Page One Now Costs $5 A Night
Vrbo will now sell you the top of its search page for $5 a night. You only pay when the guest books.
Expedia published the full partner guide on 6 August. Worth reading the mechanics carefully, because some of the June coverage described a cost-per-click product. It isn't one.
From Expedia's own documentation:
Pay-per-booked-night, not pay-per-click
No charge for impressions, no charge for clicks
You pay only when a traveller who clicked your ad books
Minimum bid $5 per booked night, no maximum
Auction decided by ad score
You cannot see competitors' bids
Premium placement at the top of Vrbo…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.