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LTM 117: Refurbished, Retail, Reach - How MediaMarktSaturn is reinventing its Marketplace
"E-commerce isn’t complex." A bold statement – especially coming from the Vice President Marketplace at MediaMarktSaturn. But Christian Kollesch means it. In this episode, he explains what’s behind it: the strategic repositioning of the MediaMarktSaturn marketplace, the expansion into new verticals like DIY and Baby & Kids, and the ambitious goal to become Europe’s leading platform for refurbished electronics. He also shares how this transformation is being executed – with hands-on seller support, access to first-party data, and unique services such as Space-as-a-Service. Last but not least…
The skinny
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