Latest / Influencer Confidential / How She Landed a $200,000 Brand Deal + 1.5M Followers FAST [Creator Currency Ep. 13]

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How She Landed a $200,000 Brand Deal + 1.5M Followers FAST [Creator Currency Ep. 13] · Influencer Confidential

• 0:00
  Speaker 1: Welcome back to Influencer Confidential. I am so pumped for
• 0:03
  Speaker 1: today's guest, you guys, not only because she is someone
• 0:06
  Speaker 1: that I have worked with on one on one and
• 0:08
  Speaker 1: in my Inner Circle program. She is a creator that
• 0:11
  Speaker 1: gives it all and goes hard. Sandy and her family
• 0:15
  Speaker 1: are the creators behind trying something new. In this episode,
• 0:18
  Speaker 1: we are going to discuss their two hundred thousand dollars
• 0:21
  Speaker 1: brand deal. Yes you heard that right, They got it
• 0:24
  Speaker 1: in just one brand partnership, how they grew to over
• 0:27
  Speaker 1: two million followers in eighteen months, and everything in between.
• 0:31
  Speaker 1: For the last ten years, Sandy and her family have
• 0:34
  Speaker 1: been inspiring others to live boldly with their unconventional lifestyle
• 0:38
  Speaker 1: and proving that you don't have to wait till retirement
• 0:40
  Speaker 1: to live your dream life. They've partnered with major brands
• 0:43
  Speaker 1: like Disney, PayPal, Betterhealth, CVS, Nascar, and more, and over
• 0:47
  Speaker 1: eighty percent of their income is directly linked to brand partnerships.
• 0:51
  Speaker 1: In this episode, we're going to peel back what it
• 0:53
  Speaker 1: takes to grow that fast and that big, lean into
• 0:57
  Speaker 1: these type of brand deals, and how to get over
• 0:59
  Speaker 1: things like a now paralysis so that you guys can
• 1:02
  Speaker 1: fly in your content. I'm so excited for you guys
• 1:04
  Speaker 1: to tune in. Sandy, welcome to the podcast. I'm so
• 1:07
  Speaker 1: happy that you're here with us.
• 1:08
  Speaker 2: Thank you so much, Nina, I am so pumped to
• 1:10
  Speaker 2: be here.
• 1:11
  Speaker 1: I know, I know before we got on this interview,
• 1:14
  Speaker 1: you guys brore just like we need an actual catchup
• 1:16
  Speaker 1: of life, because that's just how how much I love
• 1:19
  Speaker 1: Sandy and our friendship has grown throughout the years, and
• 1:21
  Speaker 1: it's so great to bring her on and pick her
• 1:22
  Speaker 1: brain and learn from her. One thing, Sandy that really
• 1:25
  Speaker 1: stands out in your growth journey is that you were
• 1:28
  Speaker 1: able to grow two million followers across social platforms in
• 1:31
  Speaker 1: eighteen months. I think when you think about how your
• 1:34
  Speaker 1: life can change in eighteen months, in the big picture,
• 1:37
  Speaker 1: it's not that long. So talk to us about this growth,
• 1:41
  Speaker 1: this boom, because I really kind of want to dig
• 1:44
  Speaker 1: deep into strategy and tips. You know, our audience or
• 1:47
  Speaker 1: content creators, their influencers, they're always curious about growth on
• 1:50
  Speaker 1: social and that's something that you guys have been able
• 1:52
  Speaker 1: to do really well at So share it with us.
• 1:55
  Speaker 3: All right, Well, yeah, that was absolutely crazy. We were actual.
• 1:59
  Speaker 2: We had been posting on you for many.
• 2:00
  Speaker 3: Years because we had our own film production company, so
• 2:03
  Speaker 3: it was natural that we were making videos of our lifestyle,
• 2:05
  Speaker 3: the things that we were doing.
• 2:06
  Speaker 2: With our kids, and so we've been doing that for years.
• 2:08
  Speaker 3: And in twenty twenty two we saw shorts were coming
• 2:12
  Speaker 3: on board. We had friends that were going crazy, growing
• 2:15
  Speaker 3: like bananas, and it was because of shorts. And so
• 2:17
  Speaker 3: one of our friends goes, why are you not posting shorts?
• 2:19
  Speaker 3: And I'm like, ah, we're long form creators, you know,
• 2:22
  Speaker 3: it's not our thing whatnot.
• 2:23
  Speaker 2: I don't even know how to make a short.
• 2:24
  Speaker 3: But I quickly said, we need to test this out,
• 2:26
  Speaker 3: and we started to make shorts of just our lifestyle,
• 2:28
  Speaker 3: little blips here and there, living in the RV, and
• 2:31
  Speaker 3: it started to take off like quickly. The alternative lifestyle
• 2:34
  Speaker 3: people had questions. They wanted to see tours of the RV.
• 2:38
  Speaker 2: And I had no idea.
• 2:39
  Speaker 3: Like, so, for anybody out there that's questioning should I
• 2:42
  Speaker 3: try this, should I try that? Definitely try it because
• 2:44
  Speaker 3: if we didn't, we'd still be sitting back to you know,
• 2:47
  Speaker 3: where we were.
• 2:48
  Speaker 2: With have no idea what the potential was.
• 2:50
  Speaker 3: So yeah, as we started to grow, we really started
• 2:53
  Speaker 3: to check the analytics and see what's working and then
• 2:56
  Speaker 3: really focus on that and do more of that. And
• 2:58
  Speaker 3: I think that strategy really helped us continue to grow.
• 3:01
  Speaker 3: And it's the snowball effect because if we weren't paying
• 3:04
  Speaker 3: attention to what was working and just still posting whatever.
• 3:07
  Speaker 2: I don't know if that would happened, but we really
• 3:09
  Speaker 2: I was. I'm like a stat's nerd.
• 3:11
  Speaker 3: I love looking at the analytics and seeing what's working.
• 3:14
  Speaker 3: And so yeah, it happened like it was about eighteen
• 3:17
  Speaker 3: months or so, and the numbers were insane.
• 3:19
  Speaker 2: And I could not even believe it. And then yeah,
• 3:21
  Speaker 2: everything changes.
• 3:22
  Speaker 1: So I have a question, Really, do you think because
• 3:24
  Speaker 1: you guys were first to act on the When you
• 3:27
  Speaker 1: say shorts, you mean YouTube shorts, correct or do you
• 3:29
  Speaker 1: mean short form video in general, short time in general?
• 3:32
  Speaker 2: Yeah?
• 3:32
  Speaker 1: Okay, so you were resisting transitioning to this type of space,
• 3:36
  Speaker 1: but you were able to act fast.
• 3:38
  Speaker 2: Yeah. Well, so I don't know why.
• 3:40
  Speaker 3: We just you know, even like reels and TikTok was
• 3:43
  Speaker 3: already a thing. We had a TikTok channel and never
• 3:45
  Speaker 3: posted anything on it. And once we started posting, TikTok
• 3:48
  Speaker 3: grew the fastest. And then and actually YouTube shorts as well,
• 3:50
  Speaker 3: and I couldn't believe it. I don't I don't even
• 3:53
  Speaker 3: know what was going on. It was just insane, and
• 3:55
  Speaker 3: so yeah, we acted fast. I mean, actually we were
• 3:57
  Speaker 3: late to the game posting shorts because all of our
• 4:00
  Speaker 3: friends were already like seeing a lot of success in
• 4:02
  Speaker 3: the RB space especially, and once we started to hop on.
• 4:05
  Speaker 2: We saw like, Okay, this is a serious thing.
• 4:07
  Speaker 3: And so I think being able to track your analytics
• 4:10
  Speaker 3: though and seeing what's working really helps you catapult because
• 4:14
  Speaker 3: you clearly see the results.
• 4:16
  Speaker 1: Absolutely. One thing too, that I know that you guys
• 4:19
  Speaker 1: have done when you said, look at something when it
• 4:22
  Speaker 1: does well, do it again. Can you talk to us
• 4:24
  Speaker 1: about that one situation where I believe you know and
• 4:28
  Speaker 1: share with us how much you made just from that
• 4:29
  Speaker 1: bunk fed story that you've shared with me offline before,
• 4:32
  Speaker 1: because I think it's really an exciting one and it
• 4:34
  Speaker 1: shows you know, how you guys were able to leverage
• 4:36
  Speaker 1: something that did well to also monetize off of it.
• 4:38
  Speaker 2: Yeah.
• 4:39
  Speaker 3: So at the time, we were living in a thirty
• 4:42
  Speaker 3: five foot RV and we were renovating the back room.
• 4:44
  Speaker 3: We had three kids sleeping back there, and so we're
• 4:46
  Speaker 3: like let's change it and put triple bunks.
• 4:48
  Speaker 2: And so we made triple bunks. We did it in
• 4:51
  Speaker 2: twenty four hours, made a video about it, and then I.
• 4:53
  Speaker 3: Was just doing videos about the triple bunks and it
• 4:56
  Speaker 3: instantly started going viral on all three platforms, and also.
• 5:00
  Speaker 2: Like what the heck?
• 5:00
  Speaker 3: So I started making multiple videos, different types of videos
• 5:04
  Speaker 3: about the triple bunks, and every single one millions and
• 5:06
  Speaker 3: millions and millions and all three platforms, which is very
• 5:09
  Speaker 3: rare for one video to hit on all three platforms.
• 5:13
  Speaker 3: So I just it was a joke for me, like
• 5:15
  Speaker 3: I just go, let's just make another type of video.
• 5:17
  Speaker 2: What do they love? What do they hate? How do
• 5:18
  Speaker 2: we do it? How do you know? All these different
• 5:20
  Speaker 2: types of videos?
