Latest / Insights & Innovators Podcast from MRII
Research at the Strategy Table with Brett Townsend, Quester
Is Research on the Brink? That’s the title of the new book from Brett Townsend, SVP of Strategy at Quester. Jon Last, President at Sports and Leisure Research Group, talks with Brett about how the industry has changed or needs to change from its academic roots to a discipline that drives business impact.
The skinny
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