker 1: Thank you so much for joining me.
• 1:58
  Speaker 2: Oh, kendra, thanks so much And really, you know I might say this to everybody, but you are one of my star students.
• 2:05
  Speaker 1: Oh, you're so sweet.
• 2:06
  Speaker 1: She's like a mom.
• 2:07
  Speaker 1: She has no favorites Okay, everybody's her favorite, right?
• 2:10
  Speaker 1: But so why don't you tell the listeners a little bit about why we have to learn to deal with paper?
• 2:18
  Speaker 2: Yeah, no, i mean, this is the thing.
• 2:20
  Speaker 2: People feel guilty in a way.
• 2:22
  Speaker 2: They're like I should be able to do this.
• 2:24
  Speaker 2: And I say to them well, who taught you?
• 2:26
  Speaker 2: You were never taught in school how to deal with a paper?
• 2:30
  Speaker 2: And remember, they said we were going to be a paper free society, and that certainly didn't happen.
• 2:35
  Speaker 2: And your parents couldn't have taught you this either, or at least certainly not my parents.
• 2:41
  Speaker 2: And then I don't think any parents it's either.
• 2:43
  Speaker 2: the parents that had paper didn't have quite so much.
• 2:46
  Speaker 2: The parents who have a lot of paper don't know how to teach.
• 2:50
  Speaker 2: And then there's the younger generation.
• 2:53
  Speaker 2: they don't even have a printer, right?
• 2:54
  Speaker 2: They don't even know what paper is.
• 2:56
  Speaker 2: But I feel like we are people like me.
• 2:58
  Speaker 2: we're in this certain age and stage where we've got half of our life in paper, half of our life in digital.
• 3:04
  Speaker 2: we don't, we're not really managing any of it.
• 3:07
  Speaker 2: So I say I'm a digital dinosaur.
• 3:11
  Speaker 2: I'm almost 60.
• 3:12
  Speaker 2: I I can't teach you digital organizing.
• 3:15
  Speaker 2: I've got all kinds of experts that help me learn digital organizing, but I've got a paper system that I've, you know, used for nearly 20 years with my actual clients.
• 3:27
  Speaker 2: So I knew it worked for everybody And I was able to translate it to a course.
• 3:32
  Speaker 2: So the reason why we all have this problem is that no one ever taught us, and so that's what I'm hoping to be able to do.
• 3:41
  Speaker 1: No, and it's a great course, a great course.
• 3:44
  Speaker 1: There's just so much to learn from Sealy and this And then.
• 3:47
  Speaker 1: so what's the biggest challenge that you've been seeing that that caused people to really not be able to deal with the amount of paper that they have.
• 3:56
  Speaker 2: Yeah, So I feel that people are so cautious about letting go right?
• 4:03
  Speaker 2: You know, it's really hard to make these decisions, and a very famous organizer named Barbara Hemphill said clutter is just postponed decisions.
• 4:15
  Speaker 2: And when you think about it, that is precisely it.
• 4:18
  Speaker 2: You just haven't decided if you're going to keep it, whether it's a piece of paper or anything in your home.
• 4:24
  Speaker 2: are you going to keep it?
• 4:25
  Speaker 2: And if you're going to keep it, where is it going to live?
• 4:28
  Speaker 2: What home is it going to live?
• 4:30
  Speaker 2: Right, and so I have this.
• 4:33
  Speaker 2: you know, the concept is we collected all.
• 4:36
  Speaker 2: you know things are hanging out, but they don't have a home.
• 4:39
  Speaker 2: So let's give it a dedicated place to hang out until we can process it And then let's give everything a dedicated home.
• 4:47
  Speaker 2: So in the paper cleanse.
• 4:48
  Speaker 2: it's a really simplistic system, but once you know what your paper is, you know exactly what to do with it and exactly where it goes, and it's barely universal.
• 5:00
  Speaker 2: We, you know, i keep thinking one of these days somebody's going to say what's this piece of paper?
• 5:05
  Speaker 2: And I'll be like, oh my gosh, it doesn't fall into any of my five categories.
• 5:09
  Speaker 2: But so far that's never happened, because it's always going to fall into one of my five categories.
• 5:15
  Speaker 1: You want to share your categories.
• 5:17
  Speaker 2: Sure, Oh, absolutely So.
• 5:18
  Speaker 2: The paper cleanse is based on my copyrighted system called the Karma of Paper Management, And if you know anything about organizers, we love an acronym.
• 5:27
  Speaker 2: So the Karma stands for K-A-R-M-A and the K is the crud the things that you don't need.
• 5:35
  Speaker 2: That's the first and foremost thing, right?