• 5:21
  Speaker 3: So that to me is when you see something work,
• 5:24
  Speaker 3: do so many different like milk it, because obviously your
• 5:27
  Speaker 3: audience loves that type of content. People are intrigued, there's
• 5:30
  Speaker 3: something about it that it's working well. So we've made
• 5:33
  Speaker 3: I don't even know, at least six thousand off of
• 5:35
  Speaker 3: just one short that was probably twenty seconds long, but
• 5:39
  Speaker 3: it's over one hundred million views. Now we've had so
• 5:41
  Speaker 3: many of those videos go crazy viral, and so We've
• 5:45
  Speaker 3: made way more money than that on just those shorts alone.
• 5:47
  Speaker 1: Yeah, it's can't imagine just posting a twenty second video
• 5:51
  Speaker 1: going viral and making six thousand for it. I think
• 5:53
  Speaker 1: that's just really bonkers if you really think about it.
• 5:57
  Speaker 1: But I love what you're saying is basically like, if
• 5:59
  Speaker 1: something does well, all find different ways to reuse it,
• 6:02
  Speaker 1: to redo it, to keep like to kind of leverage
• 6:05
  Speaker 1: the momentum if a video is performing well. Right, Yep, absolutely,
• 6:10
  Speaker 1: that's super interesting. Also regarding growth, I think some of
• 6:13
  Speaker 1: the things me and you have talked about offline is,
• 6:16
  Speaker 1: you know, this analysis paralysis that so many creators face.
• 6:20
  Speaker 1: They just don't they overthink over you know, it takes
• 6:24
  Speaker 1: the joy out of the process. And I think one
• 6:26
  Speaker 1: thing that me and you have really doven deep in
• 6:29
  Speaker 1: your content strategy is that you have actual proof that
• 6:33
  Speaker 1: when you post more, you make more. I remember Jimmy
• 6:36
  Speaker 1: telling me very quickly, Hey, you don't show up to work,
• 6:38
  Speaker 1: You're not getting paid. So for you this mindset of
• 6:41
  Speaker 1: we got to show up. What are some things I
• 6:44
  Speaker 1: guess around this analysis paralysis to kind of get rid
• 6:47
  Speaker 1: of it. That's allowed you to just post as much
• 6:50
  Speaker 1: as you do, because that's one thing that you are
• 6:53
  Speaker 1: your a like you post. You guys go in and
• 6:56
  Speaker 1: you don't hold back. You don't say, oh well I
• 6:58
  Speaker 1: can only post once a day. You're like says who
• 7:01
  Speaker 1: We're doing what we want. So talk to us about
• 7:03
  Speaker 1: how that's helped you also from a growth perspective.
• 7:06
  Speaker 3: Yeah, So as soon as we started creating shorts, I
• 7:09
  Speaker 3: was instantly on all three platforms on YouTube, shorts, Instagram,
• 7:12
  Speaker 3: and TikTok. I know a lot of people have different
• 7:14
  Speaker 3: thoughts about that, like they go all in on one
• 7:16
  Speaker 3: platform or all on Instagram, And for me, I figured
• 7:19
  Speaker 3: and the money actually show is the proof of is
• 7:22
  Speaker 3: why it's so smart to post on all three platforms.
• 7:25
  Speaker 3: So I know it's very easy to get to overthink everything,
• 7:28
  Speaker 3: and I am guilty of that. I'm actually in the
• 7:30
  Speaker 3: little bit of that right now. But I know that
• 7:32
  Speaker 3: when we do post and don't overthink it and literally, like,
• 7:36
  Speaker 3: there's a lot of people that are concerned about their
• 7:38
  Speaker 3: feed looks like and everything has to be aesthetically perfect
• 7:41
  Speaker 3: and this and that, And I realized that people like
• 7:43
  Speaker 3: raw real, especially in my audience, they don't want that,
• 7:47
  Speaker 3: and so that actually works out really good because I
• 7:49
  Speaker 3: can post something and just talking to my audience about whatever,
• 7:53
  Speaker 3: and they connect to it. And so that makes it
• 7:56
  Speaker 3: really easy to post a lot of content.
• 7:57
  Speaker 2: Because I'm not making these highly crafted, highly edited videos.
• 8:01
  Speaker 2: I can post a ton. I have a graph literally
• 8:04
  Speaker 2: that shows.
• 8:05
  Speaker 3: When we were posting seven to nine a day, especially
• 8:08
  Speaker 3: for YouTube.
• 8:09
  Speaker 2: This really was amazing. I could see the graph like
• 8:12
  Speaker 2: the audience wanted it, and so it was. It was working.
• 8:15
  Speaker 3: Like we grew one hundred thousand subscribers in one month
• 8:18
  Speaker 3: because of ramping up how much we were posting, and
• 8:22
  Speaker 3: so I couldn't believe it.
• 8:23
  Speaker 2: It blew my mind.
• 8:24
  Speaker 3: You know a lot of people are like, oh, look
• 8:25
  Speaker 3: at your audience must be like too much, you know,
• 8:28
  Speaker 3: like we don't want to see this much, and you know,
• 8:30
  Speaker 3: first off, then they just don't look.
• 8:31
  Speaker 2: You know, they're just not watching your channel and.
• 8:33
  Speaker 3: Really only what ten percent of your audience sees what
• 8:36
  Speaker 3: you post on the daily anyways, And so for me
• 8:39
  Speaker 3: it worked.
• 8:39
  Speaker 2: I couldn't believe it.
• 8:40
  Speaker 3: And then the posting on all three platforms is huge
• 8:43
  Speaker 3: because we were posting on all three and we would
• 8:46
  Speaker 3: get brand deal you know, reach outs for just TikTok
• 8:50
  Speaker 3: and or just Instagram or now YouTube shorts is coming
• 8:53
  Speaker 3: on where people actually want to pay for that as.
• 8:55
  Speaker 2: Well, And so I think about it all the time.
• 8:57
  Speaker 3: I'm like, if you put all your eggs in one
• 8:59
  Speaker 3: basket in Instagram, I would have never gotten any of
• 9:01
  Speaker 3: those TikTok deals, which in that first year was a
• 9:04
  Speaker 3: huge six figures easily just from that one platform that
• 9:07
  Speaker 3: I had only started posting nine months to a year prior.
• 9:12
  Speaker 1: So what I feel like one of your magic touches
• 9:14
  Speaker 1: is speed. Like you are fast. You guys are fast.
• 9:18
  Speaker 1: You don't overthink, you don't over edit, you just post.
• 9:22
  Speaker 1: Like you said you were posting out one point seven
• 9:24
  Speaker 1: times a day, and you saw the results of the
• 9:29
  Speaker 1: fruit of that labor and the content. I've always kind
• 9:31
  Speaker 1: of said sometimes it almost feels like stories, Like it's
• 9:34
  Speaker 1: not like these seven posts are highly edited posts, like
• 9:37
  Speaker 1: some of them just feel like you're just talking to
• 9:38
  Speaker 1: the camera moving. You know, you've always talked about the
• 9:41
  Speaker 1: importance of the hook being magnetic, right, so talk to
• 9:44
  Speaker 1: us a little bit about that as well. Like you
• 9:46
  Speaker 1: from the filming perspective, like you guys are great at storytelling.
• 9:50
  Speaker 1: You guys are great at also just keeping the viewer engaged,
• 9:53
  Speaker 1: but you're also fast and you don't overthink, which I
• 9:56
  Speaker 1: think so many of us do, and then it never
• 9:58
  Speaker 1: goes up. I always say drafts are is where content
• 10:01
  Speaker 1: goes to die because people just keep it in the drafts,
• 10:03
  Speaker 1: but you just get it out.
• 10:05
  Speaker 2: That is the truth.
• 10:06
  Speaker 3: Because I look through our drafts, I go, oh, totally
• 10:07
  Speaker 3: forgot about that, Like I will never go back to that. Yes,
• 10:10
  Speaker 3: you know, and people have said that before. Our content
• 10:13
  Speaker 3: could almost be like, oh I would put that up
• 10:14
  Speaker 3: as a story, and I'm like, why put that up
• 10:16
  Speaker 3: as a story when people can relate to it? In
• 10:19
  Speaker 3: twenty four hours it's gone. And when I put up
• 10:21
  Speaker 3: as a real whatever.
• 10:23
  Speaker 2: Short, it performs. And so I love that.
• 10:26
  Speaker 3: It's I think it's just clarity as to what your
• 10:29
  Speaker 3: audience is into and when you're talking to them. And
• 10:31
  Speaker 3: we do a lot of funny stuff as well, like
• 10:33
  Speaker 3: mother daughter dances or some funny you know, memes or whatever,
• 10:37
  Speaker 3: and so those are super easy. You're just doing a
• 10:39
  Speaker 3: voice over to whatever the sound. The trending audio is.
• 10:42
  Speaker 3: My thing is keep it simple, stupid is like yes method, Yes,
• 10:45
  Speaker 3: I absolutely live by that.
• 10:48
  Speaker 1: Let's talk about the kiss method and how that's related
• 10:51
  Speaker 1: to your insane growth. Please talk to us about the
• 10:54
  Speaker 1: kiss method.
• 10:55
  Speaker 3: Yes, you know, it's just it's that old fashioned way
• 10:58
  Speaker 3: of thinking, like don't overthink it, keep it simple. I'm like, Okay,
• 11:01
  Speaker 3: I got an idea, let's shoot it, and let's shoot
• 11:03
  Speaker 3: it and post it. And so it goes from literally
• 11:06
  Speaker 3: filming too. I put it right up on all three platforms.
