The Questions CROs Are Asking About RevOps

Rev-n-u Unplugged · Oct 13, 2026 · 21m · transcript

In this episode, James, Dan, and Eric discuss the upcoming season of Rev-n-u Unplugged, focusing on the role of RevOps in organizations. They explore definitions, strategic importance, the impact of AI, forecasting accuracy, and the positioning of RevOps within companies.

Takeaways

RevOps as a strategic engine

Importance of data hygiene

Chapters

00:00 Introduction to RevOps Season

01:26 Defining RevOps

03:54 RevOps: Strategic Operating System vs. CRM Hygiene

07:02 The Role of AI in RevOps

11:39 Forecasting Accuracy in RevOps

14:38 Positioning of RevOps in Organizations

19:14 Why CROs Should…