• 5:37
  Speaker 2: We need to get rid of the excess, And through the paper cleanse, I teach people to ask themselves the right questions so that they can trust their own judgment, that they can get rid of something and there's not going to be any horrible consequence, because that's what we're all worried about, right?
• 5:57
  Speaker 2: And then, really, so that really only leaves four categories of paper Your action items, active projects.
• 6:04
  Speaker 2: A.
• 6:04
  Speaker 2: R is reference, M is memorabilia And the final A is archive.
• 6:12
  Speaker 2: And one of the things that sets my method apart is that I give M memorabilia its own letter and its own concept, And I haven't.
• 6:24
  Speaker 2: You know, people talk about it in other paper systems, but they don't focus on it as much as I do, I find.
• 6:32
  Speaker 2: I mean, I guess I'm a sentimental person, right, But I'm not the only one.
• 6:36
  Speaker 2: I find that, you know, people over 40 tend to be more sentimental.
• 6:41
  Speaker 2: People under 40, they again are more digitally savvy.
• 6:46
  Speaker 2: A photograph is enough for them.
• 6:47
  Speaker 2: They don't need to touch the actual ticket stub from a concert or play bill from a Broadway show.
• 6:56
  Speaker 2: But that's not me.
• 6:57
  Speaker 2: I don't know What about you.
• 6:59
  Speaker 1: So, yes, i'm over 40.
• 7:00
  Speaker 1: So therefore, I love my memorabilia.
• 7:03
  Speaker 1: I have boxes and boxes of it, and I have not gone through any of my basement stuff yet, but I did go through this past weekend two cabinets in the kitchen above the desk, and it's really one.
• 7:18
  Speaker 1: I'm counting it as two.
• 7:19
  Speaker 1: It makes it sound bigger because it had two doors And so I counted that as a separate cabinet.
• 7:23
  Speaker 1: That counts as two.
• 7:24
  Speaker 1: There you go.
• 7:25
  Speaker 1: And then I went through it And I mean I found I found a book on benefits for a credit card I don't have.
• 7:33
  Speaker 1: I found Christmas cards from eight years ago that people sent to me.
• 7:37
  Speaker 1: I found just a ton of stuff that we didn't need anymore, and I cleaned it all out because I needed a place to put my cool organizers for my greeting card file that we put together in the course, which was pretty cool, that's fantastic.
• 7:56
  Speaker 2: And I love that you did that, kendra, because number one, all of that was excess, that was all crud, that was just taking up space, but what you've replaced it with is organized greeting cards.
• 8:07
  Speaker 2: So and this kind of comes back to the value-based thing For me, greeting cards are a great example.
• 8:13
  Speaker 2: I really love sending a card, i love to get mail, i love to send mail And I love that I have two greeting card boxes for every eventuality.
• 8:25
  Speaker 2: I've gone through them.
• 8:26
  Speaker 2: They're all cards that suit my style and my sentiment.
• 8:31
  Speaker 2: And just today, friends having a 20th wedding anniversary I was at that wedding.
• 8:35
  Speaker 2: I want to acknowledge that got out the card, put it in the mail And it's just like I feel like it sends out good karma into the world.
• 8:44
  Speaker 2: And when it's my birthday, i get dozens of cards.
• 8:48
  Speaker 2: It's so much fun.
• 8:50
  Speaker 2: You give a little bit, you get back in tenfold.
• 8:52
  Speaker 2: So I love that you've got a system set up for that to make it easy for you.
• 8:57
  Speaker 2: You know where you stand, i'm sorry.
• 8:59
  Speaker 2: You know where your cards are.
• 9:00
  Speaker 2: You know where the addresses are.
• 9:02
  Speaker 2: That's complicated for disorganized people.
• 9:06
  Speaker 2: Any one of those things, the envelope that belongs to the card, right, i always store them together Anything we can do to make it easier for us to accomplish what it is we want.
• 9:16
  Speaker 2: So that's a great example.
• 9:18
  Speaker 2: I'm excited for you that you did that.
• 9:20
  Speaker 1: Well, and the thing that I loved the most, i think about it is that you gave me permission to do one little thing.
• 9:27
  Speaker 1: I just did that, those two little shelves above the desk.
• 9:32
  Speaker 1: I didn't do the two four-shelf units next to, you know, next to this cabinet that was up above.
• 9:39
  Speaker 1: I only did these two, that one little section, and normally I would have pulled everything out of all of them and made a huge mess, gotten overwhelmed and frustrated and then probably shoved it all back.
• 9:54
  Speaker 1: So having permission to start small was awesome too, because, you know, and hearing other people in the course starting small was really helpful to me too.