• 11:09
  Speaker 3: And so with that way of thinking, I don't I
• 11:12
  Speaker 3: don't want to take a long time. I don't want
• 11:14
  Speaker 3: to post once a day or once a week or no.
• 11:17
  Speaker 3: Everybody's got different channels, right, and so.
• 11:19
  Speaker 2: Ours is more.
• 11:20
  Speaker 3: It's very light, it's positive, it's fun, and so we
• 11:23
  Speaker 3: can do that because that's the vibe of our channel,
• 11:26
  Speaker 3: you know, and I love that. It's just always been
• 11:28
  Speaker 3: that because I do have that freedom to be able
• 11:30
  Speaker 3: to post something just like I don't have to edit it.
• 11:33
  Speaker 2: I don't have to do anything.
• 11:34
  Speaker 3: It's just it's just fun, like, hey guys, we're here
• 11:36
  Speaker 3: and wherever, you know.
• 11:38
  Speaker 2: And that's what our channel is.
• 11:40
  Speaker 3: And so it's so easy to post, Like people like
• 11:42
  Speaker 3: how do you do it? And I'm like, I just
• 11:43
  Speaker 3: keep it very simple. I don't overthink it. I keep
• 11:46
  Speaker 3: it simple. I'm talking to the audience showing where we
• 11:48
  Speaker 3: are whatever and that, and then it's possible.
• 11:50
  Speaker 1: And that's what people love. And I think again, the
• 11:52
  Speaker 1: overthinking is something so many of us have dealt with,
• 11:56
  Speaker 1: and I love that you guys are fast, you know.
• 11:57
  Speaker 1: I've had creators come on this podcast and be like,
• 11:59
  Speaker 1: I like to batch, Like I like to film once
• 12:02
  Speaker 1: a month or whatever. Everyone has a different style, but
• 12:05
  Speaker 1: I feel like for you guys, it's been always a
• 12:07
  Speaker 1: game of quantity and speed and having those two like
• 12:10
  Speaker 1: mixed together, you never know what's gonna take off. Like
• 12:13
  Speaker 1: the Bunk Bad video that was twenty seconds. Yes, right,
• 12:17
  Speaker 1: you could overthink or plan, but at the end of
• 12:20
  Speaker 1: the day, it's just kind of that consistency and that
• 12:23
  Speaker 1: showing up, you know.
• 12:24
  Speaker 3: Yeah, No, I love the idea of batch shooting as well.
• 12:27
  Speaker 3: So there's certain things that I do want to bat shoot,
• 12:30
  Speaker 3: Like we just went on that five week trip to
• 12:32
  Speaker 3: Southeast Asia. There's a lot of content where I'm like,
• 12:35
  Speaker 3: top things we learned, top travel hacks, top.
• 12:37
  Speaker 2: Mistakes, you know, like so all that kind of stuff.
• 12:40
  Speaker 2: Those I would love to bat shoot.
• 12:41
  Speaker 3: But in between those, it's so easy to just do
• 12:44
  Speaker 3: those straight shots, and Jimmy calls me the one take
• 12:47
  Speaker 3: wonder because we could do a one straight shot boom
• 12:50
  Speaker 3: and then if that does really well, then I'm like,
• 12:52
  Speaker 3: that seriously was ten seconds, you know, So I recommend
• 12:55
  Speaker 3: people trying that. I don't know Whateverbo's he says, but
• 12:59
  Speaker 3: just try it. You know, it's worth it. It's worth
• 13:01
  Speaker 3: taking a shot.
• 13:02
  Speaker 1: One thing you told me too when we were talking
• 13:04
  Speaker 1: about voiceovers, You're like, no one wants to hear a voiceover.
• 13:07
  Speaker 1: That's like you're like, guys, ramp it up, you know,
• 13:12
  Speaker 1: let people feel your energy. And even just doing this
• 13:14
  Speaker 1: interview with you, I can feel your energy. So talk
• 13:16
  Speaker 1: to us about how energy through the content. How you
• 13:20
  Speaker 1: know you can't be sad on your voiceovers or low
• 13:22
  Speaker 1: like extroverted or introverted. It has nothing to do with that.
• 13:25
  Speaker 1: This is an energy game. Social media is like a
• 13:27
  Speaker 1: magnetic space, so talk to us about how that has
• 13:29
  Speaker 1: also helped support this wave of growth.
• 13:32
  Speaker 2: So I think, so this is the deal.
• 13:34
  Speaker 3: If I'm doing a voiceover, I'm standing up, I'm walking around,
• 13:37
  Speaker 3: I'm hyped up. You know, I never want to listen
• 13:40
  Speaker 3: to someone if they look like they don't even want
• 13:41
  Speaker 3: to be talking about whatever they're talking about in their voiceover.
• 13:44
  Speaker 3: And so I feel like, if someone's going to be
• 13:46
  Speaker 3: listening to my video, I want to make sure I'm
• 13:48
  Speaker 3: giving it to them, I'm getting them pumped up or whatever.
• 13:51
  Speaker 3: And so that's always been my thing. And I'm a
• 13:54
  Speaker 3: big energy person anyways.
• 13:55
  Speaker 2: I love energy. I love being around good vibes.
• 13:58
  Speaker 3: I love spreading good vibes, and so I think that
• 14:00
  Speaker 3: just comes through in the work we do, and you know,
• 14:03
  Speaker 3: our videos and stuff. But I highly recommend anybody that's
• 14:06
  Speaker 3: doing voiceovers you think about it. Do I want to
• 14:08
  Speaker 3: listen to somebody that sounds like they don't even want
• 14:10
  Speaker 3: to be there, right, And so aunt bet up a
• 14:13
  Speaker 3: little bit because you may think that you're overdoing it,
• 14:15
  Speaker 3: but I guarantee you that it's not going to be
• 14:18
  Speaker 3: received that way.
• 14:19
  Speaker 2: People comments all the time. God, I love your energy.
• 14:22
  Speaker 2: I love that. I love this, and.
• 14:24
  Speaker 3: To me, that's just so heartwarming because you're like, you
• 14:26
  Speaker 3: brightened up my day. And so if I can be
• 14:28
  Speaker 3: a part of doing anything like that out into the world,
• 14:31
  Speaker 3: I'm like, let's go, let's love it.
• 14:33
  Speaker 1: I love that. So this is awesome. So this growth
• 14:35
  Speaker 1: has obviously led to you guys doing this full time.
• 14:39
  Speaker 1: This is your full bread and butter. And I want
• 14:41
  Speaker 1: to talk a little bit about monetization because obviously the
• 14:45
  Speaker 1: creators here listening in are all trying to either work
• 14:48
  Speaker 1: with brands or do this full time or make, you know,
• 14:52
  Speaker 1: make their content creation and influence a full time business.
• 14:55
  Speaker 1: Talk to us about brand deals, Talk to us about
• 14:59
  Speaker 1: the shift in brand deals. How this has helped you.
• 15:03
  Speaker 1: Any tips that you have for creators listening in.
• 15:05
  Speaker 3: Yes, so this has been our full time income for
• 15:08
  Speaker 3: about two years now.
• 15:09
  Speaker 2: I absolutely love it.
• 15:10
  Speaker 3: I think we pinch ourselves all the time that this
• 15:13
  Speaker 3: is what we get to do. We had our own
• 15:14
  Speaker 3: film production company for many years, and.
• 15:16
  Speaker 2: You know, you're always working for somebody, You're always under
• 15:19
  Speaker 2: somebody else's, you know, whatever they want.
• 15:22
  Speaker 3: I love that we get to do this and we
• 15:24
  Speaker 3: put whatever whatever content we want to put out.
• 15:26
  Speaker 2: That's how we make money. And the brands love it,
• 15:29
  Speaker 2: you know.
• 15:29
  Speaker 3: So the thing it happens when you start to grow,
• 15:31
  Speaker 3: the emails start coming in. It's just a guarantee, right,
• 15:34
  Speaker 3: And so as the brands start coming in, you know,
• 15:37
  Speaker 3: the prices just start increasing increasing. The more you grow,
• 15:40
  Speaker 3: the more money you make, and for us, We've seen
• 15:42
  Speaker 3: a huge increase just this year alone as to what
• 15:45
  Speaker 3: brands are paying, brands are willing to pay, and so
• 15:49
  Speaker 3: it's it's insane.
• 15:50
  Speaker 2: It's insane.
• 15:50
  Speaker 1: Yeah, talk to us about that one big partnership that
• 15:54
  Speaker 1: just rocked your world and showed you what the other
• 15:57
  Speaker 1: side looked like.
• 15:58
  Speaker 3: Yeah, so that was actually about a year into our
• 16:01
  Speaker 3: growth and we got a two hundred thousand dollars brand
• 16:04
  Speaker 3: deal that we couldn't believe.
• 16:06
  Speaker 2: It was like, what the heck?
• 16:08
  Speaker 3: And so that opened my eyes like, Okay, this is
• 16:12
  Speaker 3: real when people because you know, I honestly I used
• 16:15
  Speaker 3: to talk to creators and they'd be like, oh, I
• 16:16
  Speaker 3: made this month.
• 16:17
  Speaker 2: This much this month or that much last month, and
• 16:19
  Speaker 2: I'm like, I don't know. I'm calling bs like can
• 16:22
  Speaker 2: you really make that month for a month And I
• 16:24
  Speaker 2: don't know. I was like I just doubted it. I'm like,
• 16:26
  Speaker 2: you're just lying.
• 16:27
  Speaker 3: And then once it starts happening, you're like WHOA, Like
• 16:31
  Speaker 3: this is a this is no joke.
