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The Dynamics of Campus Retail with Celeste Risimini-Johnson
In the episode In The Club powered by Club Colors, we are in the second part of the interview with Celeste Risimini-Johnson, Chief Merchandise and Operations Officer at Barnes & Noble College. Celeste shares her experiences and reflections on the evolving role of campus stores, moving beyond traditional bookstores to becoming integral parts of the campus community. She highlights the importance of mentorship, customer-focused decision-making, and strategic store layout. Celeste also discusses the balance between innovation and tradition in merchandising, as well as the importance of staying…
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