• 10:07
  Speaker 2: Yeah.
• 10:08
  Speaker 2: So you know, one of the things I say is small progress is still progress, right, incremental progress.
• 10:15
  Speaker 2: We had a challenge in our group.
• 10:18
  Speaker 2: We call the 10-minute triumph And we just are saying all you need to do is 10 minutes And it doesn't even have to be organizing, it can be planning.
• 10:27
  Speaker 2: That's an important part of organization is time management.
• 10:30
  Speaker 2: It could be cleaning.
• 10:32
  Speaker 2: You know, one person did just one shelf in her bathroom cabinet each day and took everything out, wiped it down, not the whole cabinet, just a shelf, right, just, you know, one shelf of shoes, one bin of sweaters.
• 10:47
  Speaker 2: And I love that because those small incremental progress, that will add up to huge amount of progress.
• 10:54
  Speaker 2: And we, you know, we always say well, it didn't get disorganized overnight.
• 10:58
  Speaker 2: So unless you're hiring you know, like my clients used to hire me and a team of five to swoop in, you know, unless you're doing that kind of thing, it's not going to be effective.
• 11:10
  Speaker 2: And I have to say that when we would do that for clients never did it with paper because paper is so personal.
• 11:15
  Speaker 2: But even with kitchens I always would have to leave post-it notes because we'd be moving things around.
• 11:22
  Speaker 2: They'd go to, you know, their silverware drawer and that's no longer the silverware drawer because it was in the wrong place.
• 11:27
  Speaker 2: But you know it's better if you can do it yourself, because then the logic that you're placing, especially with paper, makes sense.
• 11:35
  Speaker 2: So, yeah, i just love that you've made so much progress And you were wonderful with sharing before and after pictures.
• 11:43
  Speaker 2: I also loved that, you know, the paper cleanse kind of expands, right, we start with a concept of paper, but then we did other office objects And now people are taking the same concepts, same idea, you know, and applying it to their shoes and their bathroom and their pantry, and I just love being able to encourage them and coach them.
• 12:06
  Speaker 2: You know I've been a residential organizer for 20 years.
• 12:09
  Speaker 2: I can tell you anything you need to know about residential organizing.
• 12:12
  Speaker 2: But paper is just one of the things that I think is so transformative, right, if you can feel like you've got to handle on that, the confidence it gives you, you're like I just organized all of my paper.
• 12:26
  Speaker 2: I can do a shoe closet, you know it's just, it's fantastic.
• 12:31
  Speaker 1: Well, and if you look at it to like so, one of the things that I was struggling with was how to organize my Cricut area.
• 12:38
  Speaker 1: So I've got a craft area where I make I can.
• 12:41
  Speaker 1: I do t-shirts, I do vinyl for mugs and things like that for a lot of the nonprofits that I work with to do things for their events.
• 12:50
  Speaker 1: I make all of my cards now, Oh, I have them.
• 12:54
  Speaker 1: I have one here.
• 12:55
  Speaker 2: So if you're on the podcast, you might have to check out the YouTube, because that was gorgeous, kendra.
• 13:01
  Speaker 1: Thank you.
• 13:02
  Speaker 1: So I love being able to, you know, create something on demand if I don't have it, and I actually know where everything is now It's not overflowing in some random area.
• 13:14
  Speaker 1: So Ceeley was able to help me identify something for me to purchase that was going to organize things a lot better and fit my needs, because there's not a lot of things that fit 12 by 12 sheets of paper, and that's what you need, minimum for these things.
• 13:29
  Speaker 2: I love that.
• 13:29
  Speaker 2: So we had the practical solution right.
• 13:32
  Speaker 2: We we, we sourced the right drawer that fit in the space, that looked nice aesthetically.
• 13:36
  Speaker 2: But what I love about that, kendra and I don't you know is that that is part of your value creating that, that, the artistic expression, and also supporting charities that you're passionate about.
• 13:52
  Speaker 2: So, so, getting that area organized not only fed your creative soul, it fed your.
• 13:59
  Speaker 2: You know your violin and your autism, your altruism, right.
• 14:02
  Speaker 2: It really fed you on a much deeper level than just getting organized, and I think that that's the.
• 14:08
  Speaker 2: That's why we're doing things right.
• 14:10
  Speaker 2: It's not just because we need to pay our bills obviously we do but it's because we we want to be a good spouse.
• 14:18
  Speaker 2: We don't want our husband saying, oh, if only we could eat on the kitchen table, but all your papers are there, right, you know.