• 16:32
  Speaker 2: Like you can make more than doctors.
• 16:34
  Speaker 3: More than lawyers, you know, And so doing what I
• 16:37
  Speaker 3: consider just fun.
• 16:38
  Speaker 2: I would do this anyways. I have still love making videos.
• 16:40
  Speaker 2: It's fun.
• 16:41
  Speaker 1: It's like you're cause you guys have that film background anyways, right,
• 16:44
  Speaker 1: and this is something so natural for you guys. I'm
• 16:46
  Speaker 1: going to talk about your background and how you guys
• 16:48
  Speaker 1: got here in a bit, but I wanted to keep
• 16:50
  Speaker 1: talking a little bit more about the brand side stuff.
• 16:53
  Speaker 1: So when you guys started to really start pitching, you know,
• 16:57
  Speaker 1: I know, that's how we met. So just for as
• 16:59
  Speaker 1: a FYI, guys like Sandy and Jimmy, I met them
• 17:01
  Speaker 1: because they have our pitching program and I got to
• 17:04
  Speaker 1: mentor them and work with them on one on ones.
• 17:07
  Speaker 1: And I've seen you guys like evolve, and I remember
• 17:09
  Speaker 1: this moment that we had. I don't know if you
• 17:11
  Speaker 1: guys remember it, but it was very much like when
• 17:13
  Speaker 1: will it be our turn? And I talked about this
• 17:15
  Speaker 1: with Olga too, and I've talked about this with everyone.
• 17:17
  Speaker 1: There's always this space right before you kind of like
• 17:20
  Speaker 1: get that really big partnership that you're just like when,
• 17:22
  Speaker 1: what were some things you know that helped you that
• 17:25
  Speaker 1: helped you? You know, I know you've talked to us
• 17:27
  Speaker 1: a lot about like media kits and proposals and taking
• 17:30
  Speaker 1: this as a business, But what would you say are
• 17:32
  Speaker 1: some things that have helped you get to the other side,
• 17:34
  Speaker 1: especially when you maybe felt like giving up.
• 17:36
  Speaker 2: You know, the biggest thing is, we know this is
• 17:38
  Speaker 2: a marathon. It's not a sprint.
• 17:39
  Speaker 3: And so even with our growth, like we were doing
• 17:41
  Speaker 3: it for years before it took golf and with the
• 17:44
  Speaker 3: brand deals, I mean, you just have to stay consistent.
• 17:47
  Speaker 3: You know, you just have to stay consistent, keep leveling
• 17:50
  Speaker 3: up your game what you're doing, try to get better
• 17:53
  Speaker 3: every day, and then it starts to work. It literally
• 17:56
  Speaker 3: will start to work. And so you have to believe
• 17:58
  Speaker 3: in yourself.
• 17:58
  Speaker 2: You have to have that attitude of like I'm gonna
• 18:00
  Speaker 2: make it, fake it till you make it, whatever you
• 18:02
  Speaker 2: have to do.
• 18:03
  Speaker 3: But if you have the vision you're manifesting, I'm all
• 18:06
  Speaker 3: about that a leve level, love it and sure enough,
• 18:09
  Speaker 3: like if you just don't stop, it will happen.
• 18:12
  Speaker 2: Yeah, it'll happen.
• 18:13
  Speaker 1: And also investing in yourselves too, because you guys, you know,
• 18:17
  Speaker 1: are constantly investing in your growth and your mindset and
• 18:21
  Speaker 1: and you know obviously our program and in working together,
• 18:25
  Speaker 1: like you don't have this mentality of wait, but you
• 18:28
  Speaker 1: guys go. And also you know, invest in yourselves as
• 18:30
  Speaker 1: business owners. So do I. You know, I also I'm
• 18:33
  Speaker 1: doing that all the time. So I think that's also
• 18:34
  Speaker 1: important for listeners to know.
• 18:37
  Speaker 2: I think you have to it's a business, you know,
• 18:40
  Speaker 2: like this is not a hobby, it's a business. And
• 18:43
  Speaker 2: I think in any business, you have to invest in
• 18:45
  Speaker 2: the business and whether it's education, like we just went.
• 18:49
  Speaker 2: So a little side note is.
• 18:50
  Speaker 3: We were primarily like an RV lifestyle channel and now
• 18:55
  Speaker 3: we're traveling worldwide, and so we invested in ourselves in
• 18:58
  Speaker 3: these last couple of trips where all of it wasn't
• 19:00
  Speaker 3: brand deals at all. It was like a couple of
• 19:02
  Speaker 3: different things here and there, But we invested in doing
• 19:05
  Speaker 3: this trip.
• 19:05
  Speaker 2: So we have the content to now put on our
• 19:08
  Speaker 2: channel as worldwide travel creators. So that's something that we're
• 19:12
  Speaker 2: doing right now.
• 19:13
  Speaker 3: And so you have to invest in yourself and education
• 19:16
  Speaker 3: is probably one of the most important things because if
• 19:18
  Speaker 3: you have the tools right now, you can utilize them
• 19:22
  Speaker 3: to get your stuff in order as quickly as possible.
• 19:24
  Speaker 1: Yeah, and go faster, Like why sit and wait when
• 19:27
  Speaker 1: you guys can just like zoom.
• 19:28
  Speaker 3: Collapse the timeline. I'm all about collapsing the timeline. I
• 19:31
  Speaker 3: don't want to take forever. I mean, I know this
• 19:34
  Speaker 3: is a marathon. There's also things you can facilitate right
• 19:37
  Speaker 3: now to help that grow much quicker.
• 19:39
  Speaker 1: I agree fully. In terms of brand deals, I know
• 19:42
  Speaker 1: you've mentioned before at least offline, like you guys in
• 19:45
  Speaker 1: terms of like building your rates, like going up and
• 19:48
  Speaker 1: up and up and up. But what advice would you
• 19:50
  Speaker 1: give to creators who are scared to ask for money
• 19:52
  Speaker 1: or they don't feel big enough yet, they're still kind
• 19:55
  Speaker 1: of with that imposter syndrome. Why should I charge? I'll
• 19:58
  Speaker 1: just take this for free. Any advice for those creators
• 20:00
  Speaker 1: listening in.
• 20:01
  Speaker 3: Yes, I think we all have to realize our effort
• 20:04
  Speaker 3: is worth money.
• 20:05
  Speaker 2: The filming, the scripting, the editing.
• 20:09
  Speaker 3: There's work involved there, and if these brands were to
• 20:12
  Speaker 3: actually pay for that content, they would be paying thousands
• 20:15
  Speaker 3: of dollars, and so we have to realize we are
• 20:18
  Speaker 3: worth it.
• 20:18
  Speaker 2: I remember years and ago we had.
• 20:20
  Speaker 3: Sixteen thousand on Instagram and I was like, I can't
• 20:23
  Speaker 3: charge anything for sixteen thousand, Like look at all these
• 20:25
  Speaker 3: big creators.
• 20:25
  Speaker 2: You know, I can't compare to that.
• 20:27
  Speaker 3: And I didn't reach out to anything because I thought
• 20:30
  Speaker 3: sixteen was worth nothing. And you know, fast forward now
• 20:33
  Speaker 3: where people with a thousand followers are making amazing money,
• 20:37
  Speaker 3: and so I think we all just have to believe
• 20:39
  Speaker 3: in ourselves more and we are worth it and you
• 20:43
  Speaker 3: got to shoot your shot, like you have to go
• 20:45
  Speaker 3: for it and they know. I think the biggest thing
• 20:47
  Speaker 3: is if more people asked and let the brands know,
• 20:51
  Speaker 3: like this is a norm that we deserve to be
• 20:54
  Speaker 3: paid and not just gifted whatever the product is. I mean,
• 20:57
  Speaker 3: we get emails, now can I give you my twenty
• 20:59
  Speaker 3: dollars gift? And you make a reel about it and
• 21:02
  Speaker 3: I'm like, thanks, but no thanks, You're.
• 21:04
  Speaker 2: Like, my time has val followers. I'm like, I can't
• 21:08
  Speaker 2: even It's funny that you.
• 21:10
  Speaker 1: Know totally that they would even expect that. But then
• 21:12
  Speaker 1: to think about it, like if you have budget to
• 21:13
  Speaker 1: run ads, why wouldn't you have budget to reach my people,
• 21:16
  Speaker 1: you know and in my audience. Right, So, especially when
• 21:19
  Speaker 1: I see brands that are like actively running ads, you know,
• 21:23
  Speaker 1: it's a very different story. When do you know when
• 21:27
  Speaker 1: to walk away? Like when do you know what a
• 21:29
  Speaker 1: brand deal like when this is just not a good
• 21:31
  Speaker 1: fit for you.
• 21:32
  Speaker 3: Well, if obviously if the price is just too low,
• 21:35
  Speaker 3: if they it almost feels like they're just don't respect
• 21:38
  Speaker 3: us as creators.
• 21:39
  Speaker 2: Where how about this?
• 21:40
  Speaker 3: And actually, can we meet somewhere around here because this
• 21:44
  Speaker 3: is what our normal rates are And if.
• 21:46
  Speaker 2: They're not willing to, I just politely thank you.
• 21:49
  Speaker 3: Maybe sometime in the future, if you know, there's a
• 21:52
  Speaker 3: different situation with the budgets, we'd love to work with you.
• 21:56
  Speaker 2: So you have to stick to your guns, is what
• 21:58
  Speaker 2: I feel.
• 21:58
  Speaker 3: Is you have like unless it's a product that I
• 22:01
  Speaker 3: love and I think maybe there's a potential for a
• 22:04
  Speaker 3: future partnership.
