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Buying a $2M Agency in 2026: What I’d Check First
In this episode of PPC with YRV Dynamics, I break down a question that a lot of agency owners and buyers are going to be asking in 2026: Is buying a digital marketing agency still a smart investment with AI changing SEO and marketing so quickly?
The agency in question generates roughly $2 million in revenue, with about 85% coming from recurring retainers, serving mostly local SMBs, home service companies, contractors, and real estate businesses. A major concern is that roughly half of the agency's revenue comes from SEO retainers.
I discuss why traditional SEO is changing rather than…
The skinny
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