• 14:27
  Speaker 2: That's that's why I think it's really important to kind of identify the why, and so that's a perfect example of of why that worked so well for you And it was such a worthwhile exercise.
• 14:37
  Speaker 1: It was.
• 14:38
  Speaker 1: It was and it's still organized and it's still together And I just made a card yesterday, so it's all good.
• 14:43
  Speaker 1: So one of the things that that we talked about were doom boxes or, in my case, doom drawers.
• 14:52
  Speaker 1: So I have been in my office here in Troy.
• 14:55
  Speaker 1: I moved from a Regis office and then I got my own space And when I moved to this space, like there was a couple of things that just transferred from the drawers there to the drawers here.
• 15:06
  Speaker 1: I didn't go through them.
• 15:08
  Speaker 1: I've been here five years now, so that's a long time Actually it is.
• 15:14
  Speaker 1: It's five years this month that I've been in this space.
• 15:17
  Speaker 1: I haven't gone.
• 15:19
  Speaker 1: I didn't go through that drawer, i just didn't even go through this stuff.
• 15:22
  Speaker 1: It had blanked t-packs that only work in the machine that I no longer have.
• 15:30
  Speaker 1: So it's like okay, well, that's garbage.
• 15:33
  Speaker 1: So I'm very cognizant of trying not to create waste whenever possible, but I just put that off.
• 15:40
  Speaker 1: So talk to me about your experience with Doomboxes and what a Doombox is.
• 15:45
  Speaker 2: Absolutely So.
• 15:46
  Speaker 2: Doom is D-O-O-M and it stands for didn't organize, only moved.
• 15:52
  Speaker 2: So your drawers, your Doom drawers, are a great example of that, and I think this happens so often.
• 16:00
  Speaker 2: I see this especially with people who might have changed a job, right, so it's the last day people have a party.
• 16:09
  Speaker 2: They just have to get that stuff their own personal mementos, mugs, papers, things they just wrote in a box.
• 16:15
  Speaker 2: They get home, they're starting their next job.
• 16:18
  Speaker 2: Yeah, yeah, i'll sort it.
• 16:20
  Speaker 2: And then time passes.
• 16:22
  Speaker 2: So one of the tips I always give for pretty much everything is dated right.
• 16:29
  Speaker 2: I came across.
• 16:30
  Speaker 2: I had an old client because she saw I had done a tip Tuesday about the Doombox and she sent me a picture of hers And it was dated September 2017 and it was like her name to sort And she just was like Celie, what could possibly be in there?
• 16:48
  Speaker 2: And I'm like, okay, now is the time right.
• 16:51
  Speaker 2: And I said to her how long do you think it's going to take you to do it?
• 16:55
  Speaker 2: Because I think this is also something.
• 16:57
  Speaker 2: It's either one of two things We think it's going to take so much longer than it does, or we're horrible time estimators and we think, oh, it's going to only take me 10 minutes and it takes an hour, right?
• 17:10
  Speaker 2: So I said to her how long do you think it's going to take to do that Doombox?
• 17:13
  Speaker 2: And it was a big box for those on the podcast, i'm talking like you could put a comforter in it full of paper and pens and all kinds of stuff.
• 17:22
  Speaker 2: She said I'm giving myself two hours, my kid's going down for a nap, my husband's out of the house.
• 17:27
  Speaker 2: I'm like great.
• 17:29
  Speaker 2: 45 minutes later she texted me and she's like I'm done.
• 17:33
  Speaker 2: And she factored in the time it took her to read through the memory reveal.
• 17:37
  Speaker 2: You like the cards and notes and letters of recommendation that she found?
• 17:41
  Speaker 2: And I said how much do you say?
• 17:42
  Speaker 2: She said just the memorabilia.
• 17:44
  Speaker 2: Everything else had timed out entirely.
• 17:48
  Speaker 2: So I think you found the same thing, right.
• 17:51
  Speaker 2: And then what did you gain So much space?
• 17:55
  Speaker 2: right?
• 17:55
  Speaker 2: She got rid of a giant box.
• 17:57
  Speaker 2: You gained two empty drawers.
• 17:59
  Speaker 2: You were like I don't know what to put in them.
• 18:01
  Speaker 2: Yeah.
• 18:02
  Speaker 2: So I think that that's a reward as well for finally dealing with the Doomboxes.
• 18:10
  Speaker 2: And time and time again, people say it didn't take as long as I thought it would, because so often it has timed out, and that's why people are like oh, i'm worried about the backlog And I teach I'm like you can eventually get to the backlog, but let's dial in with what's coming in, what's on your desk right now, what tasks aren't getting taken care of, projects that you're falling behind on, whether it's personal or business work, whatever it is, we need to keep up.