• 22:05
  Speaker 2: Then maybe if there's wiggle room there. But I think
• 22:08
  Speaker 2: overall we have to value our work, our time, our effort,
• 22:12
  Speaker 2: and no, when when is time to walk away? Agreed?
• 22:15
  Speaker 1: Because you can't be saying yes to everything? And would
• 22:18
  Speaker 1: you say that brand Deals is like the majority of
• 22:20
  Speaker 1: your guys' income at the moment, like from a percentage standpoint.
• 22:24
  Speaker 2: Yep, yes, it's about about eighty percent.
• 22:27
  Speaker 1: Wow, that's crazy because that's just to think that this
• 22:31
  Speaker 1: world didn't exist, Like I don't know, I know, like
• 22:33
  Speaker 1: you said, and a few years ago, right, it's just crazy,
• 22:36
  Speaker 1: like two.
• 22:36
  Speaker 3: Two and a half years ago, this was not at
• 22:38
  Speaker 3: all like a dollar of our income, you know, Yeah,
• 22:41
  Speaker 3: it shows you how quickly things can change.
• 22:43
  Speaker 1: Absolutely. So let's talk about one other element of success
• 22:47
  Speaker 1: that I think is really important is not really having
• 22:50
  Speaker 1: a plan B. It's kind of going all in. You
• 22:53
  Speaker 1: hear about people who are successful and they just really
• 22:56
  Speaker 1: have this all in mentality. So let's start from kind
• 22:59
  Speaker 1: of how you guys got into this world, because I'll
• 23:02
  Speaker 1: never forget Jimmy telling me, you know, he had this job,
• 23:05
  Speaker 1: you had this job, and he tatted his knuckles basically,
• 23:08
  Speaker 1: so he was like, I never want a desk job again.
• 23:10
  Speaker 1: You know you too, you know, and you're like, we're
• 23:13
  Speaker 1: not going back. And this not going back, I think
• 23:16
  Speaker 1: is this driver of success. Absolutely So talk to us
• 23:20
  Speaker 1: about like the early stages when you guys kind of
• 23:23
  Speaker 1: got into this industry. A lot of people listening in
• 23:27
  Speaker 1: may not even know about your origin story about you guys,
• 23:29
  Speaker 1: you know, your background in film, or how you just
• 23:32
  Speaker 1: took your kids out of school and moved into an RV. Like,
• 23:34
  Speaker 1: so walk us through this, like, do what it takes.
• 23:37
  Speaker 1: Mentality as a big driver of success absolutely so.
• 23:40
  Speaker 3: Yeah, So about ten years ago, Jimmy and I sold
• 23:42
  Speaker 3: it all, moved into an RV full time, and at
• 23:45
  Speaker 3: the time, we had a film production company based out
• 23:47
  Speaker 3: of Vegas and that's primarily where we lived. We would
• 23:49
  Speaker 3: travel around doing film jobs, but that was our home
• 23:52
  Speaker 3: base and then we did that for many years. And
• 23:55
  Speaker 3: so with that we would post, we would go on
• 23:57
  Speaker 3: travels and do stuff, and we'd put it on YouTube,
• 23:59
  Speaker 3: just YouTube, and we put some pictures on Instagram, and
• 24:02
  Speaker 3: that was basically the extent of our social media. Fast
• 24:05
  Speaker 3: forward to covid, our film business pretty much got shut down,
• 24:09
  Speaker 3: just like everything in the world, and we pivoted and
• 24:11
  Speaker 3: started to create a course teaching people how to make videos,
• 24:14
  Speaker 3: and people were asking us questions all the time, so
• 24:16
  Speaker 3: we're like, air, let's make a course and then we
• 24:18
  Speaker 3: did that for about a year and a half or so,
• 24:19
  Speaker 3: and that's when we started to post on social media,
• 24:22
  Speaker 3: and then the social media really started to pick up,
• 24:25
  Speaker 3: and then we just kind of put the course on
• 24:27
  Speaker 3: the back burner. Film business we never really even did
• 24:30
  Speaker 3: anything else with just because show to shut it down
• 24:32
  Speaker 3: and just focused one hundred percent on social media, and
• 24:35
  Speaker 3: it was just an easy transformation into one.
• 24:39
  Speaker 2: To the other.
• 24:39
  Speaker 3: But it's funny because we had a film business and
• 24:42
  Speaker 3: so we knew a lot about making videos, but we
• 24:44
  Speaker 3: had to almost like unlearn all of our professional filmmaking
• 24:48
  Speaker 3: to make these shorts and whatnot.
• 24:50
  Speaker 2: Because as soon as you feel.
• 24:52
  Speaker 3: Like you're being given a professional video, you're like you
• 24:56
  Speaker 3: can relate more to the raw and the real. So
• 24:58
  Speaker 3: I know, Jimmy had a heart I'm with editing because
• 25:01
  Speaker 3: he's so used to that making it flashy in this
• 25:04
  Speaker 3: and that, and it doesn't it doesn't resonate with people anymore.
• 25:08
  Speaker 2: You know. There was like the Sam Colders who made these.
• 25:10
  Speaker 3: Amazing cinematic videos and they were just gorgeous eye candy.
• 25:14
  Speaker 3: And now it's not even a thing, you know, it's
• 25:16
  Speaker 3: more like we're running around and we're doing this, and
• 25:19
  Speaker 3: it's more like in the moment, people want to feel
• 25:22
  Speaker 3: the energy and just super raw and which is which
• 25:25
  Speaker 3: is great for everybody because you don't have to have
• 25:28
  Speaker 3: any film background, you don't have to have any sperience.
• 25:30
  Speaker 2: You have a phone, you're good to go.
• 25:32
  Speaker 3: You have you know, some sort of energy personality like
• 25:36
  Speaker 3: message whatever it is, pick up that camera and you
• 25:38
  Speaker 3: can now have a social media channel, which is I
• 25:40
  Speaker 3: think amazing because now everybody could be in the game
• 25:42
  Speaker 3: and everybody could have a shot at doing this, you know,
• 25:45
  Speaker 3: which I think is so cool.
• 25:47
  Speaker 1: Yeah, and I love what you're saying too about like
• 25:49
  Speaker 1: this idea that there's not the right time to go
• 25:51
  Speaker 1: all in, Like it's a decision, right, And I think
• 25:54
  Speaker 1: there's people that are waiting for permission, you know. Oh
• 25:59
  Speaker 1: if I hit the subscriber thing, I can do that.
• 26:02
  Speaker 1: I think you guys mentioned me like you could. You're like,
• 26:04
  Speaker 1: we could always go back to our life, Like we
• 26:06
  Speaker 1: could always just go back get just jobs, like go sit,
• 26:09
  Speaker 1: go back to our home. But let's just try it.
• 26:11
  Speaker 1: Like you guys were like, let's just try this new
• 26:14
  Speaker 1: life alternative.
• 26:15
  Speaker 3: Right.
• 26:16
  Speaker 1: You took your kids out of conventional school, you did
• 26:19
  Speaker 1: the homeschool route, Like these are big life changes that
• 26:22
  Speaker 1: a lot of us are scared to do, even if
• 26:24
  Speaker 1: we dream about doing it, you know.
• 26:26
  Speaker 3: I know so honestly, we get messages all the time
• 26:29
  Speaker 3: for years now where.
• 26:31
  Speaker 2: People tell us because of you guys.
• 26:33
  Speaker 3: We even meet them, like we run into people and
• 26:35
  Speaker 3: they go because of you guys. We sold it all
• 26:38
  Speaker 3: and we now either travel the world full time or
• 26:40
  Speaker 3: live in an RV full time. And I'm like, that's
• 26:42
  Speaker 3: crazy to think you could have that sort of impact
• 26:44
  Speaker 3: on somebody on their entire life, you know. And that's
• 26:47
  Speaker 3: another thing that I think is amazing with social media
• 26:49
  Speaker 3: is you never know the ripple effect of what your
• 26:53
  Speaker 3: videos can do for somebody else.
• 26:55
  Speaker 2: And to me, that is just mind blowing, like wow.
• 26:58
  Speaker 2: But yeah, we did.
• 26:59
  Speaker 3: Make some rehear it changes, pulling our kids out of school,
• 27:02
  Speaker 3: you know, selling everything we owned, have a five x
• 27:04
  Speaker 3: ten storage unit in Vegas still with stuff obviously we
• 27:07
  Speaker 3: don't need because we haven't seen it in years.
• 27:08
  Speaker 2: And then yeah, went all in. So this is a
• 27:11
  Speaker 2: this is a huge way that we live by is
• 27:14
  Speaker 2: burn the boats, burn the ships, and so there is
• 27:17
  Speaker 2: no plan be We.
• 27:17
  Speaker 3: Don't have any backup anything. We are all in. And
• 27:21
  Speaker 3: that happened that that mindset shift actually happened in twenty
• 27:24
  Speaker 3: twenty two when we got our first retainer offer and
• 27:27
  Speaker 3: we were like, wait a minute, like some and we're
• 27:30
  Speaker 3: our channels were not not big at all. This is
• 27:32
  Speaker 3: before we this is in the very beginning where we
• 27:34
  Speaker 3: just started posting a few shorts and with this retainer
• 27:37
  Speaker 3: came in and I go, Jimmy, someone's offering us a
• 27:39
  Speaker 3: retainer for I think it was like three or six
• 27:41
  Speaker 3: months one thousand dollars a month. It was, you know,
• 27:44
  Speaker 3: and I just went, that's pretty cool. Like I don't
• 27:48
  Speaker 3: know why it was so dump to all of it.
