90. Why wellness feels so intangible and how to fix it

The Wellness in Hospitality Podcast · Jan 5, 2025 · 27m

Why does wellness feel so intangible to both wellness leaders and boutique hotel owners?

It's a disconnect I see happening more and more as our industry evolves.

For wellness leaders, it's frustrating when owners only focus on numbers.

For hotel owners, it's challenging to justify investments when the returns feel hard to measure.

In today's episode, I'll break down:

→ Why this disconnect exists and what it's really costing you

→ How to measure wellness's full impact through three key dimensions

→ A real case study of a hotel that transformed wellness from intangible to tangible—and tripled…