• 18:43
  Speaker 2: So I never worry about the backlog.
• 18:45
  Speaker 2: People always ask about that.
• 18:46
  Speaker 2: I'm like we'll get to it.
• 18:47
  Speaker 2: We'll get to it And when you do, you're going to have the decision making.
• 18:52
  Speaker 2: You're going to have exercised your decision making muscle So, finally, that you'll be able to zoom through it and no problem.
• 19:00
  Speaker 1: So two things that I like that you shared.
• 19:02
  Speaker 1: So one was getting rid of things that timed out.
• 19:06
  Speaker 1: So one of the things that I found was that I was printing out my Amazon receipts and I was saving them, even, like you know, my business ones, personal ones, didn't matter.
• 19:17
  Speaker 1: I was printing them out and saving them.
• 19:19
  Speaker 1: But then my husband would say, hey, do you remember when we got this?
• 19:23
  Speaker 1: I would go online and search through my Amazon purchases.
• 19:27
  Speaker 1: Of course I don't need that paper, yes, yes.
• 19:30
  Speaker 1: And just thinking about that stuff and how I'm searching for it and how I'm going about it was one of the things that you talked about that opened my eyes to the fact that I don't need paper for paper's sake.
• 19:42
  Speaker 1: So stop printing out everything that I'm emailed.
• 19:45
  Speaker 2: So no, but that's such a great example, kendra, and I'm glad you brought it up.
• 19:49
  Speaker 2: One of the very first questions is how would you most easily rediscover this if you needed to, and is that going to be an electronic way?
• 19:59
  Speaker 2: If it starts off electronically, often I'll say let's leave it electronically, not always.
• 20:06
  Speaker 2: Sometimes, again, i'm a paper person but I'm also organized, so it's a lot easier for me when I go to the doctor and they print off you know what my cholesterol levels, my blood, my weight, my height, all of my vital things.
• 20:22
  Speaker 2: When they print that off and hand it to me, it's so much easier for me to find that in my C Lee medical records folder than go back through the labyrinth of their portal to try to find it.
• 20:37
  Speaker 2: So I always say how are you most easily going to find it?
• 20:41
  Speaker 2: And that was a great example.
• 20:43
  Speaker 2: You went right to your orders, searched, you know, compost bags.
• 20:47
  Speaker 2: Oh, there they are.
• 20:48
  Speaker 2: That's the brand we bought Yep.
• 20:50
  Speaker 2: Let's get some more Yep.
• 20:52
  Speaker 1: Exactly, and then the other thing that you were talking about was that things were timing out, and I think that that's one of the things that's really insightful from you when it comes to memorabilia How long before you look at your memorabilia Oh, great question Because you've got what you call a stewing box where it stews right.
• 21:14
  Speaker 2: Yeah, that's what I teach, i think, because memorabilia is heart-based, not head-based, it's harder to make those decisions And I like to teach that.
• 21:25
  Speaker 2: Let's take our memorabilia.
• 21:26
  Speaker 2: So here's an example right, it's your birthday, you get a bunch of birthday cards, put them on the mantle, you admire them for a couple of weeks Very few people have the self-discipline to take and throw away them right there.
• 21:38
  Speaker 2: So you gather them up and you put them in your stewing spot And it's just simply a document box, someplace that you know where they're not going to get ripped or wet or ruined, and I just let it stew.
• 21:52
  Speaker 2: And, quite honestly, i let it stew till the box is full, which can take, now that you know, i mean probably two or three years sometimes And I just put it all there, put it all there, put it all there, and then usually as a reward, because for me going through memorabilia is a reward.
• 22:13
  Speaker 2: Once I've done it, like a big project, like maybe taxes or something paper-based that I really don't want to do, then I'll reward myself by going through my memorabilia And one enough time has passed You can see that you don't need to save everything, and I always say if you save everything, then nothing's special, right?
• 22:33
  Speaker 2: You want to save the one Valentine that you know where.
• 22:38
  Speaker 2: Your husband, you know, really said something beautiful versus and you know, god forbid.
• 22:44
  Speaker 2: I love my husband.
• 22:46
  Speaker 2: He's been with me for over 30 years, but he sends me a card and it's got a lovely sentiment and he's like love you, sweetie boy.
• 22:52
  Speaker 2: Okay, i know you love me.
• 22:54
  Speaker 2: I don't need to save that one.
• 22:56
  Speaker 2: But the one where he's like oh, this year was really special because we celebrated this way, that's perhaps going to speak to me on a deeper level.