• 27:49
  Speaker 3: You know, it's like, oh, they want to use us,
• 27:52
  Speaker 3: and we did the retainer and I go hold on.
• 27:55
  Speaker 2: And for me, literally it was a light switch. It
• 27:57
  Speaker 2: lit a fire under me like I can't even describe.
• 28:02
  Speaker 3: And I'm so glad it did because that was that
• 28:04
  Speaker 3: was the pivot right there.
• 28:06
  Speaker 2: That was the pivot where.
• 28:07
  Speaker 3: I said let's go all in because we were still
• 28:09
  Speaker 3: doing our core stuff and this and that, it's a
• 28:11
  Speaker 3: lot of work. Once once I made that switch, I
• 28:14
  Speaker 3: just was like, let's go. So we started just what
• 28:17
  Speaker 3: brands were want to work with. So we just started
• 28:18
  Speaker 3: doing a ton of research the people that are in
• 28:20
  Speaker 3: our NICHE RV life, Who are the I started just
• 28:23
  Speaker 3: going through a bridge channel, what brands are they working with.
• 28:25
  Speaker 2: I just went all in.
• 28:26
  Speaker 3: And I'm so glad that I had that that way
• 28:29
  Speaker 3: of thinking about it because that's what brought us to
• 28:31
  Speaker 3: where we are today.
• 28:32
  Speaker 2: It's absolutely like I went all in. I did the research.
• 28:35
  Speaker 2: I started reverse engineering other people's channels, all the brands.
• 28:40
  Speaker 3: Reaching out to all the brands. I got tons of no's,
• 28:42
  Speaker 3: but then I got a couple of yes's. I got
• 28:43
  Speaker 3: another retainer, and the art numbers were way smaller than
• 28:46
  Speaker 3: they are now. I think I had sixteen thousand on
• 28:48
  Speaker 3: Instagram and TikTok was like, I don't know, a couple thousand, so,
• 28:52
  Speaker 3: and YouTube was we just had long form, but the
• 28:55
  Speaker 3: shorts weren't, you know, it was it was everything was
• 28:57
  Speaker 3: very small compared to where we are now. But I
• 28:59
  Speaker 3: went and so that was a huge eye opener where
• 29:04
  Speaker 3: I didn't stop, like tons of nose, tons of nose,
• 29:07
  Speaker 3: and I go all right, onto the next, onto the next,
• 29:08
  Speaker 3: onto the next. And I think that for me was
• 29:12
  Speaker 3: like that that fire where I.
• 29:14
  Speaker 2: Just I didn't stop. And then now look at where
• 29:16
  Speaker 2: we are.
• 29:16
  Speaker 3: And so now even where we are now, we have
• 29:18
  Speaker 3: goals of where we want to go. And I know,
• 29:20
  Speaker 3: you just stay at it, stay at it, you stay consistent,
• 29:23
  Speaker 3: don't give up, don't slack, and then things miraculously work out,
• 29:27
  Speaker 3: you know.
• 29:28
  Speaker 1: Yeah, And it's also because like you said, those are expected,
• 29:32
  Speaker 1: those aren't normal, right, It's part of the game. And
• 29:35
  Speaker 1: the more creators just accept that as a process, like
• 29:38
  Speaker 1: every no leads you to a yes, absolutely, So just
• 29:42
  Speaker 1: kind of having that mindset of like, you know, closed
• 29:45
  Speaker 1: mouths don't get fed, they don't you don't pitch, If
• 29:47
  Speaker 1: you don't reach out, you're not going to get a no.
• 29:49
  Speaker 1: But you're also not going to get a yes. Right,
• 29:51
  Speaker 1: So this idea of I love to hear that you
• 29:53
  Speaker 1: guys were just so persistent in that because I think
• 29:56
  Speaker 1: it shows that you need to advocate for yourself, because
• 30:00
  Speaker 1: if you don't advocate for yourself, like, who's going to
• 30:02
  Speaker 1: advocate for you?
• 30:03
  Speaker 2: Nobody? You know.
• 30:05
  Speaker 3: I watched Olga's episode and I love that she's like
• 30:08
  Speaker 3: one hundred pitches a month, and it's a game.
• 30:10
  Speaker 2: Of numbers, right.
• 30:11
  Speaker 3: The more you do, the more you're gonna get, or
• 30:13
  Speaker 3: at least you're gonna learn along the way.
• 30:16
  Speaker 2: There's so there's so much that comes out of it.
• 30:18
  Speaker 3: And so for me, this is our full time job,
• 30:20
  Speaker 3: this is our full time income. And so I know
• 30:22
  Speaker 3: Jimmy has said before, right, you don't post, it's like
• 30:24
  Speaker 3: you're not going to work. So if we're not doing
• 30:27
  Speaker 3: those things, then we're not going to grow. The brands
• 30:30
  Speaker 3: are looking at your channels, right, and if they see
• 30:32
  Speaker 3: you're not active, then it's like, eh, you know, and
• 30:35
  Speaker 3: so I look at it as a full on business
• 30:38
  Speaker 3: where this and I love it, like.
• 30:40
  Speaker 2: This is what we do. I don't want to plan
• 30:43
  Speaker 2: b I don't want to think about any other way
• 30:44
  Speaker 2: to make money or to do, you know.
• 30:46
  Speaker 3: Or I don't want to sit at a desk job.
• 30:48
  Speaker 3: I don't want to do any of that stuff.
• 30:50
  Speaker 2: You know. I love traveling the world, you know, being
• 30:52
  Speaker 2: with the family, The kids love doing these videos, and
• 30:55
  Speaker 2: so you know, it just it works.
• 30:57
  Speaker 1: It works for you guys now in terms of building
• 31:00
  Speaker 1: like as a family, right you guys, I'm sure you
• 31:03
  Speaker 1: and your husband, you guys probably divvy up work in
• 31:07
  Speaker 1: terms of who does what, And I'm sure that's something
• 31:10
  Speaker 1: that just in general that a lot of people may
• 31:12
  Speaker 1: be listening in, like, oh, I want to do this
• 31:13
  Speaker 1: with my partner, me and my husband and our family
• 31:15
  Speaker 1: would love to kind of get into this world together,
• 31:18
  Speaker 1: working with family. It's the oldest thing in the book.
• 31:21
  Speaker 1: Has its joys and benefits, it's also hard. So how
• 31:24
  Speaker 1: do you guys kind of balance this idea of like
• 31:27
  Speaker 1: private time as a couple or public time or workload
• 31:32
  Speaker 1: time off as everything content or are you guys able
• 31:36
  Speaker 1: to kind of like, Hey, he focuses on editing in this,
• 31:38
  Speaker 1: you focus on this. Do you guys have a routine.
• 31:41
  Speaker 1: You've been doing this for so long and you guys
• 31:43
  Speaker 1: are really good at it and you're really like you're
• 31:45
  Speaker 1: high functioning. So you must have something you know or
• 31:48
  Speaker 1: you must have a system.
• 31:49
  Speaker 3: It is very clear who does what I do the
• 31:52
  Speaker 3: entire business side of everything. We both film and then
• 31:55
  Speaker 3: if it's highly edited, he'll do it, and if it's
• 31:58
  Speaker 3: just an easy edit sh shot, and I post everything.
• 32:01
  Speaker 2: So it is very clear.
• 32:03
  Speaker 3: We know what our strengths are and what our weaknesses are,
• 32:05
  Speaker 3: So I handle all business, posting all of that, and
• 32:08
  Speaker 3: then he'll he films basically everything unless I'm doing like
• 32:11
  Speaker 3: a straight shot sofia or whatever.
• 32:13
  Speaker 2: Yeah, and that definitely works. It works.
• 32:15
  Speaker 1: It's very clear guidelines like this is your energy or
• 32:18
  Speaker 1: this is my thing. I think what I love about
• 32:20
  Speaker 1: both of you that you guys both also like you
• 32:24
  Speaker 1: have the same Well, I don't want to know if it.
• 32:26
  Speaker 1: I don't know if the word is work ethic, but
• 32:28
  Speaker 1: like you don't balance each other, like.
• 32:30
  Speaker 2: You're both you're both crazy.
• 32:32
  Speaker 1: Yes, I wanted to say so, Like my husband and
• 32:35
  Speaker 1: I we get into stalemates because like I anchor him
• 32:37
  Speaker 1: and then he anchors me and we don't move, but
• 32:39
  Speaker 1: you both will be like, boom, we're selling the house. Boom,
• 32:42
  Speaker 1: we're going to Asia like and you're able to move
• 32:44
  Speaker 1: fast because you guys have similar values, you know.
• 32:46
  Speaker 2: Yeah, and you know there's pros and cons to that.
• 32:49
  Speaker 3: Of course, there's pros that we could be like all in,
• 32:52
  Speaker 3: and then there's cons that we can also get lost
• 32:55
  Speaker 3: because the ADHD brain is like, let's do this, this, this, this,
• 32:59
  Speaker 3: so we're like, oh fuckus. Yes, so yeah, there's definitely
• 33:02
  Speaker 3: pros and cons to that, but overall it's more positive
• 33:05
  Speaker 3: than negative.
• 33:06
  Speaker 1: So yes, I was talking to one of my friends recently.
• 33:08
  Speaker 1: She's like, I'm so happy I get to do this
• 33:10
  Speaker 1: with my partner because you know, we both get to
• 33:13
  Speaker 1: live this life together and we support each other, and
• 33:15
  Speaker 1: I'm sure there's a lot of goodness that comes with working.
• 33:18
  Speaker 1: It's also probably hard. It's probably not for everyone too,
• 33:21
  Speaker 1: you know, but it's Yeah.
