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Latest / Decoding the Process

The Storytelling Mistake Almost Everyone Makes (And How to Fix It)

You have heard the advice a thousand times: just tell your story. But what if that advice is the very reason your stories fall flat? This episode reveals the four shifts that turn a self-focused story into one that captivates and persuades any audience. You will learn how to make your listener the hero, add conflict that keeps attention, focus on one clear message, and show instead of tell.

The skinny

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