• 23:05
  Speaker 2: I usually say to my clients if I was working at Kynes home or even with my students, you got your box right and you're looking through it and you're going oh, oh, that's the one you keep.
• 23:19
  Speaker 2: You can see, you can feel how different, how you were like oh my God, that's the perfect example.
• 23:28
  Speaker 2: You know, and that's what I like to say.
• 23:31
  Speaker 2: So I like to let things do.
• 23:34
  Speaker 2: You can't make a decision in the moment.
• 23:36
  Speaker 2: It's all going to seem.
• 23:38
  Speaker 2: We just got back from an amazing vacation.
• 23:40
  Speaker 2: I save every scrap of paper, i put it in a box.
• 23:44
  Speaker 2: It's beautifully labeled.
• 23:45
  Speaker 2: I can guarantee you, five years from now, i'll be able to cut that probably in half, if not more.
• 23:53
  Speaker 2: But I already know, like right now, if you said to me the paper napkin from Cafe of Mozart that we went to during a rainstorm in Vienna and there was a queue out the door and we waited, we waited.
• 24:07
  Speaker 2: We got there and the manager was like I've got the right table for you And he put us right in the corner by the window and we sat there for two hours.
• 24:16
  Speaker 2: That's what I'm going to keep.
• 24:18
  Speaker 2: I mean, i keep the program from the Lippenzoller stallions, but that's going to be the special one.
• 24:26
  Speaker 2: So that's how you can tell You have that memory and that's the thing.
• 24:31
  Speaker 2: You have that memory.
• 24:33
  Speaker 2: That piece of paper is going to help spark the memory, but that memory is always going to be with me.
• 24:40
  Speaker 1: So it's fantastic.
• 24:42
  Speaker 1: So talk to me about the paper cleanse.
• 24:46
  Speaker 1: You have a webinar coming up, right.
• 24:48
  Speaker 2: Yeah.
• 24:49
  Speaker 1: And how people go about signing up.
• 24:50
  Speaker 1: Absolutely You're going to remember that this is in 2023.
• 24:55
  Speaker 1: So listen to the dates, because if it's afterwards, you're going to have to look and sign up for her wait list.
• 25:00
  Speaker 2: Yes, so I have a masterclass.
• 25:02
  Speaker 2: I called the proven path to conquer your paper clutter for good, and I think you found that it is a long lasting solution, right?
• 25:09
  Speaker 2: I mean definitely.
• 25:11
  Speaker 2: So this class talks about karma.
• 25:13
  Speaker 2: It talks about some of the reasons why we're in the situation we're in, why some of the methods that they tell us are going to work don't work.
• 25:21
  Speaker 2: And people try these things and like it didn't work, like there's a reason why it didn't work.
• 25:26
  Speaker 2: It's the approach.
• 25:27
  Speaker 2: So I love this masterclass.
• 25:29
  Speaker 2: I've taught it to, at this point, literally thousands of people and I would love for anybody listening to join us.
• 25:35
  Speaker 2: You just go to Cee Lee Colliecom and that's C L, e, c A, w L E Ycom forward slash masterclass And that will take you to the registration.
• 25:49
  Speaker 2: I'm doing it three times in July.
• 25:51
  Speaker 2: I'll probably be doing it again in October of 2023, maybe late September, i haven't decided but it's a great way to get a lot of information.
• 26:00
  Speaker 2: You know I really do teach nearly for an hour.
• 26:04
  Speaker 2: So if you're interested in learning a new way of approaching your paper clutter, i think you'll get a lot of value out of it, i know you enjoyed it right?
• 26:14
  Speaker 1: Oh, definitely, and I think that it's really important for us as entrepreneurs, business professionals, to have a grasp on our paper.
• 26:23
  Speaker 1: We've got client notes everywhere.
• 26:26
  Speaker 1: We've got, you know, lots of different things and different ways that we collect information, and a lot of it has to do with paper.
• 26:34
  Speaker 1: We've got a lot of memorabilia from the different events that we speak at and the different things that we do And oh, this is my first ad, or you know whatever it happens to be, which is great, and you can make the call whether or not you want to save that.
• 26:49
  Speaker 1: But to have a way where your active projects don't get messed up with the crud, as you like to call it, is amazing, amazing.
• 27:01
  Speaker 1: I mean, i still have my post-its.
• 27:03
  Speaker 1: I still have a couple here and there, little things I got to deal with.
• 27:07
  Speaker 1: I've got one here right now that has a phone number on it.
• 27:13
  Speaker 1: I don't know whose phone number it is.
• 27:15
  Speaker 1: We're just going to throw that out.
• 27:17
  Speaker 1: I actually have boxes now.
