
4/13/26 #ContentChat: Bridging Content Strategy & Execution with AI
Content strategy often looks great in the deck—but falls apart in execution. In this #ContentChat conversation, host Erika Heald talks with Maliha Khan, founder & CEO of Khanect the Dots and Khancepts Studio, about how to bridge the “messy middle” between strategy and execution and bring AI into the mix without creating generic, soulless content.
You’ll learn how to operationalize content strategy across teams, use AI as a collaborative thinking partner (not a content vending machine), and keep your brand voice consistent from marketing to sales to customer support.
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