Your Worked Hard On Your Product. Now Tell People About It.

The Andrew Faris Podcast · Apr 25, 2023 · 14m

Your product didn't just appear out of thin air. It's the result of hundreds of hours of hard work, complete with crucial decisions you made so you could get it just right because you care about serving your customer well and being proud of the product you give them in exchange for their money.

But your customer doesn't know any of that. At least they don't if you don't tell them.

I'm back to discussing creative strategy on this episode, and the idea here is simple but constantly overlooked: learn to tell people about all the decisions that got made to make your product as good as it is.

The…