• 27:18
  Speaker 1: I've got a recycling box and my archive box that sit over here on my desk.
• 27:24
  Speaker 1: Out of the way, i can just deal with things as I get them.
• 27:28
  Speaker 2: I love that.
• 27:30
  Speaker 1: Which is huge, and it has made just such a huge impact on the shape of my office.
• 27:37
  Speaker 2: to be honest with you, Yeah, i think that you touched on that.
• 27:41
  Speaker 2: It's that not only is your environment more attractive, when you walk into your office it's a happy place.
• 27:48
  Speaker 2: You don't look at these piles nagging at you.
• 27:51
  Speaker 2: I find that people are just so much more productive.
• 27:54
  Speaker 2: I just look through survey of the most recent cohort of students and I ask them how much time do you think you're saving?
• 28:03
  Speaker 2: Two separate people said three to four hours a week.
• 28:06
  Speaker 2: That's a significant amount of time because they know when it's time to sit down to work on proposal.
• 28:14
  Speaker 2: They've got that client folder, they know exactly.
• 28:18
  Speaker 2: Then they focus on that.
• 28:20
  Speaker 2: There's no other clutter.
• 28:21
  Speaker 2: They do the project, the task at hand, and then they put it away.
• 28:25
  Speaker 2: It's just a more productive way of being, even when it's hobbies, even for people who are retired.
• 28:32
  Speaker 2: Three or four extra hours a week, what could you do with that?
• 28:36
  Speaker 2: You could join a book club, volunteer, learn a language, all kinds of things taken out.
• 28:43
  Speaker 2: I don't care what you do.
• 28:45
  Speaker 2: I want to give you the gift.
• 28:47
  Speaker 2: Really, you're giving yourself a gift.
• 28:49
  Speaker 2: It's not like I'm in your house doing it for you, but I'm teaching you the skills.
• 28:54
  Speaker 1: Well, they make sense.
• 28:55
  Speaker 1: You adjust them to people's needs when they have questions.
• 29:00
  Speaker 1: I think that the fact that it's adjustable like well, i'm struggling with this.
• 29:04
  Speaker 1: Okay, we'll try this.
• 29:05
  Speaker 1: Here's seven different ways you can keep your active projects.
• 29:09
  Speaker 1: It's all of the different options and the way to put it together.
• 29:14
  Speaker 1: I think that that's what's so important.
• 29:16
  Speaker 1: We'll have a link to Ceeley's Masterclass in the show notes.
• 29:21
  Speaker 1: Be sure to check for that.
• 29:23
  Speaker 1: Be sure to check it out, because we were never trained to deal with paper.
• 29:29
  Speaker 1: The sheer amount of paper that we get, as much as we like to get, the digital bills and Kroger's supposedly not sending out circulators anymore.
• 29:43
  Speaker 1: We're getting less and less coming in, but there's still so much more that's coming in that just from what you print out to review because, again, i love paper.
• 29:59
  Speaker 1: I've been in marketing and basically I used to say my job was to kill trees.
• 30:02
  Speaker 1: But presentations and notes from that meeting with that client and you know, oh well, it's got half my to-do list on it.
• 30:11
  Speaker 1: So how do I handle with that And having all of these things separated into where they need to go, having a place for it, acknowledging that I needed a place for that, because not everything's getting handled the first time it comes across my desk.
• 30:29
  Speaker 1: Just it gave me so much power.
• 30:31
  Speaker 1: I'm so much happier.
• 30:33
  Speaker 1: I've gotten rid of a ton of stuff I mean boxes upon boxes of paper and junk and I recycled.
• 30:44
  Speaker 1: You know little things like that, but again it made a huge difference.
• 30:48
  Speaker 1: And then, who does not love office supplies?
• 30:50
  Speaker 1: If you know me, you know I love office supplies And Cee gave me a whole list of office supplies I could buy And I have all my folders over there.
• 31:01
  Speaker 1: But again, i think it's just there's just so much power when you overtake the paper mass.
• 31:08
  Speaker 1: And again, i still have some papers, i still have some like little things here and there.
• 31:14
  Speaker 1: You know that I don't necessarily need.
• 31:16
  Speaker 1: So you know, knowing it, going through it, just again, i think it makes a huge difference And you know I only recommend things that I know love and use.
• 31:29
  Speaker 1: That is why I asked Cee Lee back on the podcast to talk again about paper and dealing with paper, and I think that her tips are just, they're things that you really truly can't live without.
• 31:45
  Speaker 1: So if you've got a paper problem, i recommend attending her master class.
• 31:52
  Speaker 1: I'll be sharing about it in social.