• 33:22
  Speaker 3: We hear a lot of people say I wish I
• 33:23
  Speaker 3: could do that with my wife or husband, but they
• 33:26
  Speaker 3: want nothing to do with it, and I'm like, ah,
• 33:29
  Speaker 3: that sucks, because it is fun. It is fun to
• 33:31
  Speaker 3: do this all together. Like if he had a remote
• 33:34
  Speaker 3: job where he was on the computer, you know, eight
• 33:37
  Speaker 3: hours a day and I was doing all this, I
• 33:39
  Speaker 3: would be like it would be disjointed a little, but
• 33:42
  Speaker 3: you know, you gotta do what you gotta do it.
• 33:43
  Speaker 3: But exactly, I'm very fortunate and lucky that we're both
• 33:47
  Speaker 3: in and that's how we ran our film business as well.
• 33:49
  Speaker 2: I handled the business side. We both shot, he edited everything.
• 33:52
  Speaker 3: So it kind of just easily pivoted into the social media.
• 33:56
  Speaker 1: What would you say is like a career highlight so far?
• 33:59
  Speaker 1: Obviously two ndred thousand dollars brand deal is a big
• 34:01
  Speaker 1: one because that's pretty monumental. Yeah.
• 34:06
  Speaker 3: Man, we've had so many we work with NASCAR and
• 34:09
  Speaker 3: a lot we've worked with them for many years now
• 34:11
  Speaker 3: and those are all They're very experiential, and so when
• 34:14
  Speaker 3: we get to do like six days at a NASCAR
• 34:17
  Speaker 3: track camping on the infield, the kids love it. I
• 34:20
  Speaker 3: love that we do work with our family because the
• 34:22
  Speaker 3: kids are a part of all of this and so
• 34:24
  Speaker 3: they get to reap the benefits of all the cool
• 34:27
  Speaker 3: things that we get to experience. So I would say
• 34:30
  Speaker 3: NASCAR is a really fun one, because we do it
• 34:32
  Speaker 3: sometimes multiple times a year.
• 34:33
  Speaker 2: That's really fun. We did a.
• 34:35
  Speaker 3: Komodo island boat tour in Indonesia just recently.
• 34:38
  Speaker 2: That was amazing. I think anything that we.
• 34:41
  Speaker 3: Can create that inspires our audience is also huge for us,
• 34:45
  Speaker 3: because that's really the passion behind us creating all these
• 34:49
  Speaker 3: videos is sharing it with our audience and the feedback
• 34:52
  Speaker 3: from them and showing them a different way to live.
• 34:54
  Speaker 2: And things that they could do with their kids. I
• 34:56
  Speaker 2: think that's always a huge perk as well.
• 34:58
  Speaker 1: Yeah, honest, and you guys would you're following across like
• 35:01
  Speaker 1: all your platforms right now.
• 35:02
  Speaker 2: Think we're over two point three million.
• 35:04
  Speaker 1: Now, that's crazy.
• 35:06
  Speaker 2: That is just crazy. I can't believe it.
• 35:09
  Speaker 1: Do you feel do you feel like with engagement or
• 35:11
  Speaker 1: people messaging you? Sometimes creators they'll say, once you get
• 35:15
  Speaker 1: to a certain level, it's hard to respond to all
• 35:17
  Speaker 1: the comments, or it's hard to keep in touch. Is
• 35:20
  Speaker 1: that something that you do in the business, or how
• 35:22
  Speaker 1: do you kind of nurture community?
• 35:24
  Speaker 3: I do, and I it's so hard because I want
• 35:27
  Speaker 3: to answer every single comment and it's basically impossible.
• 35:31
  Speaker 2: If unless I would have put like two to three
• 35:33
  Speaker 2: hours a day.
• 35:34
  Speaker 3: Aside almost every single day to respond because we have
• 35:36
  Speaker 3: the three platforms, there's comments on all three, and especially
• 35:40
  Speaker 3: when a video goes viral, then there's you know, it
• 35:42
  Speaker 3: could be a thousand comments, and so I try my
• 35:45
  Speaker 3: best to answer as many. I need to put more
• 35:47
  Speaker 3: time aside because the community is everything, and I absolutely
• 35:50
  Speaker 3: love the connection that we have with so many people,
• 35:52
  Speaker 3: and especially when we meet them in person, like they'll
• 35:55
  Speaker 3: spot us on the street somewhere and they feel like
• 35:57
  Speaker 3: they know us, and that to me is just so
• 36:00
  Speaker 3: heartwarming because it's like this like spider web of friends
• 36:04
  Speaker 3: around the world. You know, people noticed us wherever we
• 36:06
  Speaker 3: were in Southeast Asia and over in Paris, and it
• 36:09
  Speaker 3: blows my mind.
• 36:10
  Speaker 2: The community is everything.
• 36:11
  Speaker 1: So Sandy, speaking about brand deals and pitching, do you
• 36:14
  Speaker 1: have any examples of like a pitching strategy that really
• 36:18
  Speaker 1: helped you secure more brand partnerships.
• 36:20
  Speaker 2: Yes, absolutely so.
• 36:22
  Speaker 3: Actually, something that I learned from your course, Nina was
• 36:24
  Speaker 3: having a killer media kit and a pitch deck. So
• 36:28
  Speaker 3: we're doing this twenty five Buckeless Adventures in twenty twenty five,
• 36:31
  Speaker 3: and we made this beautiful pitch deck that modeled after
• 36:35
  Speaker 3: one of the ones that you have in your course,
• 36:36
  Speaker 3: and the feedback has been amazing, like absolutely insane, even Disney.
• 36:42
  Speaker 3: We sent it to Disney we've worked on prior and
• 36:44
  Speaker 3: wanted to pitch this idea and she wrote back in capitals,
• 36:48
  Speaker 3: Oh my god, your pitch deck is amazing. I wish
• 36:51
  Speaker 3: you would teach other creators how to pitch like this.
• 36:54
  Speaker 2: And I was like, are you so, I was like,
• 36:57
  Speaker 2: I have.
• 36:58
  Speaker 3: To tell you because it's direk because of you, so
• 37:00
  Speaker 3: thank you. We have learned so much amazing, amazing nuggets
• 37:05
  Speaker 3: of how to stand out. And that's the goal. That's
• 37:08
  Speaker 3: the name of the game really with pitching is so
• 37:10
  Speaker 3: many people are pitching all these brands. How do you
• 37:12
  Speaker 3: make yourself stand out? And with that is doing your research?
• 37:16
  Speaker 1: No, and I know that you for us, like if
• 37:18
  Speaker 1: you can get them on a call, you're going to
• 37:20
  Speaker 1: win them over. So it's like this idea, especially you,
• 37:23
  Speaker 1: you're so magnetic. It's like, get them on a call, right, Like,
• 37:26
  Speaker 1: how do we just get them to talk to us?
• 37:28
  Speaker 1: Because once you do, it's just helps the pitch solidify us.
• 37:31
  Speaker 2: Because if you can't give, you can't feel energy through email.
• 37:34
  Speaker 3: It doesn't matter how cute you are with your words,
• 37:37
  Speaker 3: you just can't get that energy and they won't know
• 37:39
  Speaker 3: how magnetic you are, how you might be the perfect fit,
• 37:43
  Speaker 3: because an email is just blah.
• 37:45
  Speaker 2: So that's where I think.
• 37:46
  Speaker 3: The media kits and the pitch decks can come in
• 37:48
  Speaker 3: really handy because you could show your.
• 37:50
  Speaker 2: Flair, your vibe.
• 37:52
  Speaker 3: You know, you can feel a lot of energy through
• 37:53
  Speaker 3: those kind of pieces. So highly recommend doing that kind
• 37:57
  Speaker 3: of stuff because you could have a regular email, which
• 38:00
  Speaker 3: may be amazing, but when you add those attachments where
• 38:04
  Speaker 3: they go whoa, you know, it blows them away. And
• 38:06
  Speaker 3: I know firsthand because we've heard it not just from Disney,
• 38:08
  Speaker 3: but many people where it stands out. And so I
• 38:12
  Speaker 3: know that that's been a huge helper for us in
• 38:14
  Speaker 3: landing a lot of deals.
• 38:16
  Speaker 1: Love that guy. So listening in your pitch materials matter,
• 38:19
  Speaker 1: Your marketing materials matter, your media cate, your portfolio. That
• 38:23
  Speaker 1: matters because it's about getting their attention. And I think
• 38:27
  Speaker 1: that's something that so many creators, especially in this competitive economy.
• 38:31
  Speaker 1: You know, like you said, a lot of people are pitching,
• 38:33
  Speaker 1: but I always say a lot of people are pitching,
• 38:35
  Speaker 1: but if you're pitching the sidewalker way, you're ahead of
• 38:37
  Speaker 1: the curve because you are entering the conversations you know,
• 38:41
  Speaker 1: as a true professional. So Sandy, before we wrap up
• 38:44
  Speaker 1: a little bit of a quick lightning round, just to
• 38:47
  Speaker 1: have some fun here. So Dream Brand collab Oooo.
• 38:51
  Speaker 2: My gosh, Oh that's a good one. Oh Tahiti Tourism board.
• 38:55
  Speaker 1: Yes, let's go Tahiti. Where are you guys at you?
• 39:00
  Speaker 1: I could recommend one piece of equipment for a new
• 39:02
  Speaker 1: creator starting out besides the phone, what would it be?
• 39:06
  Speaker 2: Microphone, the DJ, the road, little microphones, because if you
• 39:10
  Speaker 2: don't have good audio, that's like sixty percent of video.
