176: Leveraging Video and Authenticity for B2B Social Media Marketing with Guest Keigan Carthy
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Kendra talks imperfect marketing with digital marketing expert Keigan Carthy. As the founder of Vision Media, Keigan specializes in B2B content, strategy and paid social.
Topics covered in today's conversation include:
- Using social media to showcase authenticity
- Establishing trust and consistency with video
- Letting Facebook's algorithm target your audience
- Tips for connecting with audiences authentically
- Why showing ROI for clients is so important
- and more.
Join Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect…
The skinny
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