• 31:53
  Speaker 1: Coming up here I'll also be sharing it, of course, in the show notes with this podcast episode.
• 31:59
  Speaker 1: So if you're looking for tips to deal with your paper mass, this is the webinar and master class and course for you.
• 32:09
  Speaker 1: Thank you so much, cee Lee, for joining me today.
• 32:12
  Speaker 1: I really appreciate you taking time out of your busy schedule to do this.
• 32:17
  Speaker 2: And there's always a pleasure.
• 32:18
  Speaker 2: Thank you for having me.
• 32:20
  Speaker 1: And I think that there's just so much again that people can learn.
• 32:23
  Speaker 1: You know, as entrepreneurs, as we go through marketing, again, it's progress, not perfection.
• 32:29
  Speaker 1: Yup Cee Lee's a big fan of that too, and the more you have under control, the more you know about your projects, the more time you have to work on your business and not just in your business.
• 32:40
  Speaker 1: And so, yes, there were quite a few people from all different walks of life in the cohort that I was in, but again, it made a huge impact, i think, on all of us.
• 32:51
  Speaker 1: How many countries of people have you had through the paper contents?
• 32:55
  Speaker 2: I've been so blessed And that's what's really exciting about it is that I'm able to teach something now to people that I don't just drive to or fly to.
• 33:03
  Speaker 2: I've actually had students on five continents, so it's pretty exciting, it's kind of fun And I do a lot of support.
• 33:12
  Speaker 2: So I do live Q&A sessions and I often do them at 7 pm And the student who lives in Australia would come at 7 am the next day And it would already be tomorrow.
• 33:24
  Speaker 2: So that's always fun.
• 33:26
  Speaker 2: So, yeah, i've been very lucky that I've had students from all over.
• 33:30
  Speaker 2: And it's true, and we do talk, if you have a business kind of how to separate your business from your personal or whatever it is, i think that being able to compartmentalize not just physically but mentally, and that's why I stand by my five different categories of paper because once you know what it is, you know where it goes and what to do with it, and it really takes what can be a complex idea and simplifies it And that's all it's about.
• 34:01
  Speaker 2: So, yeah, definitely.
• 34:04
  Speaker 1: And I mean, I think I took the course back in March.
• 34:07
  Speaker 1: Now, right, It's when I started And I can tell you that again.
• 34:12
  Speaker 1: I mean, it's been almost four months and I do not have a pile of paper.
• 34:16
  Speaker 1: Yeah So the fact that it's lasted this long I mean, the fact that it lasted more than a week is pretty impressive.
• 34:23
  Speaker 1: But it's just.
• 34:24
  Speaker 1: it's something that works And it's something that even you don't even need to think about it anymore.
• 34:29
  Speaker 1: It just sort of automatically processes because it makes so much sense.
• 34:33
  Speaker 2: Yay, that just thrills me to hear that, kendra.
• 34:36
  Speaker 2: And it's true.
• 34:37
  Speaker 2: You get back from a vacation, three weeks worth of mail, things pile up and you just carve out the time and crank it out and there you are, you've got to place everything's out of home.
• 34:48
  Speaker 2: So there's no reason.
• 34:50
  Speaker 2: You know how to make the decisions, so, again, there's no reason why it shouldn't maintain.
• 34:55
  Speaker 2: So, yeah, it makes it so much easier because the maintenance, just like anything.
• 34:59
  Speaker 2: If you work hard to diet or to get fit or learn a language, you have to maintain it.
• 35:06
  Speaker 2: You have to keep at it.
• 35:08
  Speaker 2: You don't have to go as hard as you did in the beginning, but you still need to maintain it.
• 35:13
  Speaker 2: And it's the same thing with paper organization.
• 35:15
  Speaker 2: So I'm happy to hear that your maintenance is almost effortless.
• 35:19
  Speaker 1: Yes, it is.
• 35:20
  Speaker 1: So.
• 35:20
  Speaker 1: thank you again for tuning in.
• 35:22
  Speaker 1: Thank you all for joining us for this bonus episode of Imperfect Marketing.
• 35:26
  Speaker 1: I hope that you learned a lot about paper organizing And, if you want more, i strongly encourage you to attend See Wee's webinar, her master class, and potentially even sign up for the paper cleanse, if that's the right fit for you.
• 35:42
  Speaker 1: I can tell you it was definitely the right thing for me to do.
• 35:45
  Speaker 1: All right well, thank you all.
• 35:47
  Speaker 1: If you learned anything, it'd be awesome if you would rate and subscribe to this podcast.
• 35:52
  Speaker 1: I look forward to seeing you on another episode of Imperfect Marketing.