301: Planning Ahead — the Next Five Years Won’t Look Like the Last
Most ranches plan for the future based on what’s already happened, but agriculture doesn’t work that way. In today's episode, Lauren breaks down why planning forward using backward assumptions creates risk and how to think more intentionally about the next five years. From market cycles to labor, land, and liquidity, this episode challenges producers to build flexibility, reduce risk, and position their operations for what’s ahead, not what’s already happened.
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The skinny
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