• 39:13
  Speaker 2: So you have to have good audio.
• 39:15
  Speaker 1: Love that is there something new that you guys are
• 39:18
  Speaker 1: trying right now in your business or something new that
• 39:20
  Speaker 1: you guys want to push yourself to do. I know
• 39:22
  Speaker 1: your big bucket List challenge was something big for you
• 39:25
  Speaker 1: guys this year?
• 39:26
  Speaker 3: Yes, well that is probably the biggest thing that we're
• 39:29
  Speaker 3: working on right now. Is we're doing pitches to everybody where.
• 39:32
  Speaker 3: It's like gear, clothes, tourism boards. So this is new
• 39:37
  Speaker 3: for us because you know, we're pivoting into travel worldwide,
• 39:41
  Speaker 3: not just RV anymore. And so I am in the
• 39:43
  Speaker 3: game of imposter syndrome like are we real travelers?
• 39:47
  Speaker 2: You know that kind of stuff, And it's funny. I'm
• 39:50
  Speaker 2: just I hate that feeling, right, But it's the same thing.
• 39:54
  Speaker 2: Fake it so you'll make it.
• 39:55
  Speaker 3: And then once you start landing these deals, then you're like, oh, okay.
• 39:59
  Speaker 2: You know, you see all these big travel creators that are.
• 40:01
  Speaker 3: Doing amazing things and amazing content and you go, am
• 40:05
  Speaker 3: I okay, like can can we match that?
• 40:07
  Speaker 2: Can we?
• 40:08
  Speaker 3: And absolutely you can, absolutely, And so that's that's a
• 40:11
  Speaker 3: huge thing that we're working on right now.
• 40:13
  Speaker 1: I think a lot of the imposter syndrome, especially what
• 40:15
  Speaker 1: I keep hearing on this podcast, is that it doesn't
• 40:18
  Speaker 1: go away no matter when you have two million followers
• 40:20
  Speaker 1: you would think like you would think, oh, I hit
• 40:22
  Speaker 1: that number, like I'm it and you're telling us no,
• 40:25
  Speaker 1: you still feel it no, and you know.
• 40:28
  Speaker 2: And it's okay. I think it just keeps you on
• 40:30
  Speaker 2: your toes.
• 40:31
  Speaker 3: So I think it's almost a healthy thing in a
• 40:32
  Speaker 3: sense because if you feel like I have arrived and
• 40:35
  Speaker 3: I'm here, well, then guess what your edge kind of
• 40:38
  Speaker 3: I think goes down a little bit. And so because
• 40:41
  Speaker 3: your attitude, the drive's not there, the hustle, the fire,
• 40:43
  Speaker 3: the passion you sort.
• 40:45
  Speaker 2: Of get like, yeah, I'm here, and I don't ever
• 40:47
  Speaker 2: want to feel that.
• 40:48
  Speaker 1: I agree, I agree. I love this idea of keeping
• 40:51
  Speaker 1: you on your toes. I think that's super important. And
• 40:54
  Speaker 1: I think that at the end of the day, those nerves,
• 40:58
  Speaker 1: that excitement, it just kind of creates on only better content.
• 41:02
  Speaker 1: You know, you don't want to ever get comfortable. You
• 41:03
  Speaker 1: always want to kind of be uncomfortable in your bus too, right, absolutely,
• 41:07
  Speaker 1: because once you get comfortable, y'all. And I can speak
• 41:10
  Speaker 1: from this, once it becomes rinse and repeat. Oh, there
• 41:13
  Speaker 1: is nothing more deadly to a business when you kind
• 41:15
  Speaker 1: of take your hand off Cagacon yep, and you're just
• 41:18
  Speaker 1: kind of like.
• 41:18
  Speaker 2: Lose that edge. Yeah, to lose that edge.
• 41:20
  Speaker 1: Now, I know. Do you ever find because you're such
• 41:24
  Speaker 1: a high quantity and quality but you know, really churning
• 41:27
  Speaker 1: out content. Do you ever suffer with burnout or do
• 41:29
  Speaker 1: you ever just kind of get tired of it or
• 41:32
  Speaker 1: did you just kind of figure out a system that
• 41:34
  Speaker 1: works for you so you can keep writing it out.
• 41:36
  Speaker 2: That's a good question.
• 41:38
  Speaker 3: So, yeah, we definitely have times where I'm just like, okay,
• 41:41
  Speaker 3: but that's lack of planning. That mainly comes from lack
• 41:45
  Speaker 3: of planning and having a strategy.
• 41:47
  Speaker 2: So now that we're back from our trip, that's the main.
• 41:49
  Speaker 3: Goal right now is you know, we're all over the place,
• 41:52
  Speaker 3: and so that can be beneficial in some ways because
• 41:55
  Speaker 3: we're easy to move and pivot and all that.
• 41:57
  Speaker 2: But if you don't have a plan, your plans a fail.
• 42:00
  Speaker 3: And so that's where I think for us the burnout
• 42:02
  Speaker 3: starts to creep in, is we feel like we're chasing
• 42:05
  Speaker 3: something and I don't ever want to feel that way.
• 42:07
  Speaker 3: And so right now is focus on like a bigger
• 42:11
  Speaker 3: ninety day six month plan to where we know what
• 42:15
  Speaker 3: we're kind of content, we want to put out how
• 42:17
  Speaker 3: much and then get that under wraps.
• 42:19
  Speaker 2: And so with that I think that will lessen the burnout. Absolutely. Yeah,
• 42:24
  Speaker 2: it's inevitable.
• 42:25
  Speaker 1: Right, It's inevitable with our business to just because especially
• 42:28
  Speaker 1: when we're always posting, I mean it's part.
• 42:30
  Speaker 2: Of it, and things are always changing and you start
• 42:33
  Speaker 2: to try new things and then so yeah, can it
• 42:36
  Speaker 2: can get overwhelming, But I think if you have, if
• 42:38
  Speaker 2: you're smart about it, and you get yourself.
• 42:41
  Speaker 3: We are not strategy people. We are not like the
• 42:43
  Speaker 3: system people, and so it's hard for us. I think
• 42:46
  Speaker 3: that's where maybe the burnout.
• 42:47
  Speaker 2: Could come in, is like trying to get that dialed in.
• 42:49
  Speaker 3: And so if you are systems people, I praise you
• 42:54
  Speaker 3: because I don't have that.
• 42:56
  Speaker 1: Yeah, but they may not have your speed. They may
• 42:58
  Speaker 1: have systems, but they may Yeah, So you never know,
• 43:02
  Speaker 1: you never really know. Well, thank you guys, well you
• 43:04
  Speaker 1: Sandy so much and Jimmy for London Us. This has
• 43:08
  Speaker 1: been so awesome to hear firsthand. We're so happy we
• 43:11
  Speaker 1: met you and we've been Yes, it got to be
• 43:15
  Speaker 1: part of your journey and see you flourish. I get
• 43:18
  Speaker 1: to have such cool people on this podcast, so many
• 43:20
  Speaker 1: of them students that have become friends that will become family.
• 43:24
  Speaker 1: So I just I get to I love what I do.
• 43:26
  Speaker 1: I have such a cool job too. I get to
• 43:28
  Speaker 1: be kind of a part of all your guys' successes
• 43:31
  Speaker 1: and wins and just cheer from you from the side,
• 43:33
  Speaker 1: like I love that.
• 43:34
  Speaker 3: You know, well, Nina, I have to say a huge
• 43:37
  Speaker 3: thank you to you because you are a huge part
• 43:39
  Speaker 3: of our success and collapsing that timeline with your course
• 43:44
  Speaker 3: and your coaching and all of that. So honestly like that,
• 43:47
  Speaker 3: I believe is an integral part to how we have
• 43:50
  Speaker 3: become so successful so quickly is we learned from you
• 43:53
  Speaker 3: and actually put it into action, you know, Like I
• 43:56
  Speaker 3: don't want to watch your course or anything that I'm
• 43:59
  Speaker 3: investing in and not use it. And so I watched,
• 44:03
  Speaker 3: I learned, I used it, and then I started to
• 44:06
  Speaker 3: see the results.
• 44:06
  Speaker 2: And so I thank you. I love that. I love
• 44:09
  Speaker 2: this part of this.
• 44:10
  Speaker 1: It's awesome. I like I always say, you got your
• 44:12
  Speaker 1: wins are my wins too, So I'm excited for all
• 44:15
  Speaker 1: you guys, and like I said, this is the best
• 44:17
  Speaker 1: part of what I do. So thank you guys and Sandy.
• 44:20
  Speaker 1: Where can everyone connect with you? Follow you? I'll put
• 44:23
  Speaker 1: it in the show notes, but if you just want
• 44:25
  Speaker 1: to shout it out really quickly, so that way.
• 44:26
  Speaker 3: Absolutely, we're on Instagram, TikTok and YouTube on Facebook too,
• 44:30
  Speaker 3: but we really don't post there, and it's trying something new,
• 44:33
  Speaker 3: try the letter in something new, and yeah, that's will
• 44:36
  Speaker 3: be there every day.
• 44:37
  Speaker 1: I love it. They really will be guys. They post
• 44:39
  Speaker 1: every day, multiple times of days, and they'll get you
• 44:43
  Speaker 1: hooked with their content. So go ahead and give them
• 44:45
  Speaker 1: a follow and check them out. They're living with purpose.
• 44:47
  Speaker 1: They're living authentically and they're living their dreams and it's
• 44:50
  Speaker 1: fun to watch. We're trying to reaping new all right, well,
• 44:53
  Speaker 1: